Aaron Acosta Email & Phone Number

México

iCrossing is the marketing agency for a modern world. We create brand stories and adaptive user experiences that deliver superior business results. Part of the Hearst Corporation, iCrossing is the only digitally native agency owned by a media, entertainment, and content company. As Head of Strategy in Latin America, I lead the Strategy, Planning, Analytics and Research teams across the region and my role is to unleash brand's potential by defining people-centric communication strategies and performance-oriented digital ecosystems, based on extensive audience, cultural and category research. Some of the projects I've been involved as regional leader include the redefinition of a Global Communications Platform and Global Creative Campaign for one of the most renowned Pharma brands in the world, the LATAM implementation of a global performance indicator for the world's number 1 tire company and the regional strategy for an Ambassadors & Social Selling Program for a leading brand in the enterprise technology sector.

Www.Detona.Org.Mx

DETONA is a filmmakers collective & production house in Mexico City. As part of DETONA, I have produced three award-winning documentaries: Labour Thesis (Tesis Laboral. México, 2010), Remnants of Paradise (Vestigios del Paraíso. México, 2012) and Transit (Transito. México, 2014). Representing DETONA as Creative Producer I was ruled winner of the 10º Morelia LAB at Festival Internacional de Cine de Morelia in 2014, and Recipient of IMCINE's PECC (Programa de Estímulo a Creadores Cinematográficos) in 2015, to further develop DETONA's 4th documentary film.

Https://Www.Youtube.Com/Infinitocorazonav

Infinito Corazón is a music-videos YouTube channel for underground artists worldwide. Launched in 2012, our channel has generated more than 12.5Million organic views and created an engaged audience of 30K subscribers. Since 2013, Infinito Corazón is part of YouTube's prestigious Content Creators Program.

Mexico

As Chief Strategist, I was in charge of the Strategy, Planning, Research and Analytics teams in our Mexico City office, as well as the Content and Social Media teams. During this time, I introduced the use of Search and Social Listening data in our planning and content creation processes, and authored the deliverables for key CPG, retail, entertainment, B2B and banking clients. My responsibilities spanned from leading the work of our ongoing clientele, to the development of strategic and creative new business proposals at a regional and local level, where I succeeded bringing an important set of new clients to the agency.

Mexico

Leader of the Research and Planning teams, where I created and implemented the Social Listening and Analytics processes in the agency. Thanks to the positive results in the projects under my leadership for the world's number one beverages company, I was able to expand the services provided by the agency. During this time, I was also able to expand the brand portafolio under our scope.

Mexico

Founder of the Social Media department, where I led the Content and Community Management teams in the execution of social media and content strategies, for public institutions, NGO's and high profile politicians.

Director of the Behind the Scenes video series for the now defunct lifestyle magazine Elemento.

Bachelor Of Arts, Cinematography And Film/Video Production

BA in Film & Television, specialized in Production, Direction and Script writing. The career provides the basis to develop and create.

Certificate, Data Analytics

Tecnológico de Monterrey's Data Analytics Bootcamp, in association with Trilogy Education Services, was an intensive, hands-on course.

Diploma, Audiovisual Distribution And Exhibition

The diploma course focused on models, practices and challenges in the distribution and exhibition of films and tv series in the context.