Aaron Forrest Email & Phone Number

Salt Lake City, Ut, Us

San Jose, Ca, Us

Enabling B2C brands with an agile and scalable solution for orchestrating scheduled or real-time, connected, personalization customer journeys across any app, device, screen or channel• Directly managing both the SMS vertical within the Adobe Journey Optimizer Product & Adobe's internal personalization product for inbound and outbound channels which drive customer conversion, engagement, and retention for Adobe's suite of products

Lehi, Utah, Us

Building innovative marketing communications tools for SMBs (including Email Marketing, Reviews, and SEO)• Increased product adoption 21% by launching 4 impactful product feature sets (rich-text editor, email filters & segmentation, in-app review responses, and desktop app notifications)

Provo, Ut, Us

Cougar Capital is a $5MM student-run venture capital and private equity fund deploying real dollars into real companies• Managing director of communications including the company website and digital newsletters• Led deal team of 4 through $100K investment in a local tech startup

Beaverton, Or, Us

Tasked with commerce & shop initiatives within the Nike Run Club mobile app• Closely aligned with the UX Insights, iOS & Android Engineering, and UI Design teams to bring to life a unique commerce feature set• Authored 17-page product narrative containing extensive data analysis, thorough strategic approach, detailed competitive landscaping, and clear user journey mapping• Worked on predictive analytics model for personalized shop recommendations

El Segundo, Ca, Us

• Upon acquisition (see below), integrated Gixo's technology into the mobile fitness app Openfit (a wholly-owned subsidiary of Beachbody LLC)• Reported to the VP of Commerce and tasked with product growth initiatives • Remained onboard in part-time capacity (starting August 2019) as I returned to business school

San Francisco, Us

• Founding team member working on all aspects from conceptualization to launch• Helped raise over $7.0mm from Greylock Partners, Social Capital, XSeed Capital, and Cowboy Ventures• Championed product development of virtual 5k race charity events raising over $85k for various nonprofit organizations• Increased revenue 17% by launching first company CRM & growth marketing platform (with email, text, and push notifications)• Recruited exceptional talent, developed various customer engagement tools, and managed LMS platform

New York, New York, Us

• Recognized as a finalist in the Equinox "Prodigy Talent Search" for America's next top fitness instructor• Highest rated instructor for Precision Running class format

• Built eCommerce site providing innovative digital fitness content• Authored 150+ page ebook titled "Your Best Self" (developed product via Adobe Software- Photoshop, Premiere, Lightroom, InDesign, and Illustrator)• Created Fitness, Nutrition, Lifestyle Blog and implemented social media marketing strategy to generate sales• Surpassed all production costs within 24 hours of selling ebook

Provo, Ut, Us

• Established and grew online transformation community (from 0 to 1200+ members in 1 month)• Managed team of 11 content creators of marketing assets, blog articles, and social media content• Created 150+ social media content posts (Adobe software)• Coached 50+ participants from 8 different countries (~75% Spanish speaking)• Launched new product offering: a DVD Workout Series titled "UFit30" and featured as Lead Fitness Instructor in the recordings

Washington, District Of Columbia, Us

• Reported to Senator Flake weekly to present research and analysis on capitol hearings (Committee of Small Business and Entrepreneurship, Committee of Finance, and Special Committee on Aging)• Researched public policy regarding healthcare and small business

Master Of Business Administration - Mba, Business Administration And Management, General

Product Management, Business Administration And Management, General

Bachelor Of Science (Bs), Kinesiology