Experienced professional with a demonstrated history of working in agriculture, education, and pharmaceutical industries. Skilled in Business Development, Strategy, Operations, Marketing, People Management, Market Research, and Finance. Strong business professional with a Master of Science in Innovation and Business from the Asian Institute of Management. When I’m not working, I enjoy exploring new adventures in and out of the city. I love to eat, travel and learn about other cultures. Most days, I find myself reading non-fiction books and binging on Netflix movies although I wish I am drinking beer on the beach watching the sunset.
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Marketing ManagerArc Biopharma Inc. Nov 2022 - Present- Plays a key role in product/brand management for flagship products, overseeing the development, positioning, and marketing strategies to maximize market impact and sales growth.- Currently leading a high-performing sales and marketing team covering pet clinics in the Greater Manila Area, achieving monthly targets and sales goals.- Successfully onboarded 100 pet clinics as clients, establishing long-term relationships and generating repeat orders. - Developed creative marketing programs to engage doctors and convert them into brand advocates, increasing brand credibility and market penetration.- Led the design and implementation of the company's ecommerce website and mobile app, enhancing customer experience and expanding market reach that is now generating 10% of monthly sales and growing.- Led the exploration of expansion opportunities to other key cities in the Philippines, conducting market research and developing strategic plans for market entry.- Manages the importation of goods, ensuring timely delivery and compliance with regulatory requirements.- Organized a highly successful brand launch event attended by 120 doctors, resulting in a significant increase in brand awareness and loyalty among veterinary professionals. -
Marketing HeadAsian Institute Of Maritime Studies (Aims) Official Apr 2022 - Oct 2022- Responsible for the development and execution of the brand, sales, marketing, and communications strategies of the whole organization.- Responsible for building, planning, implementing, and managing a cohesive digital and non-digital inbound marketing strategy for the school of Engineering and Architecture in order to achieve enrolment goals and revenue targets.- Collects and interprets data to help senior management take actions or steps to improve the school’s performance and meet targets. -
ConsultantExcellent Star Maritime Center Inc. Nov 2020 - Mar 2022Philippines- Oversaw the strategy and business development of the company resulting in 20% growth in sales versus the previous year- Identified and implemented revenue-generating initiatives to improve partner engagement and collaborate with other maritime institutions which led to the establishment of 7 new business partners and the addition of 5 assessment courses to the company's product lineup
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Chief Operations Officer & Co-FounderBukidfresh Inc. Nov 2017 - Sep 2020Philippines- Co-founded and launched an agricultural e-commerce startup that served as a platform where consumers can buy fresh produce directly from farmer cooperatives in Luzon. This startup was featured in several news outlets such as BusinessWorld, Rappler, ABSCBN, GMA, Inquirer,etc., and has won awards from UnionBank, East West Seed, AGREA, etc.- Played a key role in the day-to-day operations such as meeting with farmer cooperatives, pitching to investors, delivering of goods to clients, and searching for potential buyers- Achieved 2,500% growth in sales, 1,500% growth in retail customer base and 167% growth in average order size in a span of 1 year with just 4 team members through the partnership with 10 farmer groups and 11 wholesale buyers, and an abundant marketplace product portfolio of 237 SKUs- Developed BukidFresh's fulfillment and logistics process that resulted in a 33% increase in the efficiency of packing & sorting orders, 99% of orders delivered on time, 99% order accuracy, 98% customer satisfaction, and <2% food wastage- Led the design, development, and execution of vegetable recipe baskets which were the first-of-its-kind in the Philippines
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ProfessorFeu Institute Of Technology Aug 2018 - Mar 2020Philippines- Taught Combustion Engineering and Technopreneurship subject to undergraduate Engineering students -
InternWrigley May 2015 - Jul 2015Antipolo, Rizal, Philippines- Worked together with the mechanics of the manufacturing plant to do daily maintenance of piping and other heavy equipment for continuous plant operations. - Assisted in the assembly and installation of a newly purchased automated rack machine to increase the productivity of the plant in terms of number of chewing gums produced. - Designed an automated spring mechanism for the conveyor belt of the production line to help in the segmentation of produced chewing gums leading to higher production efficiency.
Aaron Franz David Education Details
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Innovation And Business -
Mechanical Engineering
Frequently Asked Questions about Aaron Franz David
What company does Aaron Franz David work for?
Aaron Franz David works for Arc Biopharma Inc.
What is Aaron Franz David's role at the current company?
Aaron Franz David's current role is Marketing | Operations | Strategy.
What schools did Aaron Franz David attend?
Aaron Franz David attended Asian Institute Of Management, Mapúa University.
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