Experience: Concept and Product Tests, Claims Test and Tracks for FMCG categories such as Edible Oils, Laundry, Feminine Hygiene in IndiaResponsibilities:• Responsible for end to end project management and deliverables• First point of contact for the client on various projects and thus involved in day to day coordination with client/ Data processing teams/ FW vendor teams, finance team and Operations team• Presenting reports with research findings to client to help them increase their consumers• Guiding the Research Executives on the working of a project to understand exactly what is required of them and training them on the same

• Handling projects single handedly which include end to end co-ordination, costs, preparing questionnaires, analysis, reports, etc. • Developing liaison between the client and the team on project related issues with the objective of meeting client needs• To ensure that projects are implemented correctly, to the satisfaction of the client on time.• Guiding the Associate Research Managers on the working of a project to understand exactly what is required of them and training them on the same.

Understanding the business objectives of the client and providing the best solution in terms of research methodology. Solving their day to day queries.

• First point of contact for the client on various projects and thus involved in day to day coordination with client/ DP teams/ FW teams• Involved in a variety of researches such as product tests. Packaging tests, Consumer segmentation, new brand launch• Handled a market tracking project single handedly with client• Involved in deep dive researches of Next Generation products

Part of a team handling the Kenya account at present of IMRB’s largest client in terms of revenue - British American Tobacco.I have experience in International client communication and coordination, analysis and project management.

Was responsible for Business Development for the company.Key Deliverables were- Assessing the market potential for Kerala and Karnataka- Creating and maintaining a database of potential clients- Interacting with the CFO's of various clients to generate leads and develop business