Alex Barillas Email and Phone Number
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Accomplished and results-oriented professional with a reputation for mastering industry practices, spearheading campaigns and maximizing brand exposure. Reputation for achieving triple digit growth throughout a company and identifying and capitalizing on new opportunities. Recognized for effectively directing digital marketing initiative. Dedicated to all short and long-term goals. Excels during direct challenges. Builds positive relationships.• Marketing & Communications Skills• Team Leadership and Development • Strategic Planning and Developments• Competitive Advantage and Research • Continuous Improvement Initiative• Fluent in both English and SpanishTechnology Snapshot: Double Click Dart / DFA / Rich Media | Forrester | eMarketer | Omniture Suite | Adobe Creative Suite | TARDISS | WordPress | ComScore | Atlas | M / Box | Nielsen Research Suite | Quantcast Research Suite and Google Research Suite | Google AdWords | Lotus | MediaMind | Point Roll | Donavan Data Systems | Footprint | HTML and CSS | Sizemek | ADX | Microsoft Office Suite | Mac and PC Proficient | Quickly Learns new PC Programs and Systems
Pod Digital Media
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Sr Director Of Operations & PartnershipsPod Digital Media Feb 2024 - PresentNew York, New York, Us
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Advisory ConsultantPod Digital Media Oct 2021 - PresentNew York, New York, UsSales & Operations - Operations - Sales - Marketing
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Multicultural Alliances - PartnershipsNom Sep 2022 - Feb 2024Los Angeles, California, Us -
Digital Interactive ConsultantBurrell Communications Jul 2020 - Jun 2022Chicago, Il, Us- Operations- Marketing - Digital Process & Planning -
Sales ConsultantHercules New York May 2020 - Jun 2022Digital Sales -
Account DirectorFuture Jan 2020 - Jul 2020London, England, Gb -
Midwest Digital Sales ManagerUnivision Communications Inc. Jan 2019 - Oct 2019Miami, Florida, Us -
Midwest Director Of SalesMobvious Oct 2017 - Dec 2018Coral Gables, Florida, UsChicago - Minneapolis - Detroit - NYC -
National Director Of Digital SalesImpremedia Sep 2013 - Sep 2017Brooklyn, New York, UsDevelop and implement highly-effective sales and integrated marketing programs; spearheaded campaigns and maximized results. Lead the talent acquisition initiatives; screened, interviewed, hired, developed, and retained top talent. Provided influential leadership, coaching, and mentorship and facilitate training sessions.- Successfully increased the U.S. footprint by 40% within one fiscal year and secured 15 new client accounts; significantly increased partnerships and consistently exceeded all established expectations- Increased renewable business contracts by 300% and drove Midwest revenues by over 200% by securing eight new client accounts; identifies and capitalize on opportunities and influences growth- Promoted within only one year for exceptional contributions and achievements and streamlined operational progress, resulting in a significant increase in growth; maintained operational excellence -
Midwest Digital Account ExecutiveImpremedia Oct 2012 - Nov 2013Brooklyn, New York, UsNegotiated and gained access to key agencies and initiated company meet-and-greets throughout the Midwest, including Chicago, Detroit, and Minneapolis. Maintained effective communications with key multi- cultural agencies, including Starcom Tapestry, Digitas, Universal McCann, OMD, and Carat; built relationships.- Sold and executed the largest multi-faceted campaigns in the company history; manage all Midwest interactive accounts, established productive relationships, and developed national print campaigns
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Diversity Marketing Manager - Multi-Cultural Marketing Manager For Hispanic, African American, And ECareerbuilder.Com May 2011 - Oct 2012Chicago, Illinois, Us• Activated and managed three separate marketing plans for Hispanic, African American, and Experienced markets and achieved increased traffic and job applications by 30% plus. • Revamped diversity products, and increased revenue by 60% • Redesigned sites for all three segments, substantially increasing page views, time spent, applications, and visits • Managed: social media, creative design, analytics, partnerships, advertising, messaging, emails, CRM, content, research, for Hispanic, African American, and experienced workers. • Produced and created content for all three segments that increased article consumption and time spent on the site by approximately 30% • Developed corporate intelligence white paper -
Multi-Cultural Interactive/Digital Specialist For African American And Yurban MarketsBurrell Communications Jul 2009 - May 2011Chicago, Il, Us• Activate plan and execute AACM multiplatform campaigns, for American Airlines, Toyota, and McDonalds • Oversee planning, buying, activation for all Burrell digital clients: McDonalds, Toyota, American Airlines, and General Mills • Doubled the effectiveness of creative for Toyota and American Airlines creative • Oversee digital asset art direction, concepting and production • Increased digital budgets by 35% in 6 months by selling in new media campaigns • Consult on digital production and taxonomy of AACM consumer website layouts, Black Atlas, 365black • Proctor focus groups, formulate insights and findings on interviews • Create process/procedures for digital activation and production for the agency
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Digital SpecialistMediacom Jun 2008 - Feb 2009London, Gb• Developed interactive and cross platform media strategies and plans/recommendations • Approved ConAgra digital media plans, timelines, metrics, reporting, and post buys• Oversaw negotiations and buying approvals for all ConAgra digital programs: Hunts, Healthy Choice, Orville, Pam, Lite Life, Kid Cuisine, Slim Jim, Hebrew National, and Egg Beaters• Trained and developed hybrid media planners in digital mindset, research, planning, and reporting • Consulted ConAgra strategy, planning and senior management teams on digital media topics• Daily client contact answering digital media questions and advising on the best ways to use their dollars in market • Developed success determinants for all ConAgra digital programs and reported monthly key performance to ConAgra analytics teams • Created landscape/POVs for ConAgra media, marketing, and brand managers on themes such as purchase based targeting, reporting tools, online research tools, online trends, and search marketing -
Sr. Digital AssociateStarcom Feb 2006 - Jun 2008Chicago, Il, Us• Executed Miller’s first Hispanic advergame: Mission Futbol, recognized by AHAA in 2008 for the best use of internet • Activated and managed interactive for Miller general and Hispanic markets: advergaming, viral, search, and online display advertising • Collaborated with directors of all mediums in: conducting research, building presentations, business pitches, brainstorming, and client management • Created and activated multi-platform campaigns: TV/print/radio/online/grass roots • Consistently updated clients on the industry trends and fads within the Hispanic marketplace • Planned and executed search and mobile campaigns • Developed, executed, and managed online media campaigns for: U.S. Army, Macy’s, Kraft, Nestle, Midas, Miller Brewing Company, Walgreens, and PowerBar -
AssociateCoach 2000 - 2008
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Hr ManagerArmani Exchange Oct 2004 - Nov 2005Milano, Mi, It• Recruited, interviewed, hired, trained, coached/counseled, and supervised staff of 50 employees • Scheduled and forecasted store hours • Initiated new training program to effectively manage and coach the staff, which increased staff selling competencies by 20% -
Hr & Training ManagerLevi Strauss & Co. Mar 2003 - Oct 2004San Francisco, California, UsHR and Training Manager • Recruited, interviewed, hired, scheduled and trained staff of 40 employees • Researched competitors personnel, merchandise, store layouts, and marketing communications -
Intern (Kellogg’S And R.J. Reynolds)Draftfcb Mar 2002 - Oct 2002New York, New York, Us• Researched U.S. Hispanic markets and created successful on-pack promotion • Prepared tracking spreadsheets, project timeline records, and project briefs • Audited venues and provided constructive feedback to marketing managers on creating a more efficient on-site promotion • Participated in brainstorming sessions with account managers and directors -
AssociateCamper 2001 - 2002Inca, Mallorca - Spain, Es
Alex Barillas Skills
Alex Barillas Education Details
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Depaul UniversityEconomic Minor -
Depaul UniversityMarketing
Frequently Asked Questions about Alex Barillas
What company does Alex Barillas work for?
Alex Barillas works for Pod Digital Media
What is Alex Barillas's role at the current company?
Alex Barillas's current role is Diversity & Inclusion Executive | Marketing Professional | Creative Photographer.
What is Alex Barillas's email address?
Alex Barillas's email address is ab****@****ell.com
What is Alex Barillas's direct phone number?
Alex Barillas's direct phone number is +121280*****
What schools did Alex Barillas attend?
Alex Barillas attended Depaul University, Depaul University.
What are some of Alex Barillas's interests?
Alex Barillas has interest in Social Services, Children, Civil Rights And Social Action, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Arts And Culture, Health.
What skills is Alex Barillas known for?
Alex Barillas has skills like Digital Media, Digital Marketing, Online Advertising, Advertising, Digital Strategy, Marketing, Sem, Integrated Marketing, Marketing Communications, Media Buying, Google Adwords, New Media.
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