Leading the integration of experiential creative at Hargrove and Encore

Inspiring the next generation of human-centered designers within the CSULB Department of Design MA, Human Experience Design Interactions (HXDI) program in an on-call lecturer capacity. Past courses include: - DESN 698 Human Experience Design Interactions Master’s Project, Fall 2021- DESN 586 Human Experience and Embodied Interactions Studio, Spring 2020.The Master of Arts in Human Experience Design Interactions (MA_HXDI) program teaches the theoretical basis and practical skills in preparation for advanced Human-Centered Design careers. It serves qualified students and returning professionals of varying backgrounds through interdisciplinary, collaborative work.

Consulting with global brands and agencies to drive business results through the power of transformational strategy and interdisciplinary creative, design, and production.Client Partners: Twitter, Archer Aviation, Nium, Toyota, Lexus, Honda, Acura, VW, Kia, NFL, Amazon, United Airlines, Chase, dmf Lighting, Activision, CMA CGM, Los Angeles Clippers

Bringing EVs to Everyone

Built from the ground up, VizFoundry is an independent visualization agency partnering with developers and real estate marketers to provide integrated, pre-sales solutions that convert and close business, faster. Virtual, photo-real, and transactional solutions. With locations in Los Angeles and Prague, the agency services projects worldwide. Client Partners: The Irvine Company, Tripalink

Accelerating the transition to electric vehicles through influencer and incentive marketing strategies and programs.Client Partners: Volkswagen Group of America

My role was across the board: Consultative sales, creative strategy & design leadership, team building/cultivation, production management, and big picture thinking about client-partner business goals, guiding teams to achieve them through innovation and experimentation.Client Partners: Honda, Tesla, Toyota, Chevrolet/Jack Morton Worldwide, Lucid Motors, Mullen, Haah Automotive Holdings, Virgin Orbit, Nium, SoCal Gas

Contract/Part-Time creative leadership, strategy, & user conference experiences at FreemanXPClient Partners: Atlassian, Workday, GE

Freelance to full-time, I located, opened, and staffed the first office for IXM on the west coast.Client Partners: Sony Playstation, Liebherr, Wonderful Company, Panasonic Avionics, BMW Canada, Masimo

GPJ is a worldwide experience marketing agency that enables brand marketers to create great ideas and bring them to life through integrated live and online experiences and environments. Consistently ranked one of Advertising Age’s “Top 25 Marketing Agencies,” GPJ provides its services through 29 offices around the world.• Transformed the creative department for GPJ Los Angeles, the largest creative team for the world's #1 ranked experiential marketing agency• Demonstrated ability to attract/retain/develop a world-class creative team• Built, managed, and mentored a large internal creative team of 20+ multidisciplinary creatives, internal/external agencies, partners, vendors & contract resources• Delivered executive creative leadership & process-driven direction, strategy, copywriting, & pitch development for nine LA-based automotive accounts, Project Worldwide network opportunities, and led LA-based NBD creative• Originated concept-to-execution large-scale integrated creative campaigns • Delivered a record of measurable organic growth and awarded RFPs• Contributing member of Los Angeles executive teamClient Partners: Nissan, Nissan Commercial Vehicles, Infiniti, Honda, Acura, Toyota, Lexus, Scion, Tesla, VW, Audi, Fiat-Chrysler, Life Technologies, Thermo Fisher Scientific, Honda Power Equipment, Honda Marine, Plum Organics, LG Mobile Comm, & Salesforce.com, among others

• Promoted to group creative director & studio lead for GPJ Los Angeles• Led new business development and provided automotive account creative directionClient Partners: Toyota, Lexus, Nissan, Nissan Commercial Vehicles, Infiniti, Acura, LG Mobile Comm, Life Technologies

• Led successful new business pitches, pursued and won several new accounts for GPJ• Provided automotive account creative direction & leadershipClient Partners: Nissan Commercial Vehicles, Acura, Toyota, Panasonic Avionics, LG Mobile Comm, Life Technologies

• Cross-platform creative including: tactile/digital interactive engagement design & development, environmental design & branded architecture, interpretive design, events, mobile tours, and lifestyle marketing• Leadership for teams providing Art Direction (2d, 3d, motion), script development in storyboard phase, and copywritingClient Partners: Toyota, Lexus, Scion, Nissan, Acura, Cisco, Life Technologies

• Co-founded the start-up design and visualization agency from business plan to an awarded, multidisciplinary design consultancy with a core focus on experiential design, digital visualization, and the development of digital marketing tools for urban planners, real estate developers & marketers• Secured first round seed funding and gained entry to the University of Georgia and Georgia Research Alliance funded technology incubator and business acceleration program, The New Media Synergy Center• Among first-to-market with digital visualization sales tools, immersive 360 tours, renderings, and animations that built consensus and accelerated sales for clients and their customers• Served as CEO, Design Lead, and Janitor Client Partners: Microsoft, Samsung, AMD, Silicon Graphics, Kyocera, EMI, Volvo, UPS, Coca-Cola, UGA’S Wireless Cloud (first municipal 802.11b wireless infrastructure), City of Atlanta, Georgia-Pacific

Long term contract designer, in-house at MC2 AtlantaClient Partners: Cheil Worldwide/Samsung, NASCAR, Volvo Construction Equipment

Interpretive design & planning for museumsClient Partners: US Fish & Wildlife Service, Georgia Department of Natural Resources, Museum of Mobile (Alabama)