Aayush Mathur Email & Phone Number

India

1.Execute data-driven growth & marketing campaigns focusing on key metrics, marketing funnel, and acquisition costs.2.Identify growth levers, and plan marketing activations3.Monitor and optimize funnel performance including liaising with business and sales teams, and calling teams.4.Report key funnel metrics including acquisition costs, spends, and.

Jaipur, Rajasthan, India

• Building digital marketing strategy and tactics.
• Using the most effective media mix for optimum utilisation of marketing spend.
• Proven success and track record of delivering optimal results in high-growth environments through initiatives like referral programs with the business generation of 10+Cr in 2 years and 2+ cr through social media.
• Heading the collaboration between Wonder Cement & Wonder Home Finance
• Creation of brand strategy and building strong brand awareness and recall through brand campaigns using ATL, BTL and digital platforms
• Content and creative development and designing of brand communication for customers, press, forums, agencies, stakeholders and other authorities.

Jaipur, Rajasthan, India

-Building the overall marketing strategy and tactics. (campaigns, communications, creative, initiatives, events, activations, collateral, etc.) -Using the most effective mix of media for optimum utilization of marketing spend – Above the line(TV, Radio, Movies, Print, Electronic), Digital(search and display advertisements, Search Engine Optimization.

Jaipur Area, India

• Key member in launching the "Solar Saheli" program- my responsibilities included budgeting, risk management and qualitative analysis to on-board 800+ women entrepreneurs throughout Rajasthan.
• Led the partnership of Barefoot college (Strategic Partner) with Frontier markets.
• Project head – “Super Saheli” program – train the trainer initiative with 50+ Saheli’s trained in 1 quarter.
• Also, created standardized training material and processes for organization wide training programs. Prepared briefs and commissioning research.
• Formulated plans or proposals to present to senior management.
• Accomplished 4 new product launches with OEM partners like Philips, Kohler, GLP and Jio phone.

Jaipur Area, India

• Development of branding collateral including catalogues, brand labels for national brands like Kavi and International partners like Kate Spade (U.S.)
• Lead, managed and executed Domotex Hannover and IMM Cologne, Germany (2016 & 2017)
• Spearheaded the BTL division of the organisation.
• Spearheaded the successful launch of Kate Spade Labels, New York 2016.
• Ownership of the entire value chain.
• Turnkey management including planning, coordinating and executing National and International Trade shows.

Mumbai Area, India

Responsible for sales and business development for all the product range in Chandigarh and upper north region's OEM.

Alibaug, Maharashtra

Worked in various departments viz (R&D),Quality control,glaze line,glaze preperation as a part of traning programe for G.E.T.tried to absorbe as much as i can in my short term of 1 yr.

Epym, Business, Management, Marketing, And Related Support Services

Master Of Business Administration (M.B.A.), Marketing

A part time radio jocky at college radio station , case study winner 2013 , organizer glam dogs 2013 ,attended seminars in financial.

Bachelor Of Technology (B.Tech.), Ceramic Sciences And Engineering

Activities and Societies: anchoring,organizer, ceramic education

Education record