Author of “The Evolution of Sports Social Media” https://www.amazon.com/Evolution-Sports-Social-Media/dp/1638371466Aaron Eisman is a trained and experienced social media expert with a Journalism background. He’s been working in sports social media for over nine years. He's learned cross-platform skills to communicate effectively across broadcast, digital and social media. Over the last five-plus years, he's worked for Turner Sports in Atlanta, Bleacher Report in New York City and the NFL in Los Angeles.His numbers show his expertise and experience working for the top brands in sports: 50K posts, 1 Billion total engagements, 3 Billion video views and 28 Million new followers added since September 2014!While at Turner Sports, he helped grow NBAonTNT and NBA TV's social media following, average engagement per post and develop short & long-term strategy for major tentpole events. During March Madness in 2015, he was tasked with executing sales posts on social media. Also, he was given PGA.com's Instagram account which he helped create daily posts and strategy resulting in 550% growth in just four months. Aaron's success at Turner Sports landed him his next career opportunity with Bleacher Report. Over the last two and a half years, he was a part of the team that grew B/R's national account over 14 million new followers across Facebook, Twitter, Instagram and YouTube. Aaron was given the opportunity to help the editorial team develop socially-relevant stories, then build a content plan with assets around those feature articles. Also, he was tasked with developing the U.S. social strategy for soccer.At the NFL, Aaron added another 600K new followers for NFL Network’s Facebook, Twitter and Instagram accounts. His passion and dedication into social media makes him successful wherever he’s been.Professional references available upon request.