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Aaron Ethridge Email & Phone Number

Co-Founder at Planster
Location: Salt Lake City Metropolitan Area, United States 14 work roles 2 schools
1 work email found @planster.io LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Work email a****@planster.io
LinkedIn Profile matched
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Current company
Role
Co-Founder
Location
Salt Lake City Metropolitan Area, United States
Company size

Who is Aaron Ethridge? Overview

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Quick answer

Aaron Ethridge is listed as Co-Founder at Planster, a with 4 employees, based in Salt Lake City Metropolitan Area, United States. AeroLeads shows a work email signal at planster.io and a matched LinkedIn profile for Aaron Ethridge.

Aaron Ethridge previously worked as Senior II Salesforce and Business Systems Administrator (Salesforce Application Architect) at Lucid Software and Senior Salesforce and Gainsight Administrator at Lucid Software. Aaron Ethridge holds Bachelor Of Arts - Ba, Accounting from Utah State University.

Company email context

Email format at Planster

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{first}@planster.io
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Profile bio

About Aaron Ethridge

Will work for pizza (or make you pizza).-Building Planster: Inventory and Demand Planning made better. (planster.io)-Building Competitor Insights: Better Competitor Tracking in Salesforce (https://appexchange.salesforce.com/appxListingDetail?listingId=8eb1966a-a781-43e7-b4ea-62958f816ec5)-Building a better CRM and billing system integration at Lucid Software

Listed skills include Leadership, Time Management, Spanish, Marketing, and 26 others.

Current workplace

Aaron Ethridge's current company

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Planster
Planster
Co-Founder
Ogden, UT, US
Employees
4
AeroLeads page
14 roles

Aaron Ethridge work experience

A career timeline built from the work history available for this profile.

Senior Ii Salesforce And Business Systems Administrator (Salesforce Application Architect)

Current

South Jordan, Utah, Us

Designing a world-class Salesforce instance - focusing on CPQ, integrations to billing software, and improving user experience.

Mar 2023 - Present

Senior Salesforce And Gainsight Administrator

South Jordan, Utah, Us

Co-Created Development Lifecycle systems to better manage deployments with 10+ admins, speed up time-to-deploy, and reduced sandbox/production merge conflicts. Led out creation of consistent code review and QA processes which helped us avoid obvious bugs, upskill the team through peer Code Review coaching, and create incredible consistency on flow building and best practices.Co-Architected and built new order management process (as a precursor to a robust billing system integration). As one of the leads including Salesforce admins, Deal Desk, and Order Management teams, we built a Salesforce Quote-to-Order system with high up-time, accurate order data, and better processes to help our Deal Desk team get out of spreadsheets for order audits. Led and helped with incredible Salesforce initiatives (specifically Sales and CPQ related) with Revenue Operations and Business Systems to helped get our data more accurate, drive better experiences for users, and create efficient and more scalable systems.

Mar 2022 - Mar 2023

Salesforce And Gainsight Administrator Ii

South Jordan, Utah, Us

Partnered with product engineering to re-build our data-flow that brings in self-serve sales from Product to create Salesforce Contracts and opportunities resulting in 90%+ accuracy (up from 50% accuracy)Architected new process to help Sales convert monthly contracts to annual contracts reducing 50 clicks and 15 min. of work per conversion with 90%+ accuracy rates. Co-Led CPQ Implementation and integration into current system and processes including revenue forecasting, ARR calculations, and led our data migration from our billing system into Salesforce as CPQ contracts and subscriptions. Co-Implemented QA and Code Review process to ensure minimal bugs entering production and a mature development lifecycle.

Mar 2021 - Mar 2022

Salesforce And Gainsight Administrator

South Jordan, Utah, Us

Converted a rusty-ole-slack channel to a fully operational zendesk support channel for our Salesforce and Gainsight users including 15+ help articles, solving 400+ salesforce help tickets (with 100% satisfaction rating)Involved in various flow and data architecture projects including pre-CPQ implementation work, flows to assign CSMs to accounts and transition accounts from rep to rep.

Aug 2020 - Mar 2021

Revops Analyst And Gainsight Administrator

South Jordan, Utah, Us

Project manager and administrator over re-implementation of Gainsight (Customer Success Platform for CSMs). In this project, I partnered with CSMs, management, analytics teams, and SFDC administrators to re-implement Gainsight from it's broken and unused state to a fully functioning platform that CSMs rely on to manage their accounts.- Average NPS score of the tool (by CSMs) increased by 58% in 6 months- Organized a highly-rated org-wide Gainsight launch and training-CSM Adoption increased by 300% (as ranked by page views of the platform and tasks completed)Developed team workflows and reporting dashboards to decrease subscription auto-shut-offs as a result of failed credit card payments resulting in an average ROI of 1,300%

Sep 2019 - Aug 2020

Co-Founder

Current

Make confident purchasing decisions that can reduce working capital by up to 29%. Accurately forecast inventory and avoid missing out on revenue by reducing stock-outs by up to 83% Remove the human element of planning and marry your lead times, inventory targets, and demand signal to get rid of guesswork and create accurate replenishment plans, even while you’re on vacation.Free that cash up!

Jan 2024 - Present

Salesforce Consultant And Architect

Current
Aaron Ethridge

Project Management, Development and Architecture, app building for the Salesforce AppExchange, and consulting for clients on the Salesforce Platform which has included the past projects:- Custom API Integrations and HTTP Requests to and from Salesforce (Snowflake integrations, etc.)- Lightning Experience and Migration from Classic to Lightning- Data and record security configuration projects to ensure records have correct access granted to users- CPQ configuration and implementation of CPQ processes including implementing, training, and helping companies adopt new best practices. Includes Docusign integrations - Customer Success Systems and Tools from Gainsight to Catalyst- Automations, flow, and data architecture builds- Lead Routing processes and round robin record assignment automation-Sales forecasting builds for complex use cases

Nov 2020 - Present

Dreamforce 2022 Session Speaker

San Francisco, California, Us

Spoke at 2022 Dreamforce at the admin theater with 150+ attendees. My session focused on how custom permissions, custom labels, custom settings, and custom metadata types can help admins keep their org flexible and low-maintenance.

Sep 2022 - Sep 2022

Founder/Web Designer

Ethymedia

Ran my own business for a few years building websites for companies across the Northern Utah area including: - Peach City- City of Corinne- B&B Trucking- Studio Radiate Hair Salon- Golden Spike BurgersLearned about the ins-and-outs of running a small business, project management, web design and experience, and had a good time in the process!

Jul 2017 - Jan 2021

Accounts Receivable Analyst And Tesorio Admin

Draper, Ut, Us

Procured and led implementation of new collections software and strategies with Tesorio, resulting in a positive ROI within the first quarter usedDeveloped collections strategy which changed trajectory of invoices over 90 days past due from 2% growth in 2018 to a decrease of 1.9% in Q4 2018Built a series of Tableau dashboards regarding receivables, billings, and cash collections that are used by senior finance management weekly, and are powered by SQL queries written by myself and our Data Science TeamCreated 12-month forecast for receivables over 60 days past due in order to create meaningful goals and collections strategies based on actual data and not hunchesSuccessfully led the effort to change and streamline the process for B2B customer cancellation requests, coordinating between 4+ teams across Pluralsight

Dec 2017 - Sep 2019

Financial Representative Intern | College Team Captain

Milwaukee, Wi, Us

Ranked within the top 5% of more than 3,000 interns for sales all 4 semesters.Modeled and built personal financial plans for over 100 clients and prospects.Trained 20+ interns on financial planning software, time management, sales cycles and processes, and financial planning principles for multiple semesters.

Jul 2015 - Dec 2016

Solutions Specialist

Basking Ridge, Nj, Us

Exceeded sales quotas for the retail store more than 95 percent of the timeProblem solved with customers in-store and out-of-store to maintain positive customer relations and find the best solutions for their needs and wants

Jun 2014 - Dec 2015
2 education records

Aaron Ethridge education

Bachelor Of Arts - Ba, Accounting

Utah State University

Accounting, Spanish

University Of Utah
FAQ

Frequently asked questions about Aaron Ethridge

Quick answers generated from the profile data available on this page.

What company does Aaron Ethridge work for?

Aaron Ethridge works for Planster.

What is Aaron Ethridge's role at Planster?

Aaron Ethridge is listed as Co-Founder at Planster.

What is Aaron Ethridge's email address?

AeroLeads has found 1 work email signal at @planster.io for Aaron Ethridge at Planster.

Where is Aaron Ethridge based?

Aaron Ethridge is based in Salt Lake City Metropolitan Area, United States while working with Planster.

What companies has Aaron Ethridge worked for?

Aaron Ethridge has worked for Planster, Lucid Software, Aaron Ethridge, Salesforce, and Ethymedia.

How can I contact Aaron Ethridge?

You can use AeroLeads to view verified contact signals for Aaron Ethridge at Planster, including work email, phone, and LinkedIn data when available.

What schools did Aaron Ethridge attend?

Aaron Ethridge holds Bachelor Of Arts - Ba, Accounting from Utah State University.

What skills is Aaron Ethridge known for?

Aaron Ethridge is listed with skills including Leadership, Time Management, Spanish, Marketing, Microsoft Excel, Project Management, Data Analysis, and Customer Service.

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