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Aaron Newcomb is a highly technical, marketing and solutions expert with over 20 years of experience in the IT industry. Aaron possesses an uncanny talent for understanding and explaining how technology works and how it relates to business problems. Due to his broad experience as a customer, sales engineer, product manager and product marketer, he is able to find compelling ways to communicate with a wide range of audiences from the very technical to the highest executive levels. Aaron has worked at technology companies like NetApp, Oracle, Sun Microsystems and Hewlett Packard where he specialized in creating and marketing innovative solutions to customer problems. He is also a dedicated maker, teacher and author. In 2014 he founded Benicia Makerspace - a non-profit organization dedicated to providing resources to educate and promote hands-on learning and collaboration. As a dedicated technology evangelist, Aaron has been featured on several shows on the TWiT.tv network including This Week In Google, All About Android and Floss Weekly. He has also been featured in Make Magazine, on Silicon Angle and can be seen regularly speaking at technology events.
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Senior Product Marketing ManagerHarnessBenicia, Ca, Us
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Health And Well-BeingCareer Break Mar 2024 - PresentTaking time off to deal with a serious health issue.
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Host/Co-Host (Floss Weekly)Hackaday Jan 2024 - PresentUsI am a host of the long-running audio/video podcast on Hackaday called FLOSS Weekly, This show interviews open source project leaders about the projects they work on and the challenges they face. -
Content CreatorRetro Hack Shack Jun 2020 - PresentI built and run two growing, successful YouTube channels with over 25K subscribers focusing on vintach computers and technology. In addition, I build and sell small electronics used by my audience.
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Product Marketing LeadUpbound Mar 2023 - Feb 2024Remote, Global, UsAt Upbound, I led product marketing for both SaaS and self-hosted products. As the sole product marketer, I was responsible for end-to-end GTM including several cross-functional initiatives. I built out messaging, defined personas, created solutions, enabled sales, created collateral, and led product launches. -
Host/Co-HostTwit Llc May 2010 - Dec 2023Petaluma, California, UsI am a host of the long-running audio/video podcasts on the TWiT.tv network including The New Screen Savers, FLOSS Weekly, All About Android, This Week in Google and others.These shows reach well over 200,000 viewers on a weekly basis. -
Director Of Product MarketingSysdig Feb 2020 - Feb 2023San Francisco, California, UsAt Sysdig, I lead product marketing for our Kubernetes monitoring, managed Prometheus, and cost optimization solutions. Companies trying to grow and compete are taking advantage of the benefits that cloud-native development methodologies provide. However, scale and automation can bring complexity which is the enemy of security. Built on open-source software like Prometheus and Falco, Sysdig helps customers solve for these issues. With Sysdig you can embed security and compliance into your build, run and respond workflows — so you can deliver on user and enterprise requirements, at scale, with a single platform. -
Global Gtm Lead Cloud SolutionsAppdynamics May 2019 - Feb 2020San Francisco, Ca, UsAppDynamics helps businesses prevent and solve real application, end-user, and business problems in real-time with our revolutionary AIOps platform that provides visibility, insight, and action for a company's entire application landscape.As a leader in the Product and Commercialization team, I am responsible for working cross-functionally to lead initiatives that drive the growth of our platform in cloud environments. This helps our customers solve the growing complexity problems that come with cloud application deployments so they can better leverage those resources to grow their businesses. -
Senior Product Marketing ManagerAppdynamics May 2018 - May 2019San Francisco, Ca, UsWow! If you're not using AppDynamics to provide application, infrastructure, end user and business insights, you need to check them out. Applications are driving today's modern businesses, so go with the industry leader and make sure you are keeping up with your competition.In my role as Senior Product Marketing Manager I am responsible for making sure our messaging around cloud solutions is compellling, consistent and that it addresses real problems that our customers face every day.
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Senior ManagerNew Relic, Inc. Jun 2017 - Mar 2018San Francisco, Ca, Us -
Senior Product Marketing ManagerNew Relic, Inc. Feb 2017 - Jun 2017San Francisco, Ca, UsAt New Relic, I led a small team of product marketers working on all product marketing activities for New Relic Infrastructure, Insights, Mobile and cross platform tools I was responsible for messaging, GTM campaigns and strategy, sales enablement, event planning, customer engagement, and more. I worked with senior management to build more efficient tools and marketing techniques to help the company have a better focus on Enterprise customers.
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Solutions Marketing ManagerNetapp May 2013 - Nov 2016San Jose, California, UsIn my role at NetApp, I managed all of the marketing activities of the portfolio of solutions for Oracle Database, applications, virtual environments and operating systems. I developed innovative marketing programs resulting in millions of additional dollars of revenue that was previously untapped. I used creative techniques to engage, acquire and retain customers regardless of budget constraints. I managed the messaging we used in all internal and external documents and websites. I also planned and coordinated the various events and activities where we presented our Oracle related solutions. I developed our go-to-market strategy for Oracle solutions and worked on positioning our products as they relate to enterprise applications. I participated in analyst and customer discussions as well as prepared materials and collateral for our direct and partner sales teams. -
Senior Principal Product DirectorOracle Corporation Feb 2010 - May 2013Austin, Texas, UsIn my role at Oracle, I led all product marketing activities for FC Arrays, Flash Storage and Storage Networking technologies. I also managed the marketing transition of the these technologies when Sun Microsystems was acquired in 2010. I represented Oracle Storage platforms at industry events, and played a lead role in the development of global marketing campaign efforts for Database, Virtualization, Cloud and Big Data. I acted as a bridge between Product Management and other marketing teams to increase team collaboration and effectiveness. I created strategic direction and messaging for key hardware products, and developed presentations, sales guides and training materials for Oracle's sales teams. I was also responsible for overall messaging and content for several key sections of oracle.com. I delivered regular updates on product marketing readiness and activities to EVP level audience. -
Executive ProducerThe_Source Video Podcast Jan 2006 - Dec 2012Created, produced and hosted a long running video podcast about open source software.The podcast was produced entirely with open source software.Conducted interviews with various interesting personalities in the open source community.Created tutorials on how to use various open source software packages.Conducted reviews of open source software packages as they were released.
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Global Solutions Development ManagerSun Microsystems Apr 2006 - Feb 2010Palo Alto, Ca, UsLed cross functional teams to build solutions based on strategic product lines.Worked with key client stakeholders to better understand market positioning andbusiness opportunity.Collaborated with engineers and developers to define and prioritize features andtesting efforts.Championed and demonstrated the use of social marketing techniques (blogs,twitter, webinars, podcasts) to reach a broader audience with key productmessages.Successfully partnered with other companies to deliver consolidated solutions toreach a broader market.Presented solutions and product updates to business and technical customerdecision makers.Represented current product lines and solutions at various trade shows,conferences and other events.Created documents and tools for both customer and sales team use. -
Storage ArchitectCintas Apr 2005 - Apr 2006Mason, Oh, Us -
Storage ArchitectHewlett Packard Aug 2003 - Mar 2005Houston, Texas, Us -
Storage ArchitectProcter & Gamble Mar 2000 - Aug 2003Cincinnati, Ohio, Us
Aaron Newcomb Skills
Aaron Newcomb Education Details
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Cedarville UniversityCommunications
Frequently Asked Questions about Aaron Newcomb
What company does Aaron Newcomb work for?
Aaron Newcomb works for Harness
What is Aaron Newcomb's role at the current company?
Aaron Newcomb's current role is Senior Product Marketing Manager.
What is Aaron Newcomb's email address?
Aaron Newcomb's email address is an****@****ail.com
What is Aaron Newcomb's direct phone number?
Aaron Newcomb's direct phone number is +165054*****
What schools did Aaron Newcomb attend?
Aaron Newcomb attended Cedarville University.
What are some of Aaron Newcomb's interests?
Aaron Newcomb has interest in Product Marketing, Children, Solution Management, Technology, Video Editing, Solution Marketing, Linux, Product Management, Science And Technology, Making.
What skills is Aaron Newcomb known for?
Aaron Newcomb has skills like Storage, Cloud Computing, Go To Market Strategy, Virtualization, Saas, Product Management, Open Source, Partner Management, Product Marketing, Networking, Data Center, Software As A Service.
Who are Aaron Newcomb's colleagues?
Aaron Newcomb's colleagues are Maria Laura Azzam, Tami Gewertz, Pankaj Kumar, Rohan Maharjan, Arjun Singh, David Clark, Heidi Turner.
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