Aaron Goldman is Chief Marketing Officer at Mediaocean, the mission-critical platform for omnichannel advertising. With $200 billion in annualized ad spend running through its software, Mediaocean provides foundational solutions to connect brands, agencies, media, technology, and data. It also allows Goldman to be “awash” in marine puns.Goldman joined Mediaocean following its acquisition of 4C where he was CMO. Bridging closed ecosystems in TV, digital, social, and mobile, 4C built the Scope platform which helps marketers make multi-screen magic. Well-known in the industry for his freestyle flow and propensity to talk about himself in 3rd person, Goldman has been running the marketing rap game for over 20 years. Prior to 4C, Goldman was CMO at Kenshoo, an enterprise marketing software company, for nearly 5 years. Of all his accomplishments, Goldman is most proud of turning Kenshoo into multiple parts of speech, with such taglines as Kenshoo Do It? I Kenshoo, Can You? And How Do You Kenshoo? Previously, Goldman founded Connectual, a marketing consulting and matchmaking firm. Before that, he was VP Marketing and Strategic Partnerships at Resolution, a digital marketing agency that makes it rain under the Omnicom umbrella. And in the early days, Goldman managed U.S. Midwest sales for MaxOnline, an ad network that was rolled up into IAC. He ran a lot of pop-ups.Goldman is also the author of Everything I Know about Marketing I Learned from Google (McGraw-Hill 2010). When he’s not busy Googling himself, Goldman is running around Chicago with his wife and kids.