Aaron Willard Email & Phone Number

Fountain Valley, California, United States

Fountain Valley, California, Us

Define and execute product strategy, roadmap, and positioning for the Emerging Products (formerly Cloud Gaming) portfolio.Develop and present product concepts to cross-functional teams such as executive, marketing, and sales -focused on go-to-market plans, managing forecasts/budgets, and market analysis for consumer-centric product development.Creating products such as console and mobile controllers, Audio Mixers, and more.Manage entire Product lifecycles through ideation, development, go-to-market strategy, and end of life transition.Manage product development of both HX3D and Licensed Products, including assessing partnership opportunities.Investigate and develop new technology including Ai through research and validating prototypes.Current board member of the "Accessibility" team working towards accessibility product innovation and awareness.

North Hollywood, California, Us

Executed product development plans with 8 Chinese factories.Project managed entire product timeline including sourcing deals, approval processes, and execution.Created and managed six successful Kickstarter campaignsDeveloped and managed press materials including briefing docs, press strategies, blog posts, and management of company spokesman.Managed licensing partnerships with Microsoft, Coca-Cola, Atari, Capcom, Gottlieb, Digital Leisure and other partners.Built and managed digital merchanting on our website (newwavetoys.com), Amazon, Best Buy, and Walmart.com.Developed Influencer Marketing Strategy for RepliCade and RepliTronics BrandBuilt all social channels and acting Community manager of all social and crowdfunding channels, managing over 14,000 customers on social channels.

North Hollywood, California, Us

North Hollywood, California, Us

Pomona, Ca, Us

Executed product development with Chinese Factories, Vietnam factories, and a design team in Singapore.Project managed entire product timeline including sourcing deals, approval processes, execution, and royalty reports.Managed licensing accounts with Sony, Microsoft, Capcom, Sega, and other partners. Created and managed E3 exclusive sold out merch for Sony (Traveler Stubbins)Acted as a liaison between product development, marketing, sales, and business development. Co-creator, writer, producer, and co-host of the live streaming show Retro-Bit Live.

Buffalo, New York, Us

Identified and reported crash, functional, and UI bugs into a Devtrack and JIRA database.Engaged in iterative testing while working with the Production team to test all changes to the project.

San Diego, California, Us

Identified and documented functional, text, and crash bugs into a Redmine database. Worked with developers to find and create solutions for the bugs.Worked with the ESRB to submit a game title.

Santa Monica, California, Us

Conducted, lead, and organized user-testing studies for 6 game titles.Collected data and observed players to examine the play-ability of games.Crafted and edited reports based on research findings to help the developers.Assisted in preparing the lab, including hardware maintenance and participant recruitment.

San Diego, California, Us

Conducted research and created surveys for new product and packaging development.Responsible for competitive analysis to assess and improve new products.Managed merchandising on the company website. Assisted in maintaining a company presence on social media (Facebook, Twitter, and Pinterest)Created and maintained new social media ideas (Pinterest Next Gen Gift Guide, MailChimp Coupon Integration, etc.).Worked with gaming review outlets (IGN, Kotaku, etc.) to get them products to review.

Santa Monica, California, Us

Moderated and executed user testing studies and activities for 8 game titles. Assisted in creating reports that go to the developers. Set up, maintained, and troubleshooted streaming and recording equipment (WireCast) for user testing. Collected empirical data from players to examine the play ability of games. Conducted intake of play testers and take notes for survey analysis.

Assisted in project managing ADHD research and ensured respondents attendance and comfort during large scale drug tests.Administered tests to ADHD patients and conducted patient interviews.Organized and submitted lab data into a database.

Richfield, Minnesota, Us

Exceeded sales goals for 10 of 11 straight months.Learned both team building and delegation skills by managing the department team.Managed sales cycle for products, including identifying items that needed sales pressure at theend of their life cycle.Obtained a 100% score on the Best Buy entrance mobile exam.Selected to help customers with their mobile needs and resolve customer issues.Spearheaded sales plans and bundles for the company’s biggest sales (Black Friday, Holidaybreak, etc.).Trained to read Profit and Loss statements to track sales progress throughout year.