"A mother's strength knows no bounds, especially when her goals are as bold as her dreams."With a resilient spirit forged through experiences at Byjus, Whitehat Jr., Turing, and Tekmonks—and weathering the storm of four layoffs—I stand strong today as a proud toddler's mom and a strategic branding and project manager at Vivnovation. My journey has been one of growth, determination, and relentless pursuit of excellence.Currently, I lead a dynamic team of 32 people in which I started building my team from the scratch by identifying top notch talents across India by analysing fire in the belly, American Affinity, driving Vivnovation toward our goal of becoming a unicorn in the healthcare SaaS space. Over the past two months, I've been on the move—visiting IIMs, Tier 1 colleges, and universities like Amity University, VIT University, Lovely Professional University, and Alliance University. As a Live Project Manager, my mission is to scale our brand's presence and onboard 1,000 interns globally, with a focus on converting 50% into full-time employees. Our vision? To create a culture-first company that sets new standards in the industry.At Vivnovation, I take ownership of our healthcare SaaS projects and product development from determining market analysis to doing the customer success, I am there for all collaborating with my team to build connections with campuses worldwide. We're working on integrating healthcare and US healthcare education into curriculums, empowering the next generation of professionals.Beyond campus connections, my role extends to relationship management with key stakeholders, including physicians, physician groups, home healthcare agencies, and hospice providers. I navigate the complexities of insurance policies, billing processes, CPO, RPM, and CCM, ensuring seamless interactions that uphold our commitment to patient care.My ultimate goal is to become the best branding evangelist and PR communication leader, not just for Vivnovation, but in the broader industry. Reporting directly to our CEO and COO, I bring a rich background in content writing, blending creativity with strategy to tell our brand's story in compelling ways.Balancing my professional ambitions with the responsibilities of motherhood, I strive to lead by example—demonstrating that with determination, anything is possible.
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Founder And CeoAaruchudarChennai, Tn, In
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Live Project ManagerVivnovation Jul 2024 - PresentUnited StatesBranding & Strategic Project Manager | Vivnovation With a resilient background in Byjus, Whitehat Jr, Turing, and Tekmonks, I now lead branding and strategy at Vivnovation, balancing the dynamic demands of a startup with the dedication of a toddler’s mom. My focus is on driving Vivnovation’s growth into a prominent player in healthcare SaaS, fostering a culture-first approach to success.I lead a team of 29 in hiring, onboarding, and training, supporting our ambitious goal of hiring 1,000 interns globally, with a strong conversion rate to full-time roles. Through extensive campus engagement at IIMs, Tier 1 colleges, and universities like Amity, VIT, and LPU, I actively expand our brand reach and recruit top talent.My responsibilities also include spearheading strategic branding initiatives to establish Vivnovation as a trusted name in healthcare tech. I drive product development and collaborate closely with cross-functional teams, ensuring each solution aligns with our business goals. Additionally, I manage stakeholder relationships across physician groups, home healthcare agencies, and patients, overseeing processes from billing to RPM and CCM.With a rich content writing background, I craft narratives that reinforce our brand and communicate effectively with all stakeholders. Reporting directly to the CEO and COO, I’m committed to making Vivnovation’s vision a reality and aspire to be a leading branding and PR evangelist. -
Manager 2 - Campus Recruit And BrandingVivnovation Jan 2024 - Jul 2024United States• Branding and spearheading the strategic campus recruitment initiatives for the company in both the United States and India.• Developing and maintaining strong relationships with top-tier business schools, specifically focusing on IIMs, IITs, and all tier 1 and tier 2 colleges across India and the US.• Managing the team of 11 across India and the US to start building our branding strategies, building a curriculum on US healthcare domain to achieve our goal to become an unicorn.• Extensive engagement with healthcare institutions and leading universities in the USA and India to enhance the company's brand presence.• Crafting and implementing innovative branding strategies to attract top talent from diverse backgrounds.• Collaborating with cross-functional teams to align branding efforts with organizational goals.• Conducting presentations and workshops to showcase the company's opportunities to prospective candidates.• Leveraging social media platforms and other channels to amplify the company's brand among the target audience.• Designing and executing events, both physical and virtual, to connect with potential recruits.• Monitoring industry trends to ensure the company remains competitive in the talent acquisition landscape.• Involving in hiring activities and team management. Leading a team of three initially to help with branding and recruitment activities• Working on building relationships to hire top talents from Nursing, B.Pharm., and M.Pharm. colleges, healthcare institutions and other top-tier colleges to brand us and build US Healthcare awareness• Analyzing recruitment metrics and continuously optimizing strategies for improved outcomes.
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Global Talent Specialist ( Deep Logic Tech - Exclusive Partner Of Tekmonks)Tekmonks Sep 2022 - Aug 2023United States• Accountable for recruiting and retaining talent worldwide for various positions, including Sales Managers, C-level executives, Presales specialists, Content writers, BDMs, Bidding and delivery managers.• Hiring candidates using W2, 1099 and C2C, Contract and freelance recruiting and also hiring remote employees to work for our team from 13+ countries.• Special focus on North American (USA), Canada, LATAM, and Southeast Asian (Singapore, Philippines, India) regions.• Directly reporting to the CMO and CFO, responsible for end-to-end recruitment, from generating offer letters to onboarding and performance appraisals.• Created job descriptions and interview questions for different positions. Also full time and part time hiring for our company.• Established a successful hiring program with talent strategies, curation flows, and resource allocation.• Signed MoUs with top labs and tier 1 & 2 colleges for collaboration in cloud innovations and cybersecurity.• Highly proficient using ChatGPT, Canva, Google and Microsoft Tools• Utilized job portals such as Wellfound, Indeed, Naukri, Freshersworld, and LinkedIn for candidate sourcing.• Proficient in using ATS tools like Zoho Recruit and Zoho People, Greenhouse, and Gem.• Developed and maintained a database of active and passive prospects.• Proficient in all ATS, Job portals and significant hiring using Github, Sales navigator, Facebook and X.com• Managed staffing contracts for technical and non-technical roles.• Lead initiatives for employer branding to attract and retain talent.• Worked with vendors to hire freelance engineers in cybersecurity and AI domains.• Content Writing and Social media management to attract candidates.Mental Health and Employee Motivation:• Trained and motivated employees on mental health and well-being.• Implemented new strategies in the TA team, including ATS implementation, KPI implementation, and performance management. -
Global Talent Acquisition SpecialistTuring.Com Jan 2022 - Aug 2022United StatesKey Deliverables: • Interviewed candidates and conducted background checks to ensure they met the company’s standards for hiring.• Reviewed resumes and scheduled interviews with potential candidates to determine their eligibility. • Prepared job advertisements for open roles in coordination with the recruiting team and hiring managers.• Ideated, formulated and incorporated the sourcing strategies using online channels.• Sourced, screened, and qualified applicants, maintained candidate/client communication, and negotiated final offers.• Hired candidates based on W2, C2C and 1099. Also hired candidates for contract, full time and part time positions.• Worked on training college freshers for TA team by using presentations and live sessions.• Involved in team management as a lead to a junior team consists of 5 members to hire candidates focusing in USA and South Africa.• Focused highly on recruiting candidates for presales team, delivery team, accounts team, marketing team and technical content writing team.• Main focus on countries like Argentina, Brazil, Mexico, South Africa, North American & Central American regions like Maryland, Delaware, New York, New Jersey, California and San Francisco and more. -
Recruitment ManagerByju'S Oct 2021 - Dec 2021IndiaKey Deliverables: • Entrusted with the overall accountability of screening resumes, conducting in-person, phone, and video call interviews, and managing the entire interview, onboarding, and joining process.• Handled a team of 10 junior recruiters called as R1. • Fulfiled the staffing requirements in coordination with the hiring managers. • Followed up on all the hiring campaigns for Central recruitment. • Enhanced the staffing policies, procedures, and processes across the company and informed stakeholders by extracting recruitment-related data and reporting analytics on CRM systems and data recording software. • Developed tactical statistical models using data metrics to identify company opportunities and improvements. • Handled the employee's personal files and HR databases. • Maintained internal and external client connections to meet staffing goals. Communicating employer perks during screening. • Carried out the HR analytics to streamline operations and provided stakeholders with a consistent, scalable, customer-focused recruitment experience. Worked with IT on central HR team requirements. -
Coding Trainer (Android And Web Development)Whitehat Jr Oct 2020 - Oct 2021IndiaKey Deliverables: • Taught 2200+ Javascript, Python, machine learning, and artificial intelligence classes to 10-18-year-olds as Instructor and Trainer. • Worked on code.org and thunkable.com. • Assisted parents in comprehending the classes and the benefits of young minds learning JavaScript basics. • Proficient in handling parents and relationship between students• Proficient in presentation making and student teaching across the USA, Australia, Indonesia, Philippines and India. -
Content Writer And Assistant Human Resource Manager - Talent Acquisition SpecialistVirtualmaze Sep 2019 - Sep 2020Chennai, Tamil Nadu, IndiaKey Deliverables: • Worked on writing contents for social media pages and projects handled by the company.• Worked on hiring candidates for our GPS App tools & Projects for technical positions from India & UAE.• Worked on hiring candidates from Colleges using TPOs and MOUs.• Assisted the junior recruiters with social recruitment (Google Booleans, LinkedIn X-Ray search, etc.) • Looked after the entire hiring process for Client positions. (Planning, Sourcing, Qualifying, Assessing, Closing, Engaging) • Pre-screened applicants by analyzing applications and phone interviews for skills, experience, and expertise.• Provided candidates with factual, exciting information about the organization and role. • Focused on hiring candidates from UAE, Southeast Asia. • Worked on employee engagement and employee training using self-made presentations and directly reported to MD of the company. -
Software Tester & Talent Acquisition SpecialistMagaduka Technology Pvt Ltd Aug 2018 - Sep 2019Arcot, Tamil Nadu, IndiaKey Deliverables: • Manually tested applications named RUTO, NAMMA AREA and other apps created by the technical team and worked for UI/UX design customization as it’s a startup and worked as a multitasker.• Maintained detailed records of candidates, searches, hiring supervisors, and other recruiting operations. • Advised on regional employment market trends, innovative recruiting methods, and competitive hiring. • Actively attended networking and recruitment events locally.• Reported weekly on open jobs, sourcing tools, candidate status, closed requisitions, and offers accepted. • Mentored the employees on interviewing and ATS.• Finalized the agreements with the staffing agency. (Pre-interview/professional service agreements).• Managed internal, portal, and blog/social network job postings.
Aashika Nethaji Skills
Aashika Nethaji Education Details
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Topper With 8.3 Cgpa -
Nag Matriculation Hr Sec School92% - First Grade With Distinction -
Gvc Hr Sec Scool90% - First Grade With Distinction
Frequently Asked Questions about Aashika Nethaji
What company does Aashika Nethaji work for?
Aashika Nethaji works for Aaruchudar
What is Aashika Nethaji's role at the current company?
Aashika Nethaji's current role is Founder and CEO.
What schools did Aashika Nethaji attend?
Aashika Nethaji attended Adhiparasakthi College Of Engineering, Nag Matriculation Hr Sec School, Gvc Hr Sec Scool.
What skills is Aashika Nethaji known for?
Aashika Nethaji has skills like Diversity And Inclusion, Personal Coaching, Consulting, Requirements Analysis, Human Resource Development, Business Consulting, Screening, Human Resources, Talent Sourcing, Corporate Recruiting, Corporate Branding, Resource Development.
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