•Present, promote and activelysell products to existing andprospective customers inmultiple sales channels.•Maintain knowledge ofcurrent and new products beingoffered by our manufacturingpartners.•Actively spend time on the roadin the territory; conduct salesmeetings via face-to-face andvirtual interactions andattending industry and tradeshows.•Establish, develop, andmaintain positive business andcustomer relationships.•Expedite the resolution ofcustomer issues to maximizesatisfaction on both sides.•Supply monthly reports onsales, potential new sales andtrends in the industry.•Precisely enter orders onmultiple software platforms.

• Make and develop contacts with existing and potential customers to grow sales territory, while establishing a positive brand image for the company. • Analyze data, identify trends, and create sales plans and processes as needed to support business objectives and achieve sales goals.• Develop strategic planning to maximize sales revenue of organization for each product, region and distribution channel.• Provide market feedback and competitive research to accurately forecast new trends and buying cycles • Recruit and manage sales personnel to further market reach

•Developed long-term business relationships with key accounts, and identified opportunities to expand operations• Coordinated business planning with company personnel in order to utilize resources to improve market share• Managed marketing budget to maximize the ROI of marketing expenses throughout region • Monitored individual account performance across geographical, customer, and product lines• Ensured that daily sales activities were performed in accordance with company standards.• Tracked and recorded results of field visits and made recommendations for improvements as needed• Planned both internal and customer meetings to ensure all outcomes were productive and results oriented• Provided industry, economic, and competitive information to assist in developing sales and marketing programs, merchandising decisions, distribution strategies, and trainings processes. • Developed comprehensive marketing plans including traditional print, digital, and TV advertising to increase brand awareness.• Built and grew relationships with outdoor industry writers and social media channels to maximize brand and product exposure through product reviews and editorial content

• Identified and initiated long-term and short-term organizational goals, including development of action/sales plans to increase distribution channels and achieve revenue objectives. • Generated industry analysis, sales projections, financial statements, and marketing techniques to evaluate current sales efforts• Spearheaded new-market growth by identifying optimal locations and markets while managing and working with outside sales representatives• Built and grew relationships with key and strategic national accounts within assigned region• Maintained technical proficiency and consulted with prospective customers regarding use of company products and services• Managed industry trade shows, and buying group shows (NBS, SHOT SHOW, Mid-States, Sports Inc, etc) to promote company brand and products and ensure displays are set properly • Worked closely with marketing, sales, and branding functions to develop coherent efforts consistent with strategic plans• Traveled with sales representatives to visit customers in order to monitor product placement and brand image

• Managed employees to service both residential and commercial customers with lawn care and landscaping needs• Oversaw day-to-day activities, to ensure all customers’ needs were addressed in a timely manner • Prepared cost estimates, and planned projects to increases market share and company profits