- Integral part of the core team working closely with the executive management and Marketing Head to drive strategic initiatives and communication campaigns, ensuring alignment with organizational goals.- Managed end-to-end marketing campaigns across multiple channels, including digital advertising, email marketing, social media, and content marketing.- Led a team of 4 professionals, overseeing comprehensive customer engagement along with creating and defining Capximize's brand strategies, including positioning, brand architecture, and value proposition.- Implemented data-driven brand strategies by analyzing user behaviour, resulting in the acquisition of over 6000+ new clients and partners within a year.-Collaborated closely with the sales team to develop targeted marketing collateral and sales presentations, supporting the sales process.-Implemented marketing automation tools and CRM systems to streamline workflows, improve lead nurturing processes, and enhance overall marketing efficiency.

- Led planning and execution of industry events, webinars, and exhibitions, resulting in a 30% increase in event ROI which generated high-quality leads.- Successfully launched and managed several sector-focused campaigns, resulting in a 40% increase in lead generation and a 25% boost in customer conversions within the first year.- Assisted the IT team in developing a home-grown CRM Portal by defining the functionalities & workflow of the system.- Utilizing CRM systems and marketing automation tools to optimize lead management, sales tracking, and campaign effectiveness.- Managed diverse exhibitions, showcasing expertise in planning and executing corporate events to enhance brand visibility and engagement.- Implemented strategic use of social media and networking channels (Meta, WhatsApp, and LinkedIn) to amplify campaign awareness, generate leads, and bolster brand presence, while monitoring and optimizing SEO strategies to increase website traffic.

-Collaborated with on-floor sales teams, ensuring seamless coordination to optimize customer engagement and satisfaction.-Oversaw various computer and IT operations, ensuring the smooth functioning of technology systems within the organization.-Prepared comprehensive MIS reports, providing valuable insights for informed decision-making and strategic planning.-Successfully managed effective coordination between vendors and customers, fostering strong relationships and ensuring smooth transactions.

-Assisting team on Regulatory filings as laid out by SEC for Form PF filing and CFTC/NFA forCPO- PQR filing requirements for Fund Manager based in United States.-Assisting team on Regulatory filing requirements as laid out by ESMA- AIFMD for fund manager based in Europe.-Extracting various reports from internal systems procuring input details from varioussources and has worked on Bloomberg Terminal.-Preparing answer calculation sales in seniors’ guidance and assisting them in comparison with previous filings-Preparing detailed data analysis sales by using MS Excel functionalities like Pivot Tables, VLOOKUP, etc. and assisting team in updating all answers on the NFA website for clients to do the submission.