Abbey Nield work email
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I like to make things make sense. Preferably with cool humans. See what I'm all about: www.abbeynield.com
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Principal Product DesignerSenior SignUnited States -
Product DesignerSenior Sign Dec 2023 - Present -
Product DesignerArgodesign May 2022 - Jun 2023Austin, Texas, Us- Led the end-to-end design process and shipped 5 web-based products in 6 months, including discovery, research, information architecture, flows, wireframes, interactive prototypes, testing, and detailed hand-off for a Fortune 500’s Supply Chain Network- Led a global team of design, product, developers + stakeholders through discovery workshops and implemented roadmaps to prioritize releases- Solved complexities and enhanced productivity for hundreds of users, across multiple products impacting Supply Chain Management at Sam’s Club- Designed and introduced scalable components for a global DLS, as well as developing in-house pattern libraries for team members -
Product Designer + Art DirectorSelf-Employed Feb 2014 - May 2022Keeping it Current: Courses- UX Interaction Design, DesignLab- UX Nanodegree, Udacity- Design Systems, Figmaster- Google Product Design, Udacity- Master Digital Product Design, UdemyProduct Designer- WordPress site management and image editing for a local interior design firm- UX and UI design for local Austin B2C businesses (construction, travel, event, pet care), growing one business’ brand awareness by 1000%, increasing credibility, engagement, and conversions- Owning the end-to-end product design process, including information architecture, flows, wireframes. interactive prototypes, testing, and final design to deliver meaningful results- Establishing scalable brand identity systems to ensure accessibility and inclusivity for digital, print and out-of-home applicationsSet Production Designer, Short Films: We Summoned a Demon & One Time in the Woods- Lead set designer for 2 international festival circuit short filmsSpredfast, Contract Senior Art Director- Responsible for the concept and creation of AAA and Sanofi US social channels- Social media strategist and design partnerT3, Art Director Freelance- Concepting and creating Capital One’s first-ever canvas ad, recognized as best-in-class by Facebook- Social campaign development around Allstate’s “Here’s to First” campaign including Facebook canvas executions
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Associate Creative DirectorSpringbox, A Prophet Company Mar 2021 - Jun 2021Austin, Tx, Us- Contributed to a multidisciplinary team with cross-functional partners for major brands, including an Amazon Business re-launch that more than doubled their annualized sales from $10B to $25B- Led creative teams through fast-paced projects from research to launch across complex B2B industries including Benefitfocus — driving 4,252 enterprise targeted account leads and an additional 4,500 website engagements, over a 4-month flight- Collaborated with key stakeholders of multiple organizations, such as Cigna and The Multiple Myeloma Research Foundation, driving alignment between business and customer goals- Elevated direct reports and team members during 1:1s and creative team meetings through partnership, empathy, and two-way feedback- Standardized asset management processes to increase efficiency and establish best practices across the agency- Awarded Prophet’s company-wide “All In” award for demonstrating that getting to great outcomes is as important as creating a healthy and inclusive team experience -
Senior Art DirectorSpringbox, A Prophet Company Oct 2019 - Mar 2021Austin, Tx, Us -
Contract Senior Art DirectorDell Technologies Jul 2017 - Oct 2019Round Rock, Texas, Us- Developing the 6-part online video series for the Dell Technologies' Podcast, AI: Hype vs Reality, including all supporting social content, driving more than 40,000 downloads over the course of 3-months, helping the show break into the top 30 tech podcasts for U.S. listeners- Leading social strategy and inspiring the creative vision for Dell Technologies’ Podcast, Trailblazers, resulting in over 2 million downloads and a place in the top 1% of podcasts- Working with content partners to explore new techniques and creative strategies for podcast traffic drivers- Designed and animated video and static content for global campaigns including McLaren and Mercy Ships- Responsible for developing video style guides, animating elements, and working alongside pre-production and post-production teams- Spearheaded cross-collaboration between multiple internal stakeholders and teams to streamline processes- Led concept, pre-production, video shoot, and post-production of the Trailblazers Podcast trailer- Acting as the lead advocate for best-in-class social practices across all Dell Technologies teams- Managing relationships, timelines, and budgets with production houses and talent agencies -
Production DesignerShort Films: We Summoned A Demon + One Time In The Woods (Scare Package) 2017 - 2017- Lead production designer responsible for scene creation and prop design- We Summoned A Demon- One Time In The Woods (Scare Package)
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Art DirectorT3 May 2012 - Jan 2016Austin, Tx, Us- Acted as lead Art Director on multiple social campaigns and other digital components for Capital One- Concepting new social and on-the-ground campaigns to increase audience engagement and awareness, one Quicksilver campaign resulted in 2.5 million video views and over 2 million engagements- Designed social content for Sprite, leading to 300% Twitter follower growth and an increased Facebook fanbase from 1.5 to 11 million- Creating video storyboards for short and long-form content across multiple channels and brands including Capital One, Chase, Allstate, and UPS- UX and UI design for Allstate and JP Morgan Chase consumer sites- Directing photo and video shoots for brand campaigns such as Uber and Capital One Orange Bowl- Developing ad creative for a range of mediums from banner ads to billboards in Times Square- Establishing and refining brand style through logos, infographics, print collateral, posters, and apparel design -
Art Director InternTilted Chair Creative Jan 2012 - May 2012Austin, Tx, Us- Worked on projects including logo design, poster design, talent searches and concepting for clients such as Miguel’s Cuban Cafe, Whaleshark Media and Caldwell County Jail Museum -
Marketing InternNational Oilwell Varco May 2009 - Apr 2011Houston, Texas, UsI spent 3 months at National Oilwell Varco’s Conroe office as their marketing intern. I was responsible for the creation and implementation of their new website and their search engine optimization, set to be launched and live at the end of August 2009. Other tasks involved creating technical summaries of product lines, creating brochures for the company sales team, and posters for customers, which were used in tours. I was trained in Ektron for the website portion, and further developed my skills in Photoshop, Microsoft Publisher, and ProE (an engineer software model program). -
Marketing InternNational Oilwell Varco May 2010 - Aug 2010Houston, Texas, UsHaving worked for National Oilwell Varco in the summer of 2009, I was asked back for the summer of 2010. This summer I have been responsible for creating new content for their website, creating an image library and collaborating with software coders to implement a more efficient image library system for the marketing department. Other duties have included updating world bit records and marketing collateral such as presentations, technical summaries and performance summaries for the sales team. -
Graphic Design AssistantFelix&Rhymes Advertising Company Feb 2005 - Feb 2005As part of 'work experience week' I worked at Felix and Rhymes advertising company, alongside the lead Graphic Designer, producing advertisements for the Houston Chronicle. I also attended board meetings discussing upcoming advertising campaigns and brain-storming with the managers.
Abbey Nield Skills
Abbey Nield Education Details
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The University Of Texas At AustinAdvertising -
The University Of Texas At AustinAdvertising
Frequently Asked Questions about Abbey Nield
What company does Abbey Nield work for?
Abbey Nield works for Senior Sign
What is Abbey Nield's role at the current company?
Abbey Nield's current role is Principal Product Designer.
What is Abbey Nield's email address?
Abbey Nield's email address is ro****@****ail.com
What is Abbey Nield's direct phone number?
Abbey Nield's direct phone number is +171340*****
What schools did Abbey Nield attend?
Abbey Nield attended The University Of Texas At Austin, The University Of Texas At Austin.
What are some of Abbey Nield's interests?
Abbey Nield has interest in Soccer, New Technology, Mobile Advertising And Technology, Digital Advertising.
What skills is Abbey Nield known for?
Abbey Nield has skills like Photoshop, Illustrator, Indesign, Planning, Ideation, Social Media, Advertising, Microsoft Office, Idea Generation, Social Networking, Adobe Creative Suite, Social Media Marketing.
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