Aaron Baskerville Email & Phone Number

Perth, Australia

Perth, Australia

Perth Wa

Leadership and management of the WA Store Network ( 19 stores) & Corporate Sales channel, including 400+ national accounts and $940m in annual revenue generation. Corporate responsibilities: ♦ Leadership, coaching and mentoring of Corporate Leadership team♦ Major client acquisition, commercial negiotations and executive relationship management♦ Revenue growth, client and member retention♦ Strategy development, building business capabilities - people, digital, value proposition♦ Channel KPI acheivement - sales, service, cost, people

Perth, Australia

Leadership and operational management of the WA Retail Store Network - 19 stores, setting the strategic direction for the store network and leading change to support achievement of the organisational vision, people leadership of 165 FTE and revenue of $740m.Key responsibilities:♦ Leadership, coaching and mentoring of the Branch Leadership Team and 165 indirect reports♦ Strategy development, channel optimisation and diversification♦ KPI's - sales, retention, customer experience, employee engagement and P&L management♦ Business planning, business cases, funding request, steering committee chair♦ Strategic retail property management, leasing, fit-outs, feasibility planning, negotiations, maintainence

Kuala Lumpur, Malaysia

Three month contract, based in KL working with the Board to develop a group strategy for the 7 countries in operation

London, United Kingdom

The Cobra Group has a global franchise network specialising in customer acquisition and retention programs for national and global clients in Energy, Pay TV, Telcos, Charities and the Automotive sector.This role was responsible for the UK Charity clients, including British Red Cross, RSPCA, World Vision, British Heart Foundation and Unicef, with full P&L accountability, £90m revenue and 600 indirect reports.Key responsibilities:♦ Multi-site, multi-channel sales leadership and business mentoring across 45 franchise sites♦ Leadership of Account Management and Business Development team ♦ Management of operational teams including processing, Finance, IT, training and HR♦ Development and execution of sustainable growth and market activation strategies♦ Acquisition of national / global clients, managing c-suite relationships and contract negotiations.

London, United Kingdom

Responsible for Npower Energy Commercial and Npower Energy Residential business lines with P&L accountability. 2.7m new customers were acquired for Npower under my leadership.Key responsibilities:♦ Sales leadership and development of national sales team – 450 FTE ♦ Profitability of franchisees, contractual and regulatory adherence, relationship management♦ Leadership of the internal operational support teams (6 direct reports) ♦ Developing strategic growth plans for revenue and client diversification ♦ Board presentations, executives and clients relationship management, contractual negotiations

London, United Kingdom

Responsible for the sales and performance of 16 sites and management of the internal operational and support teams.

London, United Kingdom

Mentoring company directors and senior leaders in sales management, people development, strategy planning and execution and financial management

Perth, Sydney, Darwin

Start up direct sales company specialising in B2B and B2C sales of consumer goods, operational in Perth, Sydney and Darwin.