Amanda Bardonner Email & Phone Number

Nashville, Tn, Us

New York, New York, Us

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Cincinnati, Ohio, Us

Plymouth, Mn, Us

Plymouth, Mn, Us

As the Marketing and Communications Assistant Manager, I lead the day-to-day operations and long-term strategic direction of a three-person marketing team for Minnesota’s third largest credit union. Utilizing change management tactics and a collaborative approach, the Executive Leadership Team's perception of the marketing team has shifted from a 'traditional creative team' to a strategic data and results driven team over the last year. Cross-department initiatives lead by the marketing team, including a robust marketing automation system, member journey mapping and improved results tracking across delivery channels, directly contributed to this shift.

Wausau, Wisconsin, Us

During my time with Connexus Credit Union, the company grew from $460 million in assets and 40,000 members to $1.2 billion with 180,000 members nationwide. As Director of Product Development on a small marketing and communication team, I was responsible for a wide-range of initiatives that impacted the bottom line, contributed to employee engagement and drove positive experiences for the credit union members. Managed and executed all internal and external communications; including crisis communication planning, social media, corporate and business documents and the executive communication series. Developed and executed an integrated communication strategy for three credit union mergers and a successful Online & Mobile Banking launch – all of which included the development and distribution of an internal & external communication and go-to-market strategy. Launched a cross-functional internal product development committee which was responsible for analyzing member data and industry research to recommend product and service enhancements that supported company goals. Created and implemented effective development and training programs, including: leadership, sales process, all core and ancillary systems, member service, coaching, diversity, security, communication and compliance.Drove $100M in new money deposits through two national Share Certificate campaigns, advertised across traditional and non-traditional channels including programmatic display, PPC and native advertising.

Wausau, Wisconsin, Us

Joined the Connexus marketing team to assist during a time of transition. Responsibilities included; creative and content development, social media management and event planning. Throughout the interim period, I provided additional value through by partnering with senior leadership to prepare and execute quarterly sales and annual recognition events to recognize, appreciate and engage front office staff, the management of internal communications and content for the company intranet and management of the marketing campaign calendar, content calendar and department results scorecard.

St. Cloud, Mn, Us

Reporting to the Director of Campus Involvement, I was hired to managed the branding and marketing efforts for the newly created department and its six unique areas including Campus Programs, Civic Engagement, Fraternities & Sororities, Spirit Groups, Student Organizations and the University Program Board. In the role, I hired, trained and mentored three marketing and event interns and six student graphic designers.

I was elected by the MSUSA Board of Directors to represent the 75,000 students at Minnesota’s seven state universities at the state, federal and system levels. While State Chair, I traveled to Washington D.C. for two federal lobby trips, meeting with Minnesota's Congressional Delegation on higher education policy issues. I also had the opportunity to participate in three events held by the Consumer Financial Protection Bureau, one of which I served as a member of a four person panel discussion on student loan debt. During Minnesota Legislative session, I frequently testified infront of the MN Senate and MN House committees on Higher Education Finance and Policy. Through lobbying and assisting in the development of a Govenor signed bill, I represented student interests'.Other responsibilities during my term included: - Served as Interim Executive Director for six months, overseeing six staff members, two interns, the Vice Chair and Treasurer, all while reporting to the organization’s Board of Directors - Lead a successful search for a new Executive Director - Managed an annual budget of $800,000 and an additional $700,000 in investments

Held fiduciary responsibility for the 501 c3 non-profit as a board memberCo-chaired the Jared P. Stene Student Leadership Scholarship BoardEducated, engaged and organized students in advocacy efforts to increase awareness of student interestsServed as a resource for students and staff to share information and collaborate on issues facing students in higher education in Minnesota.

St. Cloud, Mn, Us

Elected chief spokesperson on behalf of 18,000 students to serve as the liaison between students, faculty, staff and administration at the second largest university in Minnesota. During my term I directed the daily operations of the office managing the organizations budget of $32,000 and overseeing $12 million in student fee allocations.

St. Cloud, Mn, Us

Bachelor Of Science, International Business; Management

Education record