Agnieszka Augustyniak Email and Phone Number
Agnieszka Augustyniak personal email
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Several years of experience in marketing in FMCG sector, on both: global and local level. Working on development of global product innovation and communication for the leading brand in Bath and Shower category in Western Europe. Strong experience in managing iconic local brands with orientation on sales performance. Experienced team leader, able to recognize and develop marketing talents. Certified Design Thinking moderator.
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Director Of Marketing, Product Development And Trade MarketingGrupa Inco S.A.Warsaw, Pl -
Director Of Marketing, Product Development & Trade MarketingGrupa Inco S.A. Nov 2021 - PresentWarszawa I OkoliceHead of Marketing, Product Development and Trade Marketing and E-Commerce, leading the team responsible for strong and iconic Polish brands Ludwik (cleaning products) and Florovit (plant fertilizers): - Managing and developing the team of 7- Driving marketing strategy for all company’s consumer brands - Driving innovation strategy - Creating communication strategy: TV, Digital, In-store, Press- Leading the process of gathering consumer insights- Driving in-store & promotional strategy and supervising its execution - Leading own e-commerce sales team- Full P&L and budget responsibility -
Associate Marketing DirectorGrupa Inco S.A. Feb 2019 - PresentWarszawa I OkoliceIn charge of MArketing & Product Development, including household cleaning and garden fertilizers. In charge of team of 6. -
Marketing ManagerGrupa Inco S.A. May 2017 - Jan 2019Warszawa I OkoliceResponsible for Marketing and Product development for household cleaning products and garden fertilizers. In charge of team of 6. -
Marketing ManagerConsultant Oct 2014 - May 2017Warsaw, Masovian District, Poland- KOMPLEX - TORUS sp z o.o. (distributor of FMCG) - creating strategy for private labels- MERIDIAN ART & MUSIC (concerts & event agency) – preparation of financial plans, consultations on building brand equity (6 months )- A startup project for diet supplements – preparing full marketing plan and budget reco to launch a new brand (6 months)- Libra Polska ( B2B food industry) – preparing recommendation on ways to enter FMCG market (2 months)- MAIKO www.maiko.pl – fashion – consultations on building brand equity (2 months)
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Global Senior Brand Manager - SanexColgate-Palmolive Jan 2011 - Jun 2013Barcelona Area, SpainResponsible for creating and developing product innovations for Sanex brand, B&S category: - Identifying business opportunities: analyzing competition, market trends and consumers - Marketing lead of new product development for Western Europe: from concept creation through full bundle development until launch on local markets - Managing interdisciplinary and international project teams - Ensuring that global strategies are introduced to local markets and local markets needs are incorporated into global strategies - Setting financial objectives for the managed projects - Developing consumer communication for the managed projects -
Senior Brand ManagerSara Lee International 2005 - Dec 2010Warsaw Area, Poland- Full marketing responsibility for marketing planning and development of all national ATL and BTL activities for several product categories- Project leader for searching new strategic directions for development- Lead New Product Development projects for locally managed products - Setting financial objectives for the managed projects- Cooperation with Trade Marketing on creating and execution of in-store activation plans- Managing team of 2 people -
Brand ManagerSarantis Polska S.A. May 2002 - Oct 2005Warszawa, Woj. Mazowieckie, PolskaDriving growth of selected categories of Jan Niezbedny band (market leader in accessories for food preparation and storage)- consumer communication (tv, print, in-store)- leading new product development from idea generation to launch- analytics based on internal (sales & profit results) and external (Nielsen) sources
Agnieszka Augustyniak Skills
Frequently Asked Questions about Agnieszka Augustyniak
What company does Agnieszka Augustyniak work for?
Agnieszka Augustyniak works for Grupa Inco S.a.
What is Agnieszka Augustyniak's role at the current company?
Agnieszka Augustyniak's current role is Director of Marketing, Product Development and Trade Marketing.
What is Agnieszka Augustyniak's email address?
Agnieszka Augustyniak's email address is ag****@****ail.com
What skills is Agnieszka Augustyniak known for?
Agnieszka Augustyniak has skills like Fmcg, Product Development, Customer Insight, Global Marketing, Trade Marketing, Marketing Strategy, Brand Management, Marketing Management, Marketing, Product Innovation, Consumer Products, Brand Development.
Who are Agnieszka Augustyniak's colleagues?
Agnieszka Augustyniak's colleagues are Dorota Lubiak, Anna Lewandowska, Joanna Szmigielska, Maja Markiewicz, Marcin Czekalski, Andrzej Szczerba, Magdalena Grupa.
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Agnieszka Augustyniak
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