I am currently serving as a Lead Associate - Marketing at Tata Power, focusing on advancing their EV Charging Business across Uttar Pradesh and Uttarakhand. In this role, I am responsible for driving strategic initiatives aimed at enhancing infrastructure and services for electric vehicles across the region. My efforts include developing partnerships with key stakeholders, innovating new product offerings, and expanding market reach to accelerate the adoption of sustainable transportation solutions.I hold a MBA degree from Bennett University, where I specialized in marketing and sales. My academic journey equipped me with comprehensive knowledge in business strategy, market analysis, and project management, preparing me to navigate complex challenges in the energy sector with confidence and agility.Before joining Tata Power, I gained valuable experience at Byju's as an Associate in Pre-Sales. During my tenure, I played a crucial role in supporting the sales team, conducting market research, and analyzing customer needs to optimize educational technology solutions. This experience honed my skills in client relationship management and strategic planning, laying a strong foundation for my current role in the EV industry.Complementing my academic and professional experiences, I have undertaken diverse internships in marketing and sales roles. These include positions at Ultratech Cement, Times Internet, MPL, Extramarks, and HungerBox. Each internship provided me with hands-on exposure to industry dynamics, sharpening my abilities in market strategy formulation, digital marketing, and customer engagement.Driven by a passion for sustainable energy solutions, I am committed to leveraging my skills and expertise to contribute meaningfully to the advancement of the EV Charging sector. I thrive in collaborative environments where innovation and strategic thinking are valued, and I am excited about the opportunities ahead to drive positive change in the industry.