Aaliyah Okooboh Email & Phone Number

Bolingbrook, IL, US

Chicago, Illinois, US

• Contributed to writing and editing marketing assets, ensuring alignment with brand messaging and editorial guidelines to support program initiatives.
• Collaborated with agencies and digital partners to execute campaigns, managing omni-channel content creation and audience targeting.
• Coordinated logistics for webinars, podcasts, videos, and media engagements, ensuring seamless execution and timely delivery of tactics.
• Project managed the development of diverse content assets, including website messaging, video scripts, case studies, and social media posts, while maintaining content organization and accessibility across teams.

Westmont, Illinois, US

• Produced content for social media, newsletters, websites, and email campaigns.
• Collaborated cross-functionally to enhance CRM and B2B marketing, identifying trends and opportunities in the company’s database.
• Designed client-facing documents and marketing materials, maintaining brand consistency across brochures, flyers, emails, and case studies.
• Managed key client accounts, driving a 10% increase in client retention through strong relationships.
• Developed and implement training for the account management team, improving cross-departmental collaboration and client communication.

Northbrook, IL, US

• Adhered to the company’s best practices while assisting with sales goals and retail marketing activities.
• Addressed an average of 50 customer inquiries and reviews a day via interaction channels such as phone, chat, and email.
• Assisted customers with product info, supply chain updates, promotions, and order fulfillment.
• Enhanced customers’ knowledge of company services and resources pertaining to their needs.
• Received consistent positive feedback from customers for delivering exceptional service, resulting in a 95% customer satisfaction rating.

Normal, Illinois, US

• Helped increase student and alumni engagement by following social trends.
• Created videos, emails, and contests to increase up to 35% of followers on various social channels.
• Utilized data analytics tools to track and analyze digital marketing metrics, providing insights for continuous improvement and optimization.
• Communicated with the team to maintain a content calendar, ensuring consistent and timely delivery of social media posts.

Normal, IL, US

• Liked, Shared, and Retweeted content to update 22,000 students about on-campus events and resources.
• Influenced students to engage in campus events/programs through Instagram, Facebook, and Twitter.
• Monitored social media channels for user-generated content (UGC) and wrote captions for retweets and shares.
• Gained an understanding of influencer marketing and ways to engage with an audience.

Normal, IL, US

• Assisted about 3,000 students during the check-in process for the Transfer Day Program.
• Availed with the collection of vital transfer student evaluation data.
• Spoke with hundreds of transfer students and families about the campus experience and organizations.

Normal, IL, US

• Advised 80+ first-year students in partnership with a University College Professional Advisor.
• Gained general knowledge of university programs, services, policies, and procedures.
• Managed 20+ phone calls daily, greeted, and assisted students at reception with scheduling appointments.

Bachelor'S Degree, Marketing, Integrated Marketing Communications

Education record