Aaron Dickey Email & Phone Number

Taylors, Sc, Us

Transformed the marketing eCommerce site for a multinational coffee importer by leading the strategy, research, design, and development efforts. This overhaul boosted traffic by 10% and drove an 18% increase in qualified leads from product sample orders.Collaborated with a marketing agency to design the visual elements and UX interaction of a user-configurable dashboard for Daimler’s agents and maintenance teams. This redesign enhanced the search functionality and streamlined access to critical documents, inventory, and sales data.Developed and implemented a design system strategy, including components, modules, and documentation, for a Finserv client. This initiative enhanced website accessibility and consistency, while empowering the engineering team to handle 90% of new page requests using the system.Analyzed user feedback to pinpoint UX issues in the agent messaging workflow of a prospect management web app and created designs that prioritized critical information and standardized processes, improving agent efficiency by 30%.

Fort Mill, Sc, Us

Spearheaded the creation of a design system used by multiple teams, optimizing visual consistency and accessibility across 10+ B2B applications and boosting team efficiency by 40%.Drove end-to-end UX/UI creative delivering multiple features for a rule-based audience segmentation SaaS tool, reducing time to build a segment workflow by 50% and cutting tooling costs by 98%.Led creative with a cross-functional team to develop UX/UI for a data management SaaS tool, allowing businesses to process raw events in near real-time, cutting data model build times from weeks to days and achieving $500M in annual cost savings.Led creative for a SaaS tool that improved data reliability and accessibility for eCommerce experiences via visual schema creation and draft-based data entry, reducing session time and reducing data errors by across multiple teams.Partnered with business teams to shape visual and strategic direction for a template-based system utilizing AI to build and personalize partner experiences, improving user trust and driving per user revenue growth.Mentored Product Designers across RV through 1:1 meetings, internal training courses, and speaking at our internal design conference, Spark.

Fort Mill, Sc, Us

Collaborated cross-functionally to revamp UX/UI on admin and consumer experiences for a SaaS chatbot builder, resulting in over 400 chat scripts and 31.8 million visits delivering a 20% average revenue increase for businesses.Researched user needs, built flows, and worked closely with Engineering. Created and maintained Design Systems to drive consistency and efficiency across our products.

Raleigh, Nc, Us

Led UI design and collaborated with engineering to update the user experience of a consumer-facing SaaS eCommerce application for photographers achieving a 12% average increase in checkout rates.Oversaw the corporate rebrand and developed brand strategy and usage guidelines increasing brand awareness and consistency with photographers.Established procedures for the creative department, contributed to design goals for product development increasing design voice across the company.

Greenville, Sc, Us

Designed covers and interiors for textbooks, trade books, musicbooks and CDs. Created computer generated imagery for textbookcovers, notably the highly successful elementary science series.Acted as as director for the children’s picture book FarmerdilloPaints His Barn. Worked as part of an ad team both leading theteam and working with other designers to create print ads for BJUPress, SoundForth, and JourneyForth products. Worked closelywith web developers to design product landing pages and anddevelop content guidelines for the BJU Press Homeschool site.

Master Of Arts (M.A.), Graphic Design

Bs, Graphic Design