Aafreen Sayed Email & Phone Number

Cape Town, Wc, Za

Cape Town, South Africa

▪ Led and optimized multi-channel communication strategies (Email, SMS, Push notifications, Outbound) to enhance customer engagement and retention.▪ Designed and executed CRM strategies, driving customer engagement, loyalty, and retention.▪ Analyzed customer data to identify trends, develop segmentation models, and execute targeted marketing campaigns.▪ Managed on-site communications, ensuring consistency across all customer touchpoints.▪ Developed and executed end-to-end email marketing campaigns, crafting engaging content and implementing A/B testing for continuous optimization.▪ Conducted market and competitor analysis within the logistics industry, informing CRM strategy and aligning development with business objectives.▪ Managed multi-channel CRM campaigns to align with business goals and enhance the customer lifecycle.▪ Led A/B testing, hypothesis generation, and longitudinal testing to optimize CRM communications and KPIs, while monitoring key email campaign metrics (e.g., deliverability, open rates, click-through rates, conversions) to drive continuous improvement.▪ Oversaw CRM systems, refining processes to improve operational efficiency and ensure data accuracy.▪ Collaborated with marketing, sales, and customer service teams to align CRM efforts with broader business objectives.▪ Generated actionable insights from performance reports, driving continuous improvement in CRM practices.▪ Played a pivotal role in driving business growth through data-driven decision-making and continuous optimization of CRM strategies.▪ Mentored the CRM team, fostering a collaborative environment that drives innovation and brand expansion.▪ Stayed abreast of industry trends, leveraging emerging technologies to refine CRM strategies and enhance customer satisfaction.

London, United Kingdom

▪ Managed complex promotions, from concept to execution, across retention and marketing channels.▪ Directed content creation in collaboration with creative teams, ensuring consistency in promotional materials and user experiences.▪ Developed and executed end-to-end email marketing campaigns, implementing A/B testing for continuous optimization.▪ Conducted market and competitor analysis within the gambling industry, informing product strategy and aligning development with business goals.▪ Managed on-site communications, ensuring consistency across all touchpoints.▪ Analyzed live casino and sports performance data to optimize promotions and enhance customer engagement.▪ Coordinated with external providers on software features and multi-channel promotions, driving customer retention.▪ Developed and maintained the promotions calendar, ensuring alignment with business goals and stakeholder needs.▪ Created detailed player segments and personalized offers, boosting customer satisfaction and loyalty.▪ Visualized data trends through graphs and charts, providing insights for strategic decision-making.▪ Played a pivotal role in driving business growth through data-driven decisions and continuous optimization of CRM practices.▪ Led and optimized multi-channel communication strategies (Email, SMS, Push Notifications, Website Modals) to drive customer engagement and retention.

Cape Town, South Africa

▪ Responded to customer queries via telephone, email, and online chat in both English and Hindi.▪ Owned all customer-facing communications and touchpoints.▪ Managed multimedia contact processing and data entry into relevant databases.▪ Built and managed customer relationships, cross-selling products and services.▪ Solved customer-related issues and executed outbound campaigns.▪ Managed time effectively, adhering to schedules and completing assigned tasks.▪ Made Responsible-Gambling/Risk calls and performed manager tasks during Team Lead stand-in duties.▪ Efficiently escalated relevant queries through appropriate channels for expedited resolution.▪ Stayed updated with interdepartmental issues and updates to better serve the client base.▪ Provided constructive feedback to improve customer service processes and enhance team performance.▪ Contributed to team success by achieving both qualitative and quantitative targets.

Cape Town, South Africa

▪ Delivered exceptional customer support via live chat, email, and telephone in both English and Hindi.▪ Utilized various in-house software systems to streamline processes and enhance service delivery.▪ Proactively identified and resolved client issues using internal resources or by sourcing relevant information, ensuring timely follow-up and resolution.▪ Assessed and accurately acted on registered client data, providing tailored solutions.▪ Implemented long-term solutions for all client queries to ensure satisfaction and repeat business.▪ Efficiently escalated relevant queries through appropriate channels for expedited resolution.▪ Provided constructive feedback to improve customer service processes and enhance team performance.▪ Handled outbound support, including purchase incentives, welcome calls, courtesy calls, upsell calls, verification calls, and winners’ calls.▪ Compiled weekly performance and service level reports for the Line Manager.▪ Ensured team standards were met by achieving quality SLA targets.▪ Allocated inbound queries to the appropriate departments or consultants for efficient resolution.▪ Proactively sought to understand departmental, business, and industry-related matters to enhance service levels.

Doha, Qatar

Doha, Qatar

Cape Town, South Africa

Doha, Qatar

Doha, Qatar

Cape Town Area, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa

Cape Town Area, South Africa