Digital marketing professional and innovator, experienced in ideating and executing strategy-driven high impact digital campaigns for leading brands across platforms and geographies. I have worked in partnership with leading media agencies and brands on developing disruptive digital marketing ideas and technologies for enhanced consumer experience. Experienced in crafting Brand DNA, developing brand identity framework, communication strategy, end-to-end planning and execution of campaigns across all digital platforms. I have managed some of the leading brands in both B2B and B2C environments across industries like FMCG, BFSI, eCommerce, Real Estate, Healthcare, Travel, Education and Service.Comfortable with various digital research and marketing tools like Comscore, Social Baker, KissMetrics, Google Analytics, Adwords (Google Certified), Cake, FB Ads etc.Proven experience in business development, projections, running operations along with P&L handling. Identifying new income streams and effective cost management to achieve revenue goals.