Aaron T. Rose Email and Phone Number

•Develop and deliver compelling talking points, speeches, and media strategies to amplify the priorities of the mayor of a major U.S. city.•Serve as the primary point of contact for press inquiries, providing accurate and timely responses to ensure transparency and accountability in mayoral affairs.•Coordinate media logistics and messaging at high-profile events, advising and supporting Mayor Jacob Frey to maximize public engagement.•Collaborate on the creation and implementation of citywide communication policies, aligning strategic messaging with the administration’s goals and values.•Coordinate, plan, and host press conferences, ensuring seamless execution by managing logistics, preparing messaging, and fostering strong relationships with local and national media outlets.

•Respond to media inquiries regarding breaking news, crime and other matters. •Work across the enterprise, including with City leadership, to develop and implement communications plans and strategies to effectively communicate with appropriate partners and stakeholders. •Identify inefficiencies and streamline City communications across the enterprise. •Report to the scene of breaking news to gather information, strategize crisis communication and liaison and interface with the press. •Brief and advise City staff, including enterprise leadership, who will speak to the media and provide them with talking points, fact sheets and other preparatory materials.

•Led the content-creation strategy and design for a big-bank acquisition valued at over $8 billion.•Directed teams of content strategists, UX architects, visual designers and other consumer-experience professionals across multiple projects including website creation (usbank.com/unionbank), mobile and online messaging and product implementation.•Created, edited, curated and maintained content for multiple banking products simultaneously, including new-customer onboarding, new-customer tours, referral banking for Japanese customers, wealth management and more.•Leveraged the knowledge of dozens of stakeholders to create clear, crisp, concise and informative content that adhered to brand voice and guidelines.•Recipient of four “Best in Us” awards—a program that provides recognition for individual achievements.

•Produce articles, photographs and commentary for national and international publications.•Cover protests, clashes and other major events in real time, publishing in prestigious outlets around the world.•Provide expert commentary on television and radio news programs.

•Assisted in the creation, curation and start-to-finish development of a knowledge library containing thousands of accurate and up-to-date articles used in various projects across a health care system with a yearly revenue of over $7 billion.•Managed deadlines, contacts, content and numerous others resources, utilizing project management tools including Workfront, Seismic and SharePoint.•Captured knowledge in real time from numerous sources, including presentations, proposals, internal news alerts, sales numbers and more.

•Managed dozens of marketing campaigns from start to finish tailored specifically for mobile users, implementing UX best practices and translating creative campaign ideas into tangible concepts.•Researched and wrote web and mobile content for legal clients across the United States – following both AP Style and internal best practices – to meet clients’ strategic goals.•Used detailed demographic targeting to create social-media promotions aimed at specialized audiences.•Edited both my own content and content written by colleagues to ensure proper spelling and grammar while ensuring the language meets appropriate legal and ethical guidelines.•Used SEO and detailed targeting to create digital advertising campaigns that promote content geared toward unique online audiences.

•Wrote, edited and published national news stories, including photographs, videos, livestreams and multimedia packages appearing on over 90 client news stations across the country. •Wrote and sent nationwide breaking news push alerts via mobile, email and social media, paying special attention to UX and website interfaces.•Copy edited news from affiliate stations and the CNN wire service using AP style.•Wrote headlines, blurbs and captions to drive website and social media traffic.•Communicated closely with clients to address content and technical needs, including the sending of alerts on breaking news to readers.•Helmed the news desk, often serving as a lead editor – making critical decisions on content management, alerts and interaction with clients.

•Photographed and reported breaking news stories, including protests, violent clashes, trials and press conferences.•Worked collaboratively with newsroom colleagues to produce a daily newspaper.•Cultivated and developed working relationships with sources in politics, activism and the media.•Reported breaking news on social media, with tweets often cited in articles by international media outlets.•Identified and developed stories from inception to writing, editing and publication.•Communicated effectively with colleagues, sources and readers through language and cultural barriers.•Reporting included major events of the 2013 Egyptian Coup: June 30th protests, the toppling of President Mohamed Morsi, the Rabaa Massacre and the arrest, detention and trial of Al Jazeera English journalists accused of terrorism.

•Wrote articles and in-depth profiles for both print and online publishing.•Reviewed contributors’ articles for accuracy, grammar, consistency and spelling.•Proofread galleys ahead of printing.