With over 13 years of experience, I excel at scaling entrepreneurial projects and aligning industry knowledge with customer insights to bring sustainable innovations to market. I have worked in varying sectors spanning water management, recycling, retail, and digital platforms. My career, ranging from roles in global corporations to entrepreneurship, has provided me with strategic and practical experience in go-to-market strategy, corporate communication, business development, fundraising, and brand building across diverse markets in Europe, US, Africa and Asia.I'm passionate about driving positive change in companies, society, and the environment by helping organizations communicate their social impact and embed sustainability at both the product and company level.
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Senior StrategistMighty AllyLondon, Gb -
Expert-In-ResidenceRippleworks Sep 2024 - PresentRedwood City, California, UsAs a member of the Rippleworks Expert network, I provide strategic guidance to international NGOs in key areas:- Go-To-Market Strategy: Converting market and program insights into detailed specifications for new market development and diverse fundraising models- Impact Communication: Creating and refining powerful value propositions that amplify the effectiveness of NGO programs. -
Chief Marketing Officer4Life Solutions Feb 2020 - Aug 2024København Ø, Capital Region, Dk4Life Solution is on a mission to provide safe drinking water to one billion people by 2030. With our award-winning SaWa Bag, we deliver a sustainable water purification solution using solar UV technology, bringing clean water to low-income communities for under $5 per year.- As a member of the executive team, I lead brand marketing and corporate communication, guiding our market expansion and product strategy- Shaping 4Life Solutions’ purpose framework and facilitating workshops to align the executive team and board with our core mission and strategic vision- Directing a global brand team of designers, marketers, and writers across Denmark and East Africa- Overseeing product and brand testing, from pilot programs to scale-up projects with key international NGO partners in seven African countries- Managing diverse fundraising processes to scale the social impact startup to a series A growth company -
Art Committee ChairWomen'S Peace & Humanitarian Fund (Wphf) 2021 - 2024New York, Ny, UsThe United Nations WPHF raises funds from institutions, corporations, and individuals worldwide to support projects sponsored by UN agencies. These projects are led by women who work to prevent conflict, respond to crises, and promote peace in their local communities.As of 2021, WPHF has supported the projects of over 480 nonprofits in 26 countries around the world. From 2016 to 2020, WPHF directly supported 2.4 million people, 76 percent of whom are women and girls, and indirectly served 10 million people. They have also led partnership projects with artists to attract corporate sponsorships. -
Entrepreneur In ResidenceAntler 2019 - 2019Singapore, SgOpportunity mapping for decentralized plastic recycling and a circular business model. Presented at the Smart Cities Conference in Hangzhou, China as part of the UK's Royal College of Engineering delegate exchange. -
Senior Global Partner Marketing ManagerTreatwell 2017 - 2018London, London, GbLed the development and launch of Treatwell Academy; a B2B educational platform to increase SAAS product adoption. Worked closely with Customer success team to generate demand through multi-channel brand campaigns. -
Head Of BrandMori 2015 - 2016London, London, GbUtilized social and quantitative analysis to streamline the brand narrative and product categories. Delivered offline and online marketing strategies to reinforce brand value. Led the go-to-market startegy for the US retail channel. Launched Ambassador programs and corporate partnerships. -
FounderTagmag Dec 2012 - Nov 2015TAGMAG allows digital publishers and content creators to tag related brand products directly on their inspirational imagery and earn a commission when the customer clicks or purchases the product.Winner of Innovator, Visionary and Pioneer Award (Guardian Culture Professionals Network, December 2013) -
Project ManagerUniversity Of The Arts London Jun 2010 - Dec 2012London, Gb -
Operations ManagerHentsch Man Ltd 2008 - 2010
Aaliyah A. Education Details
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University Of CambridgeBusiness Sustainability Management -
University Of The Arts LondonGraphic And Communication Design -
The Grey Coat Hospital School, London
Frequently Asked Questions about Aaliyah A.
What company does Aaliyah A. work for?
Aaliyah A. works for Mighty Ally
What is Aaliyah A.'s role at the current company?
Aaliyah A.'s current role is Senior Strategist.
What schools did Aaliyah A. attend?
Aaliyah A. attended University Of Cambridge, University Of The Arts London, The Grey Coat Hospital School, London.
Who are Aaliyah A.'s colleagues?
Aaliyah A.'s colleagues are Teresa Njoroge, Kathleen Souder, Sarah Callaway Brown, Amanda West, Eve Wanjiru.
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