Aaron Evans, Mba Email & Phone Number

St. George, Ut, Us

Los Angeles, California, Us

As a Digital Marketing Manager at Convoso, I specialize in website management and SEO, leading efforts to modernize our web presence and drive innovation in the lead generation contact center industry. With expertise in platforms such as Storyblok, WordPress, Elementor, GA4, GTM, GSC, SEMRush, HubSpot, and Salesforce, I have a proven track record in optimizing SEO and increasing site traffic.Key Responsibilities:• Manage day-to-day website responsibilities, aligning it with organizational brand, strategy, and standards.• Conduct content audits, remove duplicate information, and ensure website efficiency and quality.• Develop and implement strategies to improve website traffic and support organizational goals.• Ensure website compliance with laws and regulations, implement security measures, and maintain domain and hosting registration.• Drive on-page and off-page SEO efforts, optimize SEO with content marketing, oversee SEO reporting, and conduct regular audits for core keywords.• Lead Conversion Rate Optimization in website and landing pages, analyze metrics via Google Analytics, and improve results.Key Skills:• Strong attention to detail, analytical mind, and outstanding problem-solving skills.• Fantastic time management and multitasking abilities.• Skilled in constructing persuasive, compelling, and easy-to-read web content.• Ability to troubleshoot website issues in a fast-paced environment.• Strong ability to think critically and creatively about web communications.

Irvine, California, Us

• Oversaw hundreds of enterprise ABM campaigns that contributed to $100M in annual recurring revenue (ARR), creating new opportunities with a 10-15% conversion rate into engaged SQLs.• Directed a $1M YOY budget and execution of LinkedIn advertising, resulting in 5-10x higher-than-industry average CTR and CPC benchmarks.• Collaborated and strategized with enterprise sales territories across the US and UK, including 16 account executives (AEs) and business development representatives (BDRs), enabling eight new sales territories in the firm through an investor merger.• Launched and maintained 350+ microsites that delivered scalable, personalized 1:1 account-based experiences to a pipeline of buyers, utilizing Folloze, Salesforce, 6sense, and Demandbase tools.• Drove high organic and paid search rankings through effective conversation rate optimization (CRO) and SEO strategies.

Irvine, California, Us

• Led trade show event planning and execution, including booth design, layout, and strategy. Directed a group of marketers and salespeople while elevating the company brand. • Managed B2B marketing automation with Pardot to create and deliver engaging emails, workflows, custom redirects, and scoring models.• Created and optimized LinkedIn ad campaigns with varied ad content (e.g., video, single image, re-targeting ads) to increase brand awareness and website traffic.• Collaborated with sales, engineering product experts, and BDRs to brand, manage, and represent company trade show events (e.g., TSIA, Sage Intacct, RMGS, Salesforce).• Updated external company listing sites (e.g., G2, Capterra, Salesforce AppExchange) to ensure up-to-date and accurate product information, reviews, and ratings.• Collaborated with sales and customer teams to select personalized gifts for direct mail campaigns based on market segmentation, sending them via the Sendoso direct marketing platform. • Planned, promoted, and moderated webinars that attracted and converted new and existing customers to MQLs.

Sandy, Ut, Us

• Tracked, measured, and optimized the performance of email and advertising campaigns across various platforms via Google Analytics, Search Console, and DFP.• Organized dozens of weekly webinar campaigns, including creating and deploying emails, landing pages, and forms and moderating the sessions. • Managed and optimized CRM and marketing data through HubSpot, including audience segmentation, workflow automation, and personalization of communications. • Partnered with sales and event teams to create materials and organize logistics for annual nationwide automotive events to train firms in enhancing their marketing through automation and advertising. • Maintained and optimized website content by implementing SEO tactics and writing content on marketing insights, tips, and best practices that positioned the company as an industry leader.

St George, Utah, Us

• Led and mentored five interns in creating social media and advertising content for clients on WordPress, Blogspot, Facebook, Twitter, and Google Plus.• Improved website SEO performance by analyzing Google AdWords and Analytics metrics, identifying areas for improvement, and implementing appropriate changes.• Monitored and increased website ranking and traffic on search engines by crafting content that drove social media engagement.

Provo, Utah, Us

• Mixed audio for television and radio shows, including BYU Sports Nation, The Matt Townsend Show, Kim Power Stilson Talkworthy Show, Traveling with Eric Dowdle, Eyres On the Road: Richard & Linda. • Proficient with Calrec and Axia audio-mixing hardware, ensuring high sound quality and clarity of broadcasts. • Editor for hundreds of radio shows, creating smooth and seamless episodes.• Voiced on-air advertisements for our sponsors and partners. • Excellent multitasking skills.

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Arts - Ba, Communications (Advertising Emphasis)

Associate Of Arts - Aa, General Studies