Aaron Shaw

Aaron Shaw Email and Phone Number

VP of Marketing at Govenda @ Govenda
Aaron Shaw's Location
East Falmouth, Massachusetts, United States, United States
About Aaron Shaw

Tech Marketing Leader with a player coach mentality, skilled at building teams and keeping employees engaged. Experience leading demand generation, field, and customer marketing teams. Strong track record for pipeline creation across complex products/solutions. Have always exceeded goals and built strong relationships with sales reps and leaders. Demand Generation | Content Creation | Digital Marketing | Campaign Management | Analytics | Strategic Partnerships (Channel and Direct) | Social Media | CRM Management | Event Management | Communication | Marketing Strategy | Email Marketing | Customer Marketing

Aaron Shaw's Current Company Details
Govenda

Govenda

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VP of Marketing at Govenda
Aaron Shaw Work Experience Details
  • Govenda
    Vp Of Marketing
    Govenda Feb 2021 - Present
    Pittsburgh, Pennsylvania, Us
  • Plex Systems, Inc.
    Senior Marketing Manager
    Plex Systems, Inc. Jan 2020 - Feb 2021
    Troy, Mi, Us
  • Logmein
    Senior Manager Demand Gen/Customer Marketing
    Logmein Mar 2018 - Oct 2019
    Boston, Massachusetts, Us
    - Manage Team of 5 responsible for demand generation and customer retention targets- Met or exceeded MQL goal each quarter- Responsible for creating alignment with sales and presenting marketing results to leadership- Own customer marketing and strategy to increase retention rates- Player coach mentality - skilled at building teams and retaining top talent
  • Ptc
    Senior Marketing Manager, Ww Cad Demand Generation
    Ptc May 2017 - Mar 2018
    Boston, Massachusetts, Us
  • Ptc
    Regional Marketing Manager Americas
    Ptc Oct 2015 - May 2017
    Boston, Massachusetts, Us
    - Managed demand generation budgets for 6 Segments with lead and pipeline goals- Sourced/Influenced Pipeline for FY16 – 168% increase year over year- Generated 13% increase year over year in leads- Executed multiple demand generation campaigns each quarter across each segments- Owned strategic marketing relationships with North American Channel Partners.- Strategically manage marketing execution, spend, planning, and results for 14 partners. - Authored 50+ Blog Posts, generating over 20,000 views. - Forbes picked up smart connected NFL post– generated 1,200+ views. - Presented quarterly campaign results and ROI to marketing and sales leadership.- Boosted Department Morale by organizing internal events/activities for Marketing. - Marketing BBQ, Chili Cookoff, Red Sox game, Happy Hours, and Family Day Food Trucks.
  • Ptc
    Senior Marketing Specialist
    Ptc Jan 2015 - Dec 2015
    Boston, Massachusetts, Us
    - Strategically manage PTC Creo and PTC Mathcad Americas media buy budgets.- Execute multiple lead-generating campaigns around PTC Creo and PTC Mathcad.- Drive PTC Creo adoption through targeted webcasts and ad placement.- Interact with sales on a regular basis to evaluate how marketing messaging is being received.- Manage strategic relationships with North American Partners and consistently interact with their marketing teams. - Plan marketing activities and spend for North American Partners.- Manage MDF budgets for channel partners- Contribute regularly to the PTC Mathcad and Product Life-cycle Blogs.- Run multiple webcasts for PTC Creo and PTC Mathcad, which generate pipeline and closed sales.- Track ROMI on lead-generating activities, such as eblasts, webcasts, and banners.- Present quarterly campaign results and ROMI to marketing and sales leadership.- Managed a comprehensive PTC Creo hands-on workshop event series across the United States (16 cities in two months).- Coordinated speakers, event logistics, shipping, registration, and event flow- Implemented United Channel Campaign with North American partners and drove execution of marketing activities.
  • Ptc
    Regional Marketing Specialist
    Ptc Oct 2013 - Jan 2015
    Boston, Massachusetts, Us
  • Sbane
    Member Relations Group Lead
    Sbane "Smaller Business Association Of New England) Sep 2010 - Oct 2013
    Burlington, Massachusetts, Us
    • Manage CEO Dialog program, a peer-to-peer roundtable group for managing partners and CEOs• Designed curriculum and presented informational session to 71 CEOs• Organize and execute 4-5 events per month, accommodating up to 500 attendees• Business networking, political roundtables, technology symposiums and golf tournaments• Negotiate hotel contracts, speaker selection, food and beverage, and onsite management • On-going success with marketing membership through business-to-business sales • Increased the number of member companies by 17%. • Spearhead brand-name development through social media channels such as LinkedIn, Facebook, and Twitter
  • Pie Bakery And Cafe
    Assistant Manager
    Pie Bakery And Cafe May 2009 - Jun 2010
  • U.S. Department Of Justice
    Docket Clerk
    U.S. Department Of Justice May 2006 - Sep 2006
    Washington, Dc, Us

Aaron Shaw Skills

Social Media Marketing Event Planning Management Event Management Marketing Communications Email Marketing Leadership Lead Generation Facebook Strategic Partnerships Social Media Marketing Public Speaking Microsoft Excel Social Networking Public Relations Small Business Marketing Strategy B2b Fundraising Google Analytics Strategy Wordpress Customer Relationship Management Inside Sales Sponsorship Sales Nonprofits Database Management Salesforce.com Program Management Business To Business Events Coordination Digital Marketing Ceo Roundtable Management Digital Strategy Digital Media Advertising Online Advertising Data Analysis Analytics Multi Channel Marketing Integrated Marketing Demand Generation Go To Market Strategy B2b Marketing Marketing Operations Marketo Marketing Management Customer Retention Sales And Marketing Alignment

Aaron Shaw Education Details

  • Penn State University
    Penn State University
    Pre-Law

Frequently Asked Questions about Aaron Shaw

What company does Aaron Shaw work for?

Aaron Shaw works for Govenda

What is Aaron Shaw's role at the current company?

Aaron Shaw's current role is VP of Marketing at Govenda.

What is Aaron Shaw's email address?

Aaron Shaw's email address is mi****@****hoo.com

What is Aaron Shaw's direct phone number?

Aaron Shaw's direct phone number is +178130*****

What schools did Aaron Shaw attend?

Aaron Shaw attended Penn State University.

What are some of Aaron Shaw's interests?

Aaron Shaw has interest in Football, Exercise, Sweepstakes, Nascar, Home Improvement, Reading, Watching Auto Racing, Sports, Fishing, Home Decoration.

What skills is Aaron Shaw known for?

Aaron Shaw has skills like Social Media, Marketing, Event Planning, Management, Event Management, Marketing Communications, Email Marketing, Leadership, Lead Generation, Facebook, Strategic Partnerships, Social Media Marketing.

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