Is your brand truly connecting with your ideal customers? Or is it time for a transformation to unlock new growth opportunities?As an entrepreneur and brand strategist, I’m passionate about helping businesses create brands that don’t just look good—they work hard to drive growth and boost value. Whether you're an author looking to build a creative brand or a business owner preparing for a profitable exit, I’m here to help you take your brand to the next level.What I Do:1. Brand Strategy (My Focus)I specialise in building strategic brands that reflect who you are and position your business for long-term success. Your brand should be a tool that drives growth, attracts the right customers, and ultimately increases your company’s value. Here’s how I help business owners and entrepreneurs:- Define what truly sets you apart in your industry- Create brands that grow with your business- Refine positioning and messaging2. Partner at AlluzenWe help SMEs modernize and prepare for a profitable exit. Whether you’re looking to grow, streamline operations, or position your business for sale, we ensure your brand and systems are fully aligned with your goals. Together with my partner, we provide strategic brand and digital transformation services that maximise business value.Our approach is simple:- Brand strategy for an impactful, lasting brand- Strategic planning for your business’s next chapter- Independent advice to help you choose the best tools for you- Process optimisation and digital transformation for a resilient company3. Publishing EntrepreneursI work one-on-one with publishing companies and authors to create compelling brands that elevate their visibility, reach, and impact. I love helping entrepreneurs tell their stories in a way that deeply connects with their audience and drives success.Why Work with Me? At the heart of everything I do is a commitment to building lasting legacies. Whether I’m guiding you through brand strategy or partnering with SMEs through Alluzen, the goal is the same: to make your business scalable, sellable, and resilient.Ready to elevate your brand and future-proof your business?Send me a DM with the word 'TRANSFORMATION' or book a free consultation through my featured section to get started.If you want to download our DIY workbook:→ GO HERE: https://www.alluzen.com/workbookCurious about your brand's current score? Take our FREE quiz:→ GO HERE: https://abbie-9c0fmids.scoreapp.com/Explore Alluzen's services:→ GO HERE: https://www.alluzen.comFacebook: AlluzenYouTube: @AbbieLeanne
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Marketing Manager (Freelance)AlluzenCrawley, Gb
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Brand StrategistAlluzen Sep 2023 - PresentI help business owners navigate the evolving digital landscape and create a brand strategy that stands out by eliminating uncertainty and working collaboratively to uncover new opportunities through research and 1:1 guidance. I work with founders to ensure the brand strategy and brand identity are not only on point but also resonate authentically.
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Brand StrategistThe Publishing Brand Strategist Sep 2023 - PresentWest Sussex, England, United KingdomI help authors and publishing companies create, build and grow their brand with research, insights and strategy. -
Strategy DirectorToca Real Estate Ltd Dec 2021 - Apr 2024As the Director of a house investment company, my focus extended beyond properties; it was about reimagining spaces and breathing new life into neglected homes.My role wasn't just about overseeing investments; it was about orchestrating transformations. I led a team dedicated to:Renovating Unwanted Properties: We didn't just flip houses; we took on unconventional properties, such as BISF homes. From Neglected to Coveted: Our mission wasn't merely to refurbish; it was to craft homes that stood out in the market, enticing buyers with unique aspects and design choices. Driving Market Appeal: Our renovated properties weren't just about aesthetics; they were strategic investments that appealed to buyers on a deeper level, aligning with market trends and desires. -
Senior Creative Project ManagerQuarto Publishing Plc Sep 2022 - Sep 2023Brighton, England, United KingdomProject-managing, developing and editing illustrated non-fiction for international markets as part of a co-edition publishing model. **Development** I develop ideas from an initial concept so that essential information about the vision for the book can be conveyed to the author and freelance team ahead of any content creation.**Title Management** I am responsible for managing my own projects and overseeing freelance project management. My tasks include keeping all titles on schedule and to budget, providing regular updates to the rest of the team, briefing external staff, maintaining sales information sheets, checking and editing layouts, liaising with customers and authors, ensuring amends are taken in, and checking relevant permissions are obtained.**Process Development and Management** I have helped the Managing Editor to identify best practices for our imprint and provide documentation and training to the rest of the Editorial team. I have also acted as a mentor for the junior members of our team.**Imagery and Design** I brief and liaise with in-house and external designers, photographers, illustrators, and image researchers for the creation of our titles. I also attend and help to organise photoshoots and conduct my own image research when necessary. I use InDesign daily and use Photoshop and Illustrator when necessary. **Assessment and Creation of Text** I brief and assess sample text from authors and use this to create sample spreads for our customers. I will use this to guide new authors for delivery of the full work and will work to find alternatives if the content delivered is not of the required standard. I also write back cover copy and marketing descriptions for all my titles and I occasionally write content for some of the smaller titles on my list that require editorial input.**Production Liaison and File Archiving** I ensure that files are transferred to production and archived successfully and I address and record amends. -
Creative Project Manager (Development)Quarto Publishing Plc Jan 2020 - Oct 2022Brighton, United KingdomDuring my role as Development Editor, in addition to my responsibilities as a Senior Editor, half of my time was dedicated to the development of new ideas into presentation material. These presentations would be used as sales material when our Publisher presented new ideas to our publishing partners. Developing this material often involved briefing and giving feedback on multiple directions for the content.
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Creative Project ManagerQuarto Publishing Plc Sep 2017 - Jan 2020Brighton, United Kingdom
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Junior Creative Project ManagerRotovision Aug 2015 - Sep 2017Brighton, United Kingdom
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Editorial Assistant For Design And Ceramics ListBloomsbury Publishing Plc Apr 2013 - Aug 2015London -
Editorial Assistant, Health SciencesWiley Aug 2012 - Apr 2013Oxford, United KingdomEA for a senior commissioning editor and two associate publishing directors. Subject areas included: gastroenterology, endocrinology, and urology, haematology, transfusion medicine, infectious diseases, allergy and respiratory medicine and psychiatry. -
Freelance ProofreaderA L Sharman Proofreading Jun 2012 - Aug 2012Leicester, United KingdomCurrent projects include:Linguistics Thesis
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Personal Assistant For Admin And SalesNexus Strategic Partnerships Apr 2012 - Jun 2012
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Sales AssistantTreasure Trove Books Jun 2011 - Sep 2011Advising customers on purchases and organising the store.
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ReceptionistImpact Creative Partnership Aug 2008 - Sep 2008
Abbie Sharman Education Details
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Distinction -
Creative Studies -
Rawlins Community College
Frequently Asked Questions about Abbie Sharman
What company does Abbie Sharman work for?
Abbie Sharman works for Alluzen
What is Abbie Sharman's role at the current company?
Abbie Sharman's current role is Marketing Manager (Freelance).
What schools did Abbie Sharman attend?
Abbie Sharman attended Anglia Ruskin University, University Of Wales, Bangor, Rawlins Community College.
Not the Abbie Sharman you were looking for?
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Abigail Day-Sharman
Bachelor Of Health And Medical Sciences || Masters Of Public HealthAdelaide, Sa
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