Aaron Waters

Aaron Waters Email and Phone Number

Leading Retail + CPG Digital Transformation Strategist @ Osa Commerce
Aaron Waters's Location
Punta Gorda, Florida, United States, United States
Aaron Waters's Contact Details
About Aaron Waters

Driving growth, revenue, innovation, and expanding marketplaces! 10+ years of experience helping businesses grow by leading teams while also making better strategic decisions leveraging their data.An exceptional leader and performer that is growth-minded, collaborative, and accountable with a history of success leading sales teams through close collaboration with CEO's and executive teams. A proven sales, growth, and market operations strategist that uses hard data to solve tough challenges and scale businesses and sales teams. I'm passionate about people, identifying and solving problems, and creating processes to bring efficiency to Sales, Supply & Demand growth, Operations & Digital Transformation.My Specialties Include: Supply and Demand Planning, Marketplaces, Strategic Partnerships, Entrepreneurship, Growth, Market Expansion, Supply Management, Brand Development, Analytics, Lifecycle Engagement, Product Marketing Strategy, Audience Segmentation Supply, Market Expansion, Business Development & CX are the front line of any business. Understanding and analyzing data allows me to make educated decisions to drive growth in supply and demand. Understanding the customer journey & how it affects KPIs connected to business needs and goals must be a priority for any company to succeed and expand to acquire quality and revenue-generating supply and demand.I work with clients to determine the best approach and channel(s) for their service or product. I design, develop and execute campaigns designed to reach ultimate growth using many available types of mediums. My strong creative, data-driven and diverse background allows me to develop campaigns that stick and make ideas form like no other.A proven analytical and data-driven approach to sales with In-depth knowledge of CRM, Collaboration platforms, and lead generation applications such as; Zoom, Slack, GoToWebinar, Salesforce, Navigator & Hub-spot. Seasoned management skills with a successful track record of performance management, coaching, remote interaction, and hiring, onboarding & maintaining ‘A’ performers.Energetic with a passion for never losing, winning big, and helping those around me do the same. Personable with a drive to connect.

Aaron Waters's Current Company Details
Osa Commerce

Osa Commerce

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Leading Retail + CPG Digital Transformation Strategist
Aaron Waters Work Experience Details
  • Osa Commerce
    Head Of Sales, Retail + Cpg
    Osa Commerce May 2023 - Present
    Atlanta, Ga, Us
    Head of Sales & Digital Transformation Strategist Focused on Guiding Emerging Fortune 1000 Brands Through a Data Driven Approach To Increased Enterprise Level Visibility and EfficiencyOsa Commerce is an SaaS innovative technology company on a mission to tackle the data chaos in the supply chain. We specialize in connecting, unifying, and automating commerce operations for retailers, logistics providers and their customers. With our advanced AI-powered Collaborative Visibility Platform and intelligent decision-making capabilities, we power supply chains to sell wherever their customers are so they can focus on scalable growth—and be one step ahead.
  • General Assembly
    Data Analytics Instructor
    General Assembly Jun 2020 - Present
    New York, Ny, Us
    - Leverage existing data analytics and SQL experience to help students achieve course mastery.- By-and-large a mentor and facilitator for those taking Data Analytics courses at GA.- Work closely with the lead instructor to facilitate a dynamic and collaborative classroom community. - Assist in lesson plan and ensuring all student understand materials to meet certification of completion
  • Deposco
    Senior Account Executive & Business Development Manager
    Deposco Jan 2022 - Apr 2023
    Alpharetta, Georgia, Us
    High performing quota carrying sales professional focused on digital transformation within Retail, CPG, & Manufacturing Fortune 1000 accounts.
  • E2Open
    Director Of Sales
    E2Open Aug 2020 - Jan 2022
    Austin, Tx, Us
    - Increased ARR & Pipeline by 3x. Data driven operations and sales leader driving strategic plans centered around forecasting to better achieve maximum growth and maintain consistent pipeline velocity. - Inspire and develop a high-performing team, including recruiting, hiring & training sales managers, AEs, SDRs, and AMs to hit 2021-2022 growth targets- Nurture and grow lead generation pipeline targeted at Fortune 500 companies and those over $1B in revenue - Drive pipeline through active involvement in the sales cycle and direct involvement in deals to exceed quota. $15M+ Quota Quarter over Quarter. Build pipeline and maintain a pipeline by professionalizing our sales cycles and bringing new process efficiency.- Coach and mentor team members to develop into future leaders of the organization.- Drive the top-line revenue by helping team acquire new logos, develop senior relationships with key targets and top accounts across diverse personas, influencers and strategic partners.
  • Booknook
    Vice President Of Sales
    Booknook Mar 2020 - May 2021
    San Francisco, Ca, Us
    - Increased company ARR from 1.7M to 6.8M. Strategically lead a team of partnerships & sales professionals who collaborate daily w/Success team to drive growth/market share (revenue).- Leveraged data to drive decisions and reporting around forecasting, pipeline velocity and overall go-to-market strategy - Consistently lead team to quarter over quarter growth by driving pipeline building initiatives through understanding of clear value proposition + market fit. ($5M+ Quota) (4x Company’s Entire Previous ARR)- Collaborate with Marketing, Head of Product & Head of Impact to drive efficient cross functional collaboration & day to day operations that contribute to maximized growth & completion of company wide KPI’s- Established a SFDC training plan focused on developing and reinforcing critical sales competencies. Prioritizes training objectives for selling, sales management, and sales support roles.- Developed new reporting tools as needed. Coordinated with sales leadership and other stakeholders to lead efficient and accurate SFDC reporting initiatives.- Designed sales incentive compensation programs that provide market-competitive pay, reinforce sales organization strategy, and align with business and sales organization objectives.- Oversaw sales compensation plan administration. Establish sales compensation program rules, policies, and procedures.- Responsible for the optimal deployment of sales personnel. Made recommendations for changing sales roles, coverage models, or team configurations in order to maximize sales productivity.- Responsible for equitably assigning quota and ensuring the company's financial objectives are optimally allocated to all sales channels and resources through the quota program.- Backfilling and helped Sales Team close deals while closing my own deals.
  • Peerspace
    Head Of Sales + Market Expansion
    Peerspace Jan 2019 - Mar 2020
    San Francisco, California, Us
    Strategically and successfully launched and developed 25+ new North America metros in 20 months resulting in 23% of company’s total $4MM GMV/ARR through build out of Sales & Expansion playbook (GTM Strategy). New sales supply and market expansion generated month over month growth in Demand/User Acquisition.Created cross functional collaboration between all operational teams (Marketing, BizDev, Product, Host Dev & More)Managed the execution of campaigns to build pipeline and generate Marketing Qualified Leads. Successfully developed Salesforce and Lead Generation Process for acquiring new sales supply (outbound & inbound sales) and managing supply and demand funnels for successful onboarding and growth initiatives.Assisted in development of Metro Operations & Development playbook.
  • Peerspace
    National Account Manager + Head Of Expansion
    Peerspace Jan 2018 - Jan 2019
    San Francisco, California, Us
    Successfully launched new metros through documented playbook for acquiring outbound supply through detailed sales process (GTM Strategy).
  • Jacada
    Director Of Business Development
    Jacada Jun 2016 - Jan 2018
    Alpharetta, Ga, Us
    Strategically managed revenue generation endeavors, including the development of forecasts, divisional pipeline strategies and quarterly shareholder reports. • Increased market share by 12.6%. Managed sales cycle of deal sizes ranging from $50k - $2MM. • Help implement, develop & organize new CRM & automations software strategies/processes. • Engaged C-Level executives within different industries (250MM-20B in Revenue) while enhancing & refining customer relationships & satisfaction of current account • Collaborated with marketing to rebrand the website, marketing materials and sales strategy resulting in increased brand awareness and sales (overall meetings set leading to new business). •. Coordinated the development, creative writing, design, approval, production, and distribution of all demand generation marketing activities and content with senior leadership • Built collateral for lead generation and nurturing tactics (emails, sales plays, webinars, events, 3rd party promotional tactics) to expand our marketable contact database (evaluating multiple channels/tactics). Oversee and actively manage the firm’s website content and collateral •. Updated and refreshed ongoing campaign and content calendar to ensure all is delivered in line with the agreed strategy, plan and budget •. Assisted in website publishing and cataloging of digital marketing collateral and materials for our solutions
  • Bankers Life
    Financial Advisor + Sales Lead
    Bankers Life Jun 2015 - Jun 2016
    Chicago, Illinois, Us
    Prospected and trained unit agents (30+) on new business relationships & coordinated complete client development & client management using multiple CRM software to manage accounts. • Maintained a regular follow-up schedule with active clients using SalesLoft, SalesForce and Pardot. Exceptional self-prospecting and client discovery. • Customize financial and insurance programs to meet the specific requirements of each client and/or business by ensuring proper coverage of risks. Averaged 127% of quota YTD • Reduced consumer complaints by 20% vs. prior year through the use of prioritization matrix • Coached my direct reports, developing their leadership skills along with maximizing lead quality.
  • At&T
    Regional Sales Lead & Marketing Coordinator
    At&T Jun 2013 - May 2015
    Dallas, Tx, Us
    Oversaw Performance Marketing (SEM, Display, Paid Social), Growth Product, SEO Content, Social, Marketing Analytics, A/B testing, PR, and new monetization opportunities.Formulated metrics to determine the effectiveness of marketing approaches. • Prepared marketing reports & analysis describing progress toward goals, recognizing adverse trends & making appropriate recommendations based on data. • Consistently exceeded annual goals in account acquisition & revenue 145% of quota YTD • Built a lead development engine including a Sales Development strategy that produced $35M in pipeline
  • Finish Line
    Assistant Manager
    Finish Line Jun 2009 - Nov 2012
    Indianapolis, In, Us
  • Florida A&M University
    Director Of Student Activities
    Florida A&M University Jan 2010 - Jan 2012
    Tallahassee, Florida, Us

Aaron Waters Skills

Event Planning Microsoft Excel Social Media Marketing Microsoft Word Customer Service Event Management Management Microsoft Office Public Speaking Databases Product Marketing Marketing Management Advertising Sales Management Digital Marketing Email Marketing Live Events Social Media Marketing

Aaron Waters Education Details

  • Florida Agricultural And Mechanical University
    Florida Agricultural And Mechanical University
    Marketing
  • Forest High School
    Forest High School
    General Studies

Frequently Asked Questions about Aaron Waters

What company does Aaron Waters work for?

Aaron Waters works for Osa Commerce

What is Aaron Waters's role at the current company?

Aaron Waters's current role is Leading Retail + CPG Digital Transformation Strategist.

What is Aaron Waters's email address?

Aaron Waters's email address is aa****@****ail.com

What is Aaron Waters's direct phone number?

Aaron Waters's direct phone number is +135253*****

What schools did Aaron Waters attend?

Aaron Waters attended Florida Agricultural And Mechanical University, Forest High School.

What are some of Aaron Waters's interests?

Aaron Waters has interest in Alex Mcdonald Foundation, Djblack Ceza Dalandlordofdasouth, Glory Road, Recreation Center, Community, Arts And Entertainment, 850nights, Keon Hardemon, Blu Chip, Seafood Restaurant.

What skills is Aaron Waters known for?

Aaron Waters has skills like Event Planning, Microsoft Excel, Social Media Marketing, Microsoft Word, Customer Service, Event Management, Management, Microsoft Office, Public Speaking, Databases, Product Marketing, Marketing Management.

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