Aaron Ling Email & Phone Number

Singapore

For Case Management Project:- Working with Housing Management Group to redesign their business processes, and one of the product outcome is a case management system. - Participated in Focus Group Discussions with various stakeholders to define OKRs and understand business intentions & objectives in the Landscape Research phase.- Conceptualising product.

Singapore

• Taxpayer Experience and Strategy BranchMy role comprises of:
• Developing design strategies
• Leading project teams to redesign services with the use of Behavioural Insights (BI) and Design Thinking approaches.
• Experimenting ideas and approaches to solve internal and external business problems.
• Building BI and Design capabilities in IRAS. Empowering staff with BI and Design knowledge through training sessions and dedicated coaching.[Projects]
• Partnered with ThinkPlace to conduct a Design Leadership workshop for 40 branch directors to educate and shape design leadership and culture.

• Customer Experience Branch[Successful outcome]
• In 2019 - Our Sec 1 Posting call volumes and enquires dropped by 25% with our redesigned web content for parents and students.
• In 2021, successfully launched a new product (CourseFinder) for prospective universities’ students. The objective was to assist these students to make well informed decisions when come to choosing of courses by laying.
• Conduct web content audit, heuristic evaluation and data analysis.
• Run user research and analysis to better understand users and bridge the gap of MOE’s goals and users’ needs.
• Collaborate with different stakeholders and content owners to create web interactive tools/features for users' needs.

Singapore

• UX Design Immersive Instructional Associate (Teaching Assistant)Assisted the course instructor with a class of 31 students in User Experience Design through lectures and practical workshops.My responsibilities:
• Preparation of materials with instructional lead
• Assist instructional lead with projects and pitch evaluation
• Tutor students during project workshops
• Carry out class administrative duties

Singapore

Singapore

• Strategic and Branding Team
• Involved in the branding of NUS identity
• Conceptualising and designing of concepts for NUS publicity campaigns
• Collaborated with the Events Team with designs in various events
• Executed digital marketing ideas and concepts with Digital Communications and Social Media Team
• Collaborated with a team of developers to work on NUS corporate website from UI to development

Singapore

• [Responsibilities]
• Creating for online and offline creative work which includes art direction, photo shoots, illustrations.
• Coding and developing websites.[Achievements]
• Designed and developed 8 Wordpress websites for Plum Ideas (Singapore)
• Worked with Catalyst Creatives in developing responsive design websites for Hilton
• Art directed photoshoots for Craftholic (Singapore)

Singapore

• [Responsibilities]
• Involved in the digital branding of CHC
• Designed websites using Wordpress system and HTML 5
• Designed app for the organisation
• Did weekly updates and security patches on websites on a regular basis
• Laying of stories for CityNews online publications

Singapore

• Worked with the Digital Team in art directing
• Involved in advertising pitch work
• Regular maintenance and updates for various client's accountProjects Clients: Uniqlo, Health Promotion Board, MacDonalds, G2000

Singapore

• Designed and developed 10 websites for clients
• Handled in-house advertising and collateral
• Regular maintenance and updates for various client's account

Singapore

• Intern
• Management of J2EE website and database system
• Involved in changing of system softwares in National Institute of Education (NIE)

Bachelor'S Degree, Communication Design

User Experience Design Immersive

Activities and Societies: User Experience Design Immersive at General Assembly is an intensive 10-week course in UX design & research with.

Diploma, Internet Computing