Aaron Alger

Aaron Alger Email and Phone Number

Regional Sales Director CA, WA, HI, AK @ Stoli® Group
Malibu, CA, US
Aaron Alger's Location
Malibu, California, United States, United States
Aaron Alger's Contact Details

Aaron Alger work email

Aaron Alger personal email

n/a
About Aaron Alger

With a solid foundation in distributor and national sales management, my tenure in the wine and spirits industry has been marked by a commitment to excellence and strategic growth. At Fort Ross Vineyard & Winery, my leadership was instrumental in managing a 40-person team, driving sales across various channels, and achieving ambitious case sales goals through effective program development and distributor oversight.Currently, as an Independent Consultant, my focus on business management continues to empower clients with tailored strategies that resonate with market trends and consumer preferences. My approach is characterized by a hands-on dedication to fostering education and appreciation for fine wines and spirits ensuring that every engagement translates into measurable success for the brands I represent.

Aaron Alger's Current Company Details
Stoli® Group

Stoli® Group

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Regional Sales Director CA, WA, HI, AK
Malibu, CA, US
Website:
stoli-group.com
Employees:
117
Aaron Alger Work Experience Details
  • Stoli® Group
    Regional Sales Director Ca, Wa, Hi, Ak
    Stoli® Group
    Malibu, Ca, Us
  • Stoli® Group
    Regional Sales Manager Ca, Wa, Hi, Ak
    Stoli® Group Jan 2024 - Present
    New York, Us
    Responsible for overseeing 4 states in the west including CA, WA, HI, AK. Currently managing 3 direct reports while driving healthy brand growth and a sustainable business model. Case volume is over 200,000 cases annually.
  • Stoli® Group
    National Account Manager
    Stoli® Group Apr 2022 - Dec 2023
    New York, Us
    Responsible for driving 175, 000 case volume territory through key Western based National Accounts including AVP, Safeway, BevMo, Raley's, Start Bros etc. Other responsibilities including growing the Premium Portfolio including Cenote Tequila, SeBusca Mezcal, Kentucky Owl Whiskey and Achaval Ferrer Winery.
  • Independent Consultant
    Wine & Spirits Specialist
    Independent Consultant Jan 2021 - Apr 2022
  • Fort Ross Vineyard & Winery Llc
    National Sales Manager
    Fort Ross Vineyard & Winery Llc Dec 2019 - Dec 2020
    Jenner, California, Us
    This position was responsible for all aspects of managing sales across the US. This included all distributor management, forecasting, developing yearly goals and KPI's to deliver desired case sales from ownership, pricing and program development and management of 40 person sales and marketing team throughout the country. The winery was focused on Pinot Noir and Chardonnay made in a Burgundian style. I had direct sales responsibility for all channels of trade including Independent On and Off Premise and all Local and National On and Off Premise Chains.
  • Evaton - Sogrape Usa
    Western Regional Manager
    Evaton - Sogrape Usa May 2018 - Jun 2019
    Responsible for Western Region including 10 states and 5 person sales team. Evaton consisted of a large mostly European based portfolio including Sandaman Port, Silk&Spice Red Blend, wines from Chateau Les Valentines in France, Busnel Calvados, Herdade do Peso, Montecillio Rioja Spain, Ramazzotti Amaro from Italy and wines from the Southern Hemisphere. Responsibilities included managing all brands and delivering forecasting, desired case sales and profitability. Direct Distributor management in all states, pricing and programming development, education with both distributors and accounts on all brands. Reported directly back to the CEO and winery ownership.
  • Disaronno International
    Regional Director West
    Disaronno International Oct 2013 - Dec 2017
    Manage all aspects of sales pertaining to 17 states in the Western region including CA, AZ, NV, TX, WA, along with a 7 person sales team which I oversee and 145,000 case annual depletion. Managed through a major distributor transition in 5 states from Youngs Market to Southern Glazers Wine & Spirits. I was directly responsible for all case goals, KPI's, brand activation, Independent and National Chain business along with Independent On and Off Premise accounts. Reported directly to CEO and Global Executives/Leadership in Italy. Portfolio consisted of Disaronno Amaretto, Zucca Amaro, Tia Maria, Duca and Corvo Wines from Sicily and The Irishman Whiskey
  • Deleon Tequila
    National Sales Manager
    Deleon Tequila Sep 2012 - Dec 2013
    Responsible for 5 person sales team across the US, in addition to all distributor management, pricing and programming, brand activation and education of this Ultra Premium brand. Directly reported to ownership on all budget and P&L as well as goals and forecasting. We successfully sold the brand to Diageo Wine and Spirtis in a multi-million dollar deal.
  • Karma Tequila
    National Sales Manager
    Karma Tequila Sep 2010 - Sep 2012
    Agoura Hills, Ca, Us
    Was hired under a 3 year contract to build the brand from inception to a point where it was a stable growing entity. Within my time at Karma, I took the brand from just being 3 bottles of Tequila to over 30 states of distribution and approximately 30,000 cases in sales. I developed all back of the house team as well as hired on the entire sales force, brand ambassadors. I was directly in charge of all forecasting, annual case goals, delivering ROI and maintaining all P&L and budgets.
  • Lancaster Estate & Roth Winery
    National Sales Director
    Lancaster Estate & Roth Winery Sep 2008 - Nov 2010
    Responsible for all aspects of sales across the United States for the winery with annual cases sales of 25,000 cases. Reported directly back to the CEO and Ownership on all forecasting, annual goals, KPI's, Distributor performance. I was the only person in sales covering all 50 states, conducting eduction, wine dinners, distributor work withs and general sales meetings, planning meetings. Winery was sold to Foley Wines upon growing the brand dramatically over my time working there
  • American Wine And Spirits Southern California
    Wine Manager
    American Wine And Spirits Southern California May 2004 - Sep 2008
    Responsible for Managing the Fine Wine Sales Team for West Los Angeles for AWS which was the Fine Wine Company within Southern Glazers Wine and Spirits. I was directly responsible for 10 person team, large monthly quota sheet, relationships with all suppliers in a 2,000 brand portfolio and maximizing business in over 600 of the top accounts in one of the highest grossing territories in the United States. During my time I had won Manager of the Month numerous times, as well as being nominated for Manager of the Year twice.
  • Lauber Imports
    Fine Wine Specialist
    Lauber Imports Jan 2002 - May 2004
    Us
    Fine wine specialist for top tier distributor in NYC. Responsible for calling on the top 100 accounts in Manhattan maximizing business from our expansive portfolio both domestic and imported. Continually over delivered on sales goals and monthly quotas.
  • Swirl World Inc
    New York Area Manager
    Swirl World Inc Feb 2001 - Jan 2002
    Responsible for building 2 new brands from Don Sebastiani and Sons in the Metro NY territory. I took the brands form inception to exceeding sales goals in 8 months.

Aaron Alger Skills

Leadership Team Building Social Media Key Account Development Beverage Industry International Sales Wine Education Iri Ac Nielsen Food Sales Market Planning Spirits Education Food And Beverage Business Development Business Analysis Self Motivated Team Management Team Leadership Strategic Planning Strategy Sales Management Beer Wine Sales Alcoholic Beverages Marketing National Accounts Pricing Strategy Time Management Distributors Winemaking National Sales Management National Account Development Social Media Marketing Wine Business Strategy Management Business Management Teamwork Food Pairing Brand Management Marketing Strategy Consumer Products Wine Tasting Champagne Pricing Development Wine And Spirits Industry Distributor Management Wineries

Aaron Alger Education Details

  • Wine Scholar Guild
    Wine Scholar Guild
    Wines Of France
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Sake
  • Wine & Spirit Education Trust
    Wine & Spirit Education Trust
    Level 2
  • Castleton University
    Castleton University
    Broadcast Journalism

Frequently Asked Questions about Aaron Alger

What company does Aaron Alger work for?

Aaron Alger works for Stoli® Group

What is Aaron Alger's role at the current company?

Aaron Alger's current role is Regional Sales Director CA, WA, HI, AK.

What is Aaron Alger's email address?

Aaron Alger's email address is aa****@****ila.com

What schools did Aaron Alger attend?

Aaron Alger attended Wine Scholar Guild, Wine & Spirit Education Trust, Wine & Spirit Education Trust, Castleton University.

What are some of Aaron Alger's interests?

Aaron Alger has interest in Physical Training, Snowboarding, Surfing, Motorcycele Racing, Running, Guitars, Wine.

What skills is Aaron Alger known for?

Aaron Alger has skills like Leadership, Team Building, Social Media, Key Account Development, Beverage Industry, International Sales, Wine Education, Iri, Ac Nielsen, Food, Sales, Market Planning.

Who are Aaron Alger's colleagues?

Aaron Alger's colleagues are Patrik Gallineaux, Maria Zielke, Mba, Mārīte Kļaviņa, Bryan Weber, Hrvoje Rein, John Parry, Kevin Duffy.

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