- Launched, oversee, and directly managed YouTube campaigns for the programmatic division within Wpromote- Managed online and mobile acquisition programs with focus on CPA- Built and maintained strong relationships with clients, vendors, networks, publishers and partner agencies

-Managed client Display, Video, YouTube and retargeting advertising campaigns, including Contribute to strategy development based on a brand brief, partner selection, budget planning, and allocation, tagging and trafficking, QA and troubleshooting, analysis of performance, optimization, on-going, and post-campaign reporting- Build, manage, and optimize programmatic campaign performance across various DSPs including The Trade Desk, DV360, Verizon, Bidtellect, Amazon, and Adelphic- Maintain close relationships with DSP partners, supply vendors, and PMP direct publishers-Determined costs for media campaigns and delivered this information in reports to clients.Negotiated and purchased advertising space in trade magazines and journals on behalf of several large clients.- Provide reporting and insight for performance optimization recommendations for clients and internal teams

- Managed and optimize campaign media buys on paid social (Facebook and Instagram), paid search (Google Ads and Microsoft Ads), programmatic (DV360 and Amazon)- Performed Ad Operations duties in building DCM campaign creatives for deployment across multichannel marketing, pixel and floodlight creation/troubleshooting, manage Google Tag Manager pixels, and QA final campaign set-up- Provided insight and analytics from reporting platforms such as Google Analytics and DCM Reporting- Provided strategic recommendation for digital media plans and coordinated with media planning department