Dynamic and results-driven Digital Marketing and E-commerce Specialist with hands-on experience in digital advertising, marketplace management, and brand building from scratch. Leveraging a solid foundation in digital marketing certifications and comprehensive real-world implementation, I am adept at crafting strategic media plans, executing high-impact campaigns, and driving growth for D2C brands.••Certifications:Digital Marketing Launchpad from Kraftshala:Gained in-depth knowledge of Amazon, Meta, and Google advertising, including media planning and budget allocation for various campaign stages (awareness, consideration, conversion). Created comprehensive dummy projects for brands such as Kerala Banana Chips, Flavours of Calicut, Beyoung, PeeBuddy, Sanfe, Sirona, and many more. Developed media plans and executed campaigns on all three platforms, optimizing budget ratios according to brand goals.••Professional Experience:Marketplace Executive at WildOak (9 months):- Joined a startup environment, rapidly acquiring a diverse skill set beyond marketplace management.- Engaged in product sourcing, packaging, labeling, and finalization for the brand.- Contributed to content creation, including blog writing and off-page SEO activities like backlinking and business listing.- Gained expertise in labeling requirements for Indian and US markets.•Administrative & Legal Compliance:- Applied for and obtained GSTIN numbers, helped in forming a private limited company, and secured trademarks across different classes.- Implemented processes to obtain Startup India certification, MSME certification, Seed Funding, GTIN barcodes, IEC Code, ICEGATE registration, AD Code registration, facilitating export operations to the USA, Canada, UAE and Saudi Arabia.•Marketplace Management:- Managed end-to-end processes on Amazon, including onboarding, product listing, and advertising on Amazon Global Selling (India, USA, Canada, UAE, Saudi Arabia).- Mastered the FBA process Domestically and Internationally, enhancing Sales both Locally and Abroad.- Developed Amazon Storefronts and executed diverse advertising campaigns (Sponsored Products, Sponsored Brands, Sponsored Display Ads) using auto and manual targeting strategies.- Ran Meta ads (Facebook and Instagram) to drive website traffic and boost sales.•Additional Achievements:- Onboarded the Brand on platforms like Brown Living, Foxy.in, Tata 1mg, ThePutchi, Flipkart, Jio Mart, and more.- Currently working on onboarding the brand on Noon Marketplace to penetrate the Middle East market.
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Co-Founder And HostSocho DigitallyIndia -
Founder'S Office - Growth RoleWild Oak Aug 2024 - PresentDelhi, India• Managing Indian & Global Marketplaces like Amazon (India & USA), Walmart USA, Flipkart, Nykaa, Myntra, Blinkit, Zepto & TATA 1mg which includes Product Listing, Listing Optimisation & Campaign Management.• Developing and implementing strategies to drive growth and expansion for the company.• Identifying new opportunities for growth, such as entering new markets or launching new products or services.• Leading cross-functional teams to execute growth initiatives.• Collaborating with other executives and departments to ensure that growth strategies are aligned with overall business goals and objectives.• Analyzing market trends and customer insights to inform growth strategy.• Developing and managing budgets and resources related to growth initiatives.• Tracking and measuring the effectiveness of growth strategies and making adjustments as needed.• Communicating growth plans and progress to the CEO, board of directors, and other Investors & stakeholders.• Mentoring and developing team members to ensure that the organization has the talent and capabilities needed to support future growth. -
Marketplace ExecutiveWild Oak Dec 2023 - Aug 2024Delhi, India• Manage product listings: Ensure accurate product information on website & across Meta, Amazon, & Flipkart for optimal visibility & sales.• Monitor website performance: Analyze traffic & user behavior on Meta, Amazon, & Flipkart to optimize listings for conversions.• Coordinate promotions: Plan & execute marketing campaigns, discounts, & ads on Meta, Amazon, & Flipkart to drive sales & engagement.• Customer service: Address inquiries & complaints across Meta, Amazon, & Flipkart promptly for enhanced customer satisfaction.• Inventory management: Maintain optimal stock levels & coordinate with suppliers for Meta, Amazon, & Flipkart listings to prevent stockouts.• Analyze data: Utilize sales & advertising metrics from Meta, Amazon, & Flipkart to generate reports & identify growth opportunities.
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Ecommerce InternWild Oak Sep 2023 - Dec 2023Delhi, India•Developing and executing the business strategy and goals of the startup, including identifying new opportunities, markets and partnerships.•Managing the ecommerce website and marketplaces, such as Amazon, Shopify or Flipkart, ensuring optimal performance, user experience and customer satisfaction.•Planning and implementing online marketing campaigns across various channels, such as social media, email or SEO, to increase brand awareness, traffic and conversions.•Analyzing data and metrics to measure the effectiveness of the ecommerce and online campaigns and providing insights and recommendations for improvement.•Collaborating and communicating with internal and external individuals, such as the founder, the team, the customers and the vendors, to ensure alignment and coordination.•Solving problems and challenges that arise in the day to day operations of the startup and providing support.•Learning by doing, with the willingness and curiosity to experiment, test and iterate on new ideas, approaches and solutions.
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Influencer Marketing InternEuphem Fashion Aug 2023 - Sep 2023Mumbai, Maharashtra, India•Craft and implement influencer marketing plans and innovative campaigns. •Establish connections with notable influencers and industry leaders. •Participate in industry events to foster connections and support business objectives. •Conceive content concepts, compose, and curate content. •Research relevant industry experts, rivals, and target demographics. •Brainstorm new & creative approaches to influencer campaigns. •Stay updated on emerging trends, technologies, and influencer landscape. •Collaborate with the marketing team to synchronize cross-channel marketing tactics. -
Business Development ExecutiveByju'S Jan 2022 - Mar 2022Surat, Gujarat, India•Called and connected with 50 to 70 potential customers from the database provided on a weekly basis.•Established strong, profitable rapport and booked 3 to 4 demo sessions with them on a weekly basis on zoom platform with the entire family over the weekend. •Drove successful revenue for the organization by explaining and counseling the student properly based on prior research about the student's activity on the free application explaining to them the benefits of e-learning and a hybrid curriculum. •Update and manage all sales activities and account information in a CRM called LeadSquared.
Aakash Kumar Singh Education Details
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Digital Media Marketing -
First Class
Frequently Asked Questions about Aakash Kumar Singh
What company does Aakash Kumar Singh work for?
Aakash Kumar Singh works for Socho Digitally
What is Aakash Kumar Singh's role at the current company?
Aakash Kumar Singh's current role is Co-Founder and Host.
What schools did Aakash Kumar Singh attend?
Aakash Kumar Singh attended Kraftshala, Savitribai Phule Pune University.
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Aakash Kumar Singh
Senior Test Automation Engineer At Wipro Limited || Pgdbm (Executive) @ Symbiosis International University Pune || B. Tech @ NsecBengaluru
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