Abbie D. Email & Phone Number

Pittsburgh, Pa, Us

As the VP of Market Access, Billing & Reimbursement I am responsible for the development and executing of the company's reimbursement and market access strategies across all products.Responsibilities Include: coding, coverage, payment, policy development, Medicare coverage as well as Commercial/Medicaid/private Payer coverage.

Pittsburgh, Pennsylvania, United States

Pittsburgh, Pennsylvania, United States

Responsible for securing, implementing, managing contracts and relationships with National/Regional payers Work with insurance payers, self-funded organizations, and integrated delivery systems.Effectively manage Contracting and Medical Director relationships across 12 states to move products forward.Expand coverage and contracts for 5 Medicare Covered Lung Cancer Diagnostic Tests Develop and present economic models and value-based models for payers.Budget and forecast for Market Access business.

Responsible for securing, implementing, and managing contracts and relationships within the payer arenaWork with insurance payers, self-funded organizations, and integrated delivery systems.Effectively manage Contracting and Medical Director relationships across 8 states to move products forward.Expand coverage and contracts for Cologuard as well as work with Quality teams to develop screening tactics.Expand coverage and contracts across the cancer continuum (8 precision oncology products) Oncotype Breast, DCIS, Colon, Prostate, MAP, ARV-7, GemExTra and {Pipeline productsDevelop and present economic models and value-based models for payer

Effectively led a highly specialized team across 4 statesProduct Launch and Complete Salesforce Build Successful recruiting, training, coaching and performance management of representativesResponsible to drive sales to physician practices, integrated delivery networks (IDNs), Multi-Specialty clinicsEstablish and maintain ongoing communication and collaboration- both internally & externallyEnsured sales force compliance in all Quality, Regulatory and Company policies and guidelines.Drive effective performance through coaching, motivating & inspiring team Provides clear expectations, ongoing feedback and opportunities for continuous developmentParticipates on cross functional headquarter projects having a positive business and/or culture impactOutstanding at influencing, networking skills and closing the dealStrong critical thinking and analytical skills with demonstrated experience reporting and tracking sales metrics.Demonstrated presentation skills to key opinion leaders and C-Suite Executives A member of: Presidents Advisory Council. Field Marketing Advisory teamDeveloped the National Business Plan, Engage Super User and Trainer, Member of Sales Interview Guides Revamp ProjectTraining Department Advisor and GI Manager Training Lead, assisted in development of the market business plans, Developed Salesforce training for Strategic Account Mindset

Pittsburgh, Pennsylvania, United States

Personalized Medical Marketing and Consulting Firm Products included: Molecular Testing, Hereditary Cancer Screening, Carrier Testing, PGx, Pre-natal (NIPT), Specialty Pharmacy and Medical Device, etc. Collaborated with Influential Physicians, C-Suite Executives and Cross functional teams Extensive track record of delivering business growth and developing talent Cultivated relationships and grew sales to over $20.5 million a yearDelivered a customer-driven approach to marketing strategy development – in segmentation, targeting, positioning and messagingHired, Trained and Inspired Representatives to grow business.Represented and Manages multiple product lines across a multitude of business areas and specialties.Identified areas of need to increase productivity and market trends.Successful negotiation of contracts to solidify dealsMotivates customers to become product loyalists that lead to competitive advantage and improved ROI.Manages all aspects of Operations- financials, sales and business planningDesignated marketing arm for Independent Laboratories-focused on growing sales and increased market share.Consultant for a medical startup venture. Improving efficiency and solving complex business problems.

Top performing rep who functioned independently with a high degree of sales proficiency. Developed superior product and disease state knowledge and effectively educate and engage healthcare professionals in dialogue about clinical evidence, approved indications, and product efficacy/safety profiles to support on-label prescribing for appropriate patients. Drove sales performance and ensured sales forecasts and assigned budgets meet or exceed therapeutic and territory expectations. Achieve and exceed sales goals while managing a budget using good judgmentDevelop and maintain in-depth knowledge of market, demographic, and managed care information relative to assigned sales territory. Work with Regional Sales Director and District Sales Manager to develop a local strategy and business plan to generate recognizable increases of sales in territory.Use a wide variety of promotional resources, analytical tools, and resource personnel to maximize effectiveness in assigned sales territory, based on local assessment of customer needs.

Greater Pittsburgh Area

Supervise training provided to UPMC staff utilizing the Epic System Design, creation and Implementation of Continuing Customer Service Education Program for Physician and Hospital Division Designed new monitoring tools to illustrate department performance and revenue cycle indicators Implement quality control program related to content of training and assess design and effectiveness Provide support, guidance and development for six direct report exempt staff members Develops and implements newer and more efficient processes and procedures to ensure effectivenessConducts on-site Customer Service trainings across the organization to improve efficiency and increase the patient experienceCoordinates with 480+ Physician Practice Management to improve employee professional development Constructs monthly newsletter for Senior ManagementInvolved in numerous system wide committeesDevelopment of training materials (web based, video, e-mail and in person)

Master Of Business Administration (Mba), Business Administration And Management, General

Master Of Science, Counseling

Activities and Societies: Phi Sigma Iota (Honor Society)

Ba, Corporate Communications

Activities and Societies: Women's Soccer Duquesne Women's Advisory Board