Leading Sustainable1 Product Development.

• Designed, implemented, and supported strategic and visionary digital transformation (DT) initiatives that modernized business operations pertaining to data utilization, artificial intelligence (AI) implementation, and other technology innovation efforts. • Managed a portfolio while leading in-house and offshore team members; oversaw multimillion-dollar project budgets across both medium- and large-scale efforts. • Innovated creative, effective, and feature-rich enterprise data and AI ecosystems from the ground up, overhauling end-to-end media activation for a diverse range of accounts. • Championed an enterprise data governance undertaking, developing a business-centric plan that prioritized organizational needs to effectively meet strategic objectives. • Initiated, designed, and implemented an automatically-scalable rendering engine, based on microservices, to render personalized broadcast-quality video content at any scale.• Performed batch and stream processing along with other advanced data management methods. • Established, maintained, and strengthened vital relationships with vendors in support of company access to mission-critical resources. • Utilized an advanced data and AI ecosystems to develop and architect a multi-tenant and mobile-first location intelligence action center known as Hyperlocal (ROAM), enabling advanced technologies based on innovations in cloud, web, geospatial, data, and machine learning (ML). • Developed single-page, responsive web applications with advanced technologies. • Deployed a multi-tenant, AI-powered consumer acquisition machine (CAM) that assessed social conversions using an NLP model, predicted consumer intention, and produced automated text and personalized video responses and enhanced the user experience (UX). • Standardized agile methodologies across engineering, streamlining and automating internal operations.

 Architecting and executing the entire Data/AI Ecosystem using GCP data & AI services, third-party vendors, tools & technologies and MarTech. Architecting and executing data/AI enabled action center applications using AWS, Microsoft, .NET, C#, Angular 7, HTML 5, CSS 3, MS SQL Server and GCP services and MarTech. Developed modeling like enterprise application architecture, DFD, work flow model, ER model using Microsoft Visio & Visual Paradigm. Managed project task execution and monitoring, delivering action plans and resolution by mitigating risks and impacts to project resources, budget, and timeline to ensure on time delivery. Evaluated new technologies and prepared PoC on regular basis. Developed responsive .NET web applications, single page applications using cutting edge technologies including AngularJS, MVC 5, Web API, dependency injection/IoC, Entity framework, MS SQL Server, localization, internationalization, CDN, Redis, Amazon AWS/SNS Cloud, SignalR (realtime), TDD and CI/CD. Automated several financial and Ad approval & traffic processes to make workflow and processes efficient. Developed background job schedulers using Quartz.Net, windows services, task schedulers, SSIS packages and developed analysis reports using SSRS. Integrated systems and third-party services using REST APIs and other protocols. Performed analytics using business intelligence & visualization tools (SSRS, Tableau, Power BI). Performed ETL of data from multiple data sources into database system.

 Architecting and executing the entire Data/AI Ecosystem using GCP data & AI services, third-party vendors, tools & technologies and MarTech. Architecting and executing data/AI enabled action center applications using AWS, Microsoft, .NET, C#, Angular 7, HTML 5, CSS 3, MS SQL Server and GCP services and MarTech. Developed modeling like enterprise application architecture, DFD, work flow model, ER model using Microsoft Visio & Visual Paradigm. Managed project task execution and monitoring, delivering action plans and resolution by mitigating risks and impacts to project resources, budget, and timeline to ensure on time delivery. Evaluated new technologies and prepared PoC on regular basis. Developed responsive .NET web applications, single page applications using cutting edge technologies including AngularJS, MVC 5, Web API, dependency injection/IoC, Entity framework, MS SQL Server, localization, internationalization, CDN, Redis, Amazon AWS/SNS Cloud, SignalR (realtime), TDD and CI/CD. Automated several financial and Ad approval & traffic processes to make workflow and processes efficient. Developed background job schedulers using Quartz.Net, windows services, task schedulers, SSIS packages and developed analysis reports using SSRS. Integrated systems and third-party services using REST APIs and other protocols. Performed analytics using business intelligence & visualization tools (SSRS, Tableau, Power BI). Performed ETL of data from multiple data sources into database system.

 Architecting and executing the entire Data/AI Ecosystem using GCP data & AI services, third-party vendors, tools & technologies and MarTech. Architecting and executing data/AI enabled action center applications using AWS, Microsoft, .NET, C#, Angular 7, HTML 5, CSS 3, MS SQL Server and GCP services and MarTech. Developed modeling like enterprise application architecture, DFD, work flow model, ER model using Microsoft Visio & Visual Paradigm. Managed project task execution and monitoring, delivering action plans and resolution by mitigating risks and impacts to project resources, budget, and timeline to ensure on time delivery. Evaluated new technologies and prepared PoC on regular basis. Developed responsive .NET web applications, single page applications using cutting edge technologies including AngularJS, MVC 5, Web API, dependency injection/IoC, Entity framework, MS SQL Server, localization, internationalization, CDN, Redis, Amazon AWS/SNS Cloud, SignalR (realtime), TDD and CI/CD. Automated several financial and Ad approval & traffic processes to make workflow and processes efficient. Developed background job schedulers using Quartz.Net, windows services, task schedulers, SSIS packages and developed analysis reports using SSRS. Integrated systems and third-party services using REST APIs and other protocols. Performed analytics using business intelligence & visualization tools (SSRS, Tableau, Power BI). Performed ETL of data from multiple data sources into database system.

• Employed software engineering best practices to develop, execute, and support project implementation. • Utilized project management competencies and agile methodologies to oversee the software development lifecycle (SDLC), gathering requirements, defining scope, collaborating with stakeholders, assessing risk, devising rollout strategies, and coordinating change management.• Carried out various technical tasks, performing OOAD (UML) and preparing class diagrams, state models, and sequence diagrams with visual paradigms.• Leveraged ASP.NET to create Ajax-enabled and secure web applications and steward them through the SDLC; conducted system quality assurance (QA) prior to application deployment. • Exercised data management techniques, such as extraction, transformation, cleaning, and ETL when migrating data from a primary source into the larger database system.