Full-stack marketing management, including budget control, strategy/campaign development, lead generation, website design, graphic design, content production, social media management, PPC, SEO and brand.

Social Harpoon is a fun, creative, and results orientated agency that's focused on providing the very best marketing services for our clients. We want to see your business succeed beyond all expectations, and with a clear digital position & plan of action, you will be able to grow exponentially.

Responsible for the core marketing functions throughout BPX, building strategic marketing plans with key stakeholders to develop and co-ordinate online digital marketing strategies.●Project Management - Initiating, planning, delegating, executing, controlling and closing both internal and external marketing initiatives.●SOSTAC(r) Planning framework - fully familiar. ●Stake Holder Management - Liaising with external manufacturers and strategic partners to develop new campaigns.●Email Marketing - Design, content creation and coding, complete management of Dotmailer email automation platform.●SEM - Includes organic SEO and paid search (Google AdWords).●Web Development - Oversight of ongoing maintenance and enhancements.(Good knowledge of HTML, CSS coding)●PPC - Working with external agencies to manage strategic goals and improve effectiveness of PPC activity.●Analytics - Responsible for the infrastructure and data procurement capabilities of BPX E commerce.

Overseeing and implementing digital marketing strategies to increase sales revenue and generate leads through E-commerce. Marketing channels include:●•Email Marketing - Designing newsletters promoting products and events.●•Social Media - Generating leads and publishing industry articles in accordance with our blog.•●SEO - Researching Meta descriptions and Keywords, optimizing online page content.●•CMS Managment - Maintaining product data, API plugins (shipping, pricing etc.), and functionality.●•Web Design - Coding landing pages, structuring the Information Architecture and site navigation.●•PPC - Liaising with external marketing agencies to structure AdWords campaigns/strategy.•●Analytics - Measuring site traffic, sales and KPI's etc. •●Graphic Design - Proficient in using Adobe InDesign, Photoshop, and Illustrator.

Charged with generating sales and managing key customer accounts.