Aafreen Siraj Email & Phone Number

Hayward, California, United States

Lathrop, California, United States

- Started up and managed business providing digital design programs with different use cases relative toaudience pain points.- PR initiatives to increase customer retention and satisfaction by 45%.- Content generation for training material (video, motion graphics, illustration, gamification of assesmentsetc.)-Led the design and development of interactive online courses using ADDIE methodologies, resulting in65% increase in learner satisfaction and 50% improvement in… Show more - Started up and managed business providing digital design programs with different use cases relative toaudience pain points.- PR initiatives to increase customer retention and satisfaction by 45%.- Content generation for training material (video, motion graphics, illustration, gamification of assesmentsetc.)-Led the design and development of interactive online courses using ADDIE methodologies, resulting in65% increase in learner satisfaction and 50% improvement in completion rates.-Launched and managed marketing strategies after careful market studies.- Routinely performed needs and feedback analysis.- Data analytics of user journeys. Show less

United States

- Designed UI/UX for health and wellbeing applications for mobile interfaces.- Designed website UI's and gathered analytic data to track interactions, and conversions.-Completed 150 projects for startups and small businesses in branded content generation, branding identity, marketing design, social media management, marketing strategy development, and UI/UX.- Managed projects across cross-functional teams, effectively reducing turn over times by 25%, and applying automation to… Show more - Designed UI/UX for health and wellbeing applications for mobile interfaces.- Designed website UI's and gathered analytic data to track interactions, and conversions.-Completed 150 projects for startups and small businesses in branded content generation, branding identity, marketing design, social media management, marketing strategy development, and UI/UX.- Managed projects across cross-functional teams, effectively reducing turn over times by 25%, and applying automation to improve efficiency. Show less

United States

- Organized and instructed in digital design workshops for various age groups, in collaboration with the City of Lathrop Parks and Recreation department.- Developed comprehensive curriculum and instructional materials tailored to specific learning objectivesand skill levels.- Garnered consistently positive feedback for fostering an inclusive and collaborative learning environment.

United States

-Designed a series of publishing based educational journals in the health and wellness space for patients with co-occuring disorders.- Developed product guidelines and structure increasing learner workflow.-Collaborated with SME’s and cross functional teams to tailor content accordingly.-Managed and produced final layout design for 3 books (approx. 40 pages each) of the interactive journal series.-Ensured print specifications are met for final design outputs prior to hand over… Show more -Designed a series of publishing based educational journals in the health and wellness space for patients with co-occuring disorders.- Developed product guidelines and structure increasing learner workflow.-Collaborated with SME’s and cross functional teams to tailor content accordingly.-Managed and produced final layout design for 3 books (approx. 40 pages each) of the interactive journal series.-Ensured print specifications are met for final design outputs prior to hand over to production and print specialists. -Organized meetings with cross-functional teams to verify that product and timeline requirements are met. -In-house marketing design and development of marketing strategy for sales team, to promote company reliability. Show less

Coimbatore, Tamil Nadu, India

-Structured and launched curriculum for graphic design course, designed training material and guidelines for auxiliary teaching staff.-Independently managed sustaining procedures for post marketing protocols and scheduled timelines for staff. -Facilitated training initiatives and mentorship for instructors and the sales team resulting in increase of student applications and growth of company’s revenue by 20%.-Performed training and routinely evaluated effectiveness. -In-house… Show more -Structured and launched curriculum for graphic design course, designed training material and guidelines for auxiliary teaching staff.-Independently managed sustaining procedures for post marketing protocols and scheduled timelines for staff. -Facilitated training initiatives and mentorship for instructors and the sales team resulting in increase of student applications and growth of company’s revenue by 20%.-Performed training and routinely evaluated effectiveness. -In-house marketing design and development of marketing strategy (for traditional and digital media) that increased audience participation, footfall by 50%.-Video content generation from scripting, storyboarding to editing final releases for launch on various platforms. Show less

Singapore

-Represented design team in B2B meetings with companies (3M, and Teckwrap).-Put forth sales pitch presentations for creative projects to clientele.-Project management of creative and production team working under the large format print division. -Documented and prepared minutes during coordinated cross-functional meetings to share with the team. -Tracked and managed printing project deliverables into organized spreadsheets for clear flow of work. -Prepared print… Show more -Represented design team in B2B meetings with companies (3M, and Teckwrap).-Put forth sales pitch presentations for creative projects to clientele.-Project management of creative and production team working under the large format print division. -Documented and prepared minutes during coordinated cross-functional meetings to share with the team. -Tracked and managed printing project deliverables into organized spreadsheets for clear flow of work. -Prepared print specification information in the database with instruction from client and ensured that all specifications were covered by team members prior to production.-Reviewed final design material and provided feedback whenever appropriate.-Prepared asset hand off documentation.-Designed and produced 94 projects in large format digital printing (Roland Versa Works) .-Directed product photography for advertising, catalog design and day to day social media content. -Assisted in day to day managerial duties, sales and marketing.-Managed inventory and sales documentation. Show less

Singapore

-Produced UI pitch presentations for 5 client websites.-Worked with creative team on BTL and TTL advertising projects and designed pitchesfor vehicular custom wrap design.-Designed and printed (Roland Versa Works) bespoke vinyl stickers for vehicular and in store application. -Over-saw QC of final product prior to hand over to print applications and deployment team. -Cross-referenced print specifications with final print ready files to make sure they match.-Designed marketing… Show more -Produced UI pitch presentations for 5 client websites.-Worked with creative team on BTL and TTL advertising projects and designed pitchesfor vehicular custom wrap design.-Designed and printed (Roland Versa Works) bespoke vinyl stickers for vehicular and in store application. -Over-saw QC of final product prior to hand over to print applications and deployment team. -Cross-referenced print specifications with final print ready files to make sure they match.-Designed marketing materials (brochures, business cards,social media posts).-Arranged and lead design teams Weekly WIP meetings. Show less

Diploma, Design Communication

Bachelor Of Science (Bsc), Visual Communication

Diploma, Graphic Design, A