Working for their Youth & English Cluster of brands, which includes channels like Comedy Central, Colours Infinity, MTV, and Vh1. My key responsibilities are ideating and writing promos and creating content for brands based on analysing their consumers and relevant trends while directing teams of editors, graphic designers, Vo talent, music directors, and sound engineers to produce television and social media content.

I worked on brands like Netflix, Coca-Cola, Godrej, Xiaomi, Cinthol, Bisleri, Dettol, and Suzuki. I collaborated with their marketing and creative teams to work toward a desirable film. My job also involved making creative suggestions for the scripts, fleshing out concepts and characters, and hiring the best crew while considering budgets to achieve the film director's vision.

Credited for the role of Intern Assistant Director on Abhishek Varman's "Kalank".