• Design and develop an effective Sales & Marketing Strategy aimed towards achieving a significant market share.• Accelerate business growth through aggressive business development strategies and trade marketing promotions to enhance brand visibility.• Formulate and implement plan for new Product Launch, promotional activities and advertising. • Plan communication vehicle and promotion, media planning, release, POS and eventual implementation.• Devise, develop and implement a considerable number of influential marketing campaigns to increase public awareness for products.• Achieve sales and revenue objectives through implementation and monitor effectiveness of the sales plans, modify the same if course correction is required.• Identify and select suitable partners for marketing strategy, research and media development.• Conduct thorough market analysis and survey to determine new opportunities and tap these subsequently to enhance profit. • Review competitor activities and devise strategies to counter them. • Establish and develop a multi-distributor network on a national scale. • Create and establish new brands in the market; manage Key Accounts with significant revenue potential.• Conduct Feasibility Study for new product launches, inclusive pricing & product planning.• Plan and monitor visible distribution, distribution plans and brand sales trends in the assigned territory.• Liaise with distributors towards channel management, identify marketing opportunities. • Organize dealer meetings and exhibitions so as to develop excellent relationship with the trade partners. • Provide on the job training for sales staff on product knowledge and enhance distribution strength.Specialties: MARKETING / TRADE MARKETING & SALES / MARKET RESEARCH