Aaliyah Alexander Email & Phone Number

New York, New York, United States

New York, New York, United States

-Support various B2B healthcare, chemical manufacturing and professional and financial services clients-Develop and edit client materials, including strategic communications plans, cost estimates, media trend reports, competitor audits, social copy, website development copy, advertising copy, press releases, pitches, media lists, conference coordination, briefing documents, award nominations, blogs, long-form newsletters, bylines and customer emails-Lead weekly internal and client meetings, spearhead the development of all meeting agendas and participate in direct written and verbal correspondence and counsel with clients-Lead media outreach and coordinate interviews with reporters to secure earned and paid media placements for clients in national, trade and local publications and podcast and broadcast segments-Lead tracking of all coverage and interviews, including spokesperson quote rate and message pull-through

New York, New York, United States

-Supported various B2B healthcare, automotive technology, advanced manufacturing and professional and financial services clients-Led daily social media community management for Facebook, Twitter and LinkedIn using Hootsuite to maintain the client’s social presence, increase the number of patient leads and boost awareness for Essential Tremor treatment-Conducted media outreach and secured numerous media placements in national, trade and local publications-Monitored and tracked media coverage to support topic and competitor audits across industries-Developed meeting agendas for weekly internal and client meetings

New York, New York, United States

-Supported various B2B healthcare, advanced manufacturing, automotive technology and professional and financial services clients-Developed client materials, including social copy and briefing documents-Monitored and tracked media coverage to support topic and competitor audits across industries-Managed agency-wide healthcare editorial pitching calendar to keep track of relevant pitching opportunities from seven top tier publications, 17 health trades, three neurology trades and six consumer health publications

San Diego, California, United States

-Managed team of 16, oversaw entire campaign following the RPIE process and delegated tasks to all members representing our nonprofit client, Kids in the Spotlight-Led weekly staff meetings and created branded agendas-Increased team-to-client transparency through weekly client meetings about team progress and branded updates-Pitched client to 130 media contacts and 81 CSR officers, resulting in increased calls to action in media coverage by 40%; secured a future meeting with a potential corporate partner; increased KITS' social media engagement by 115%

San Diego, Ca And Edinburgh, Uk

-Conducted a cross-cultural research study comparing college students' social media habits at the University of Edinburgh and San Diego State University-Measured differences in social media trends, usage and preferences by conducting 16 in-depth interviews, transcribing six hours of audio and analyzing the data to compare the cultures

Greater San Diego Area

-Expanded personal exposure to the PR industry by attending annual conferences, networking with professional guest speakers and connecting with fellow PR classmates

Greater San Diego Area

-Increased awareness for upcoming client events by creating listings in local magazine and newspaper calendars and writing roundup pitches resulting in higher media exposure and community turnout-Researched journalists and Instagram influencers specific to clients and events resulting in organized niche media lists-Drafted email pitches to local journalists

Greater San Diego Area

-Increased sales of market cocktail by 25% by memorizing restaurant's full food, craft beer, whiskey and cocktail menus during peak hours, campus events, concerts and sports games

Greater San Diego Area

-Managed and educated up to 20 children at a time aged 3 to 13 years old by creating daily activities that aligned with camp curriculum based on outdoor education, team building and artistic creation-Developed a talent show event in two hours occupying over 150 children, resulting in parent satisfaction and implementation to the camp’s curriculum by supervisors

Greater San Diego Area

-Improved club's digital presence by managing and creating all content across social media platforms such as Instagram, Facebook and Twitter, resulting in an increase of 200 Instagram followers-Collaborated with advertising and public relations professionals through club meetings and events, resulting in increased membership of the club by 20 members-Created the #GetToKnowYourExecs hashtag series with 250 average views per Instagram story