Aaron Granger Email & Phone Number

Midlothian, VA, US

Richmond, VA

• Developed and implemented strategic marketing plans and campaigns in support of growth and positioning objectives for five business units representing over twenty brands.
• Managed internal agency on end-to-end execution of traditional and digital marketing and communications solutions including flyers, brochures, catalogs, website pages, social media channels, blogs, emails, direct mail.
• Initiated, planned, and executed the assessment of web and digital marketing metrics including website analytics, search engine optimization, and search engine and social media advertising.
• Analyzed data trends and implemented recommendations for program additions and adjustments, as well as improved upon established internal processes.
• Ensured processes adhered to corporate governance including review and approval by stakeholders, branding, and legal.

St. Petersburg, FL, Richmond, VA

• Founded in 1967, Beckwith Electric provides products and technical services for customers involved in the production, transmission, and distribution of electric power. Acquired by Hubbell Incorporated in December 2020.
• Operated as the lead point of contact between Marketing and business and sales leaders to develop and execute strategic marketing plans in support of growth objectives.
• Communicated with internal clients to ensure that their needs are understood and addressed.
• Ensured the prompt delivery of marketing initiatives according to internal client requirements and goals.
• Created multi-tiered, integrated marketing communications, advertising, public relations, branding, sales tools, and all other related print and electronic media.
• Established monthly internal communications newsletter distributed to company employees and worldwide field sales representatives.

Richmond, Virginia, United States

• The non-profit organization started in 1901 offering life-changing experiences and programs, engaging thousands of college students, alumni, and volunteers each year.
• Planned and implemented marketing and communications strategy.
• Created communications and copywriting for various marketing campaigns and channels.
• Aided with the planning, marketing, and implementation of 21 annual leadership conferences and workshops, securing the participation of over 6000 attendees.
• Managed licensing program of over 200 vendors to safeguard appropriate usage of federally registered trademarks and to guarantee quality product control and branding efforts.
• Developed and executed organization websites and intranets.

Richmond, Virginia, United States

• Capital One, a Fortune 500 company, is a diversified bank that offers a broad array of financial products and services to consumers, small businesses, and commercial clients.
• Managed marketing campaign project workstreams and worked closely with execution partners.
• Coordinated work with all campaign partners to execute business intent as well as manage multiple schedules and deliverables.
• Adhered to the current project management method while influencing best practices, process improvements, and procedures.
• Managed change in campaigns including impact assessment and implementation.
• Ensured quality control, proactively flagged and mitigated risks, and guided issue resolution.

St Petersburg, Florida, United States

• Founded in 1967, Beckwith Electric provides innovative and high-quality products, technical services, and solutions that meet the needs of customers involved in the production, transmission, and distribution of.
• Developed and executed marketing activities including marketing communications, advertising, public relations, branding, sales collateral, and all other related print and electronic media.
• Worked closely with senior management to integrate marketing and business development strategies.
• Managed the execution of marketing initiatives and projects for new and existing products.
• Maintained close working relationships and supplied marketing support to a worldwide sales organization.
• Aided in developing and executing marketing strategies and marketing tools to meet sales goals.