• As COO, lead business development, strategy and operations for the first media and services company dedicated to activities in and on the ocean, including negotiating content, distribution, product and monetization deals.• Led launch of OLN’s video-on-demand library and linear FAST channel, encompassing 30 content partners, development of 16 TV series, distribution across major Mobile and Connected TV platforms, and product partnerships for streaming, apps and web.• Developed a conversational AI chatbot for all ocean related topics, and other web and Social Media services focused on content and brokerage services.

Advisory and consulting services firm that employs an integrated mix of business development, strategic planning, operational management and multi-platform product development.Current Clients:Innovative AI company creating a new, fast, and affordable way to conduct audience, market, and user flow research for organizations looking to increase sales, retain customers, and grow their markets.• Working with CEO to set and implement overall strategy, source commercial partnerships and manage day-to-day operations. Leading Discovery and Personalization services provider • Working directly with CEO and CBO on corporate strategy initiatives, including commercial partnerships and potential large-scale transactions. Others• Acting Head of Strategy and Business Development for early-stage MVNO, focusing on the B2B sector.• Leading strategy and partnerships for a global analytics services provider, leveraging AI, data science and ML to help professional sports franchises make in-game decisions. • Mentor and advisor to start-up businesses.

eConciliador is SaaS firm specializing in legal management solutions for Legal Departments and state of the art conciliation and collection services to reduce new and existing lawsuits. • Led cross-platform strategy and product development, business planning, and website/app design for eConciliador - an automated and chat arbitration service.• Created algorithms and arbitration models by industry, segment, and settlement policy, based on each client’s specific needs and policies.• Implemented data-driven measurement and analytics tools for customers, resulting in a 30% increase in resolution rates and more effective policies and business decisions.

Recruited to develop strategic long-range plans, as well as, drive profitable growth through strategic partnerships, new distribution channels, product & tech innovation, new product and category line extensions, co-marketing partnerships, and new business models. • Managed the launch of 3 digital linear channels (FAST), including all aspects of marketing and distribution across the major OTT platforms such as Roku, Samsung, Vizio, Peacock, and Xumo. • Leading international partnerships and monetization strategy, resulting in 40% YoY revenue growth.• Driving new consumer engagement via Social platforms (including TikTok), and a diverse portfolio of commerce and content distribution channels, growing global monthly active users by 20M. • Leading licensing efforts for Rotten Tomatoes, including video content licensing to digital platforms and network TV, generating $3M+ in profit. Efforts included co-producing content with Netflix.• Lead video strategy across various distribution platforms, including the MovieClips brand on YouTube (the #9 ranked global YouTube channel). • Managing efforts to integrate and optimize the consumer experience across Comcast, NBC Universal, Sky, and Fandango brands, leading to new revenue opportunities, greater engagement and retention improvements of 7%.• Promoted from Executive Director to VP.

Recruited to lead global division of 60 FTE’s focused on digital engagement and emerging digital products, including Web, Mobile, Social Media, Video, Gaming, and Digital Marketing. • Focused YouTube strategy on platform specific content, resulting in monthly views of 250M+. Mattel channels made up 8 of the top 20 Toy YT channels and saw an increase of 100% in ad revenue, subscriber growth of 1M+, and an average increase of 25% in views per month. • Led multi-year partnership with Full Screen Media to create industry leading series for YouTube and other content channels, drive engagement, expand to new consumer audiences, and drive product sales. In addition, we created a family ad network to further monetize the content, earning $2M in Q4’17.• Revamped social media content strategy, leading to increases in organic impressions and engagements of between 120% and 2,000%, driving revenue growth (90% for Hot Wheels).• Refocused Mobile app management to target mass audience titles, passing 100M installs, earning #1 rankings, and forming $20M digital gaming JV with Netease, the largest game developer / publisher in China. Games appeared across Mobile, Xbox, Playstation, and web.• Reorganized digital teams, allowing for cross-promotion and efficiencies through technology, resourcing and best practices, saving $8M in costs while increasing content output by 4X and improving overall productivity.• Migrated to new Social CRM, SEO, analytics, and CMS platforms to better manage the Digital ecosystem

CustomInk is one of the largest online custom apparel e-commerce companies in the US, with $300+ million in revenue and tens of millions of site visitors. • Led the product development, negotiations, operational aspects, design, and implementation of CustomInk’s first integrated storefront, establishing a replicable model for future user acquisition and retention.• Led strategic supplier initiative and negotiations consisting of pricing, rebates, co-marketing, supply-chain improvements, and licensing fees, leading to a $3 Million margin improvement.• Co-managed integration for $100 Million acquisition of Represent, LLC.• Negotiated and structured an agreement to transform a competitor into a $millions per year printing partner, with an option to acquire their business at a significant discount. • Headed negotiations with professional sports franchises to implement marketing and services initiatives.

PlayScience is a global company and network that employs a uniquely integrated mix of market research, strategic business planning, brand building, and multi-platform product development to work with organizations of all sizes to establish meaningful engagement with consumers• Developed and enhanced numerous early stage and large cap company strategic business plans, product strategies, financial models/projections, strategic partnerships and key account management. Major clients included Disney, Yahoo!, A&E Networks, Berlitz, National Geographic, WWE, and PBS• Led the global sales, content and product strategy, and execution plan for expanding a leading family and kids’ focused sports brand. Identified trends, and developed integrated content, digital, commerce and ad revenue plans to support new franchises. • Developed new product/brand strategy and operational framework for a leading global education provider, including a 9-country consumer segmentation analysis. Developed a detailed global business and product plan, and competitive landscape and partnership analyses. Built a multi-year financial model integrated into existing business lines. Presented to CEO, top global executives and Board of Directors.• Spearheaded the cross-platform consumer engagement strategy and App portfolio for major rebrand and launch of a new global cable brand. Developed the strategic vision and tactical implementation plans. Worked with all major divisions including Channel & Programming, Digital, Ad Sales, and Marketing.• Developed and enhanced numerous early stage company strategic business plans, financial models/projections, product strategies and investor pitches, including business/corp. development activities. PlayScience also advises and holds equity in more than a dozen transformative early-stage companies

Created and led global division responsible for NG’s Mobile and Emerging Technologies businesses. Also grew business development, strategic initiatives, and strategic partnerships/accounts for NG’s $1 Billion-plus Global Media Group - team sourced, drove, and executed 150+ domestic and international strategic alliances, partnerships, and JV's over a 4 year period. • Established and grew Mobile globally into NatGeo’s 2nd most profitable digital group, attaining $millions in new revenue, profitability and global scale within the first 12 months. • Launched 30+ interactive products, award-winning apps & games (20M downloads), and premium digital commerce services globally over 5-year period, partnering with top industry players. • Oversaw strategic planning and development across Publishing, Travel, Kids, Entertainment, and NatGeo Channels, implementing broad monetization strategies covering free-to-pay, subscription, microtransaction, retail / ecommerce, and hybrid bundled offerings and services.• Co-managed social media growth across Facebook, Twitter, YouTube, Pinterest, and others, to grow from 0 to millions of fans.• Led launch and growth of NatGeo products/services across emerging devices and technologies, driving new advertising, subscription and transactional revenue. Products and services included mobile website, games, digital storefronts, mapping applications, reference and educational application, Kids products, ePublishing services and other, increasing revenue by $5 Million. • Partnered with top industry players and established NG as a repeat launch and beta partner, including major strategic embedded content opportunities with device manufacturers and multiple partner marketing opportunities.

• Managed Diggit staff on all operational matters, successfully launching multiple new products.• Managed the launch of the first real estate and lifestyle applications in the US mobile market.• Negotiated and finalized direct billing and distribution deals with top tier US and international operators (including Verizon, AT&T, Vodafone, & O2) representing the majority of US and European mobile markets. • Finalized deals with additional premium brands such as Motorola, House of Blues, McDonald’s, Primedia and Naomi Campbell. Brands generated $ Millions in revenue due to new products and services.• As VP of BusDev, drafted strategic plans, built products, and negotiated promotional and distribution deals, globally, for premium brands such as Vibe, Spin, Elvis Presley, Adidas, The Grammy’s, Missy Elliott, and others.

• Built and managed 7 premium service products for wireless users, which generated over $2 Million in revenue.• Promoted from business development role to general management role in October 2003. From October ‘03 to March ‘04, sales increased 10-fold, 7 major deals closed, and 5 new products launched.• Developed business plan, operating plan and financial models for AOL Entertainment for Mobile, AOL Music Mobile Club, prepaid ringtone cards, “The Matrix” movies promotions, and other services/promotions. • Drafted and negotiated numerous 3rd party deals, resulting in new and/or expanded products, distribution channels, billing options, customer care solutions, and content offerings. Managed relations with partners.• Launched AOL’s first wireless marketing campaigns including Britney Spears, TLC, and “The Last Samurai”.• Managed group P&L and multi-disciplinary team of 10 to 15.

• Led cross-functional teams and business development activities in creating strategic and business plans, and ensuring timelines were met for 9 successful new product launches in LatAm, leading to significant increases in user registration and retention.• Partnered with Motorola to launch first pan-regional mobile entertainment service, resulting in revenues of over $2 Million (representing 17% of all interactive marketing revenues).• Worked with local government officials and multi-disciplinary teams across AOL on country launches in Mexico, Brazil, Argentina and Puerto Rico.

Managed financial aspects of the $1 Billion co-op advertising Intel Inside Program, creating initiatives that resulted in favorable returns and marketing goals for both Intel and the OEM’s (Dell, Hewlett-Packard, Compaq, Gateway, IBM, etc.), while also changing the analysis and reporting structure.