Abbie Fitzpatrick

Abbie Fitzpatrick Email and Phone Number

Freelance Digital Account Manager and Senior Community Strategist @ Beattie McGuinness Bungay
London, GB
Abbie Fitzpatrick's Location
London, England, United Kingdom, United Kingdom
Abbie Fitzpatrick's Contact Details

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About Abbie Fitzpatrick

An outgoing social media enthusiast who has a passion for promoting brands within the digital space. I've worked on small targeted campaigns up to large scale and multi disciplined ones for a number of different clients. Implement tailored campaigns by employing a range of different strategies to amplify online awareness and engagement with a brand.

Abbie Fitzpatrick's Current Company Details
Beattie McGuinness Bungay

Beattie Mcguinness Bungay

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Freelance Digital Account Manager and Senior Community Strategist
London, GB
Website:
bmbagency.com
Employees:
49
Abbie Fitzpatrick Work Experience Details
  • Beattie Mcguinness Bungay
    Freelance Digital Account Manager And Senior Community Strategist
    Beattie Mcguinness Bungay
    London, Gb
  • Beattie Mcguinness Bungay
    Freelance Digital Account Manager & Senior Community Strategist
    Beattie Mcguinness Bungay Apr 2013 - Present
    Covent Garden, London
    Clients:BiC, Microsoft, Pretty Polly, BPEX, Bing, Capcom, Xbox, Diesel, Crisis.org, Not On The Highstreet.Responsibilities:- Develop overarching digital strategic and creative responses to client briefs- Develop strong client relationships and support and management of expectations for the entirety of the campaign- Manage budgets and forecasting - Brief internal creative teams (designers and developers)- Social Media outreach, management and integration (application development & seeding)- Social Media campaign design and implementation - Brand influence analysis and social media evaluation- Analytical breakdown and full reporting reporting at each stage of the campaign.- Competition Mechanics and T&C's for digital promotions- Knowledge of email services such as Mailchimp- Knowledge of project management programmes such as Basecamp- Wider online PR - strategy and implementation specifically in areas of gifting and health and beauty - Copywriting for Web- User journeys, Site maps, Wireframing and basic Information - Tracking and Metrics for digital campaigns: Social Bakers analytics and other social media monitoring tools- Digital / Social Media tips, hints, best practice and pointers for your business, company or campaign
  • Beattie Mcguinness Bungay
    Digital Account Manager & Senior Community Strategist
    Beattie Mcguinness Bungay Aug 2010 - Nov 2012
    London, United Kingdom
    Clients:BiC, Microsoft, Pretty Polly, BPEX, Bing, Capcom, Xbox, Diesel, Crisis.org, Not On The Highstreet.Responsibilities:- Develop overarching digital strategic and creative responses to client briefs- Develop strong client relationships and support and management of expectations for the entirety of the campaign- Manage budgets and forecasting - Brief internal creative teams (designers and developers)- Social Media outreach, management and integration (application development & seeding)- Social Media campaign design and implementation - Brand influence analysis and social media evaluation- Analytical breakdown and full reporting reporting at each stage of the campaign.- Competition Mechanics and T&C's for digital promotions- Knowledge of email services such as Mailchimp- Knowledge of project management programmes such as Basecamp- Wider online PR - strategy and implementation specifically in areas of gifting and health and beauty - Copywriting for Web- User journeys, Site maps, Wireframing and basic Information - Tracking and Metrics for digital campaigns: Social Bakers analytics and other social media monitoring tools- Digital / Social Media tips, hints, best practice and pointers for your business, company or campaign
  • Independiente, London
    Junior Marketing Manager And Junior Product Manager
    Independiente, London Jan 2007 - Mar 2010
    Independiente is a prestigious record label which first found success with Travis in the 90s and has since added bands such as Paul Weller, Embrace, So Solid Crew, Gomez and John Martyn to the roster plus many more. My role at Independiente lies within the Marketing, Digital and the Production department and I am responsible for:MARKETING DUTIES:>Assisting the Marketing Manager with all marketing and production duties for both direct and online marketing.>Growing traffic towards the artist and label websites.>Executing small marketing campaigns. This entails liaising with artworkers, manufacturers and distribution companies as well a creating press releases and managing online marketing campaigns.>Analysing and reporting on the success of a campaign.>Small budget management.>Setting up and managing street teams and club promotion. >Managing a work experience team to help develop their skills and ensure accurate execution of their individual tasks.>Developing and maintaining productive working relationships with managers, distributors, manufacturers and the promotional teams for each campaign.DIGITAL DUTIES:>Driving data capture, increasing the band and label fan base through consistent direct-to-consumer communications (emails etc).>Working with the Head of Digital and Marketing to create assets for use on digital platforms.>Daily maintenance of the artist and label social networking sites and websites.>Liaising with management, artists and the promotions teams to maximise online marketing opportunities.>Liaising with digital distributors and servicing them with the appropriate assets.>The daily plugging of blogs and digital music sites. This requires a level of html knowledge.>Developing the label's own online store to ensure a high quality service direct to the consumer.PRODUCTION DUTIES:>Monitoring the stock levels of all our titles and co-ordinating repressing stock under tight deadlines.

Abbie Fitzpatrick Skills

Digital Marketing Online Marketing Blogging Marketing Press Releases Digital Strategy

Abbie Fitzpatrick Education Details

Frequently Asked Questions about Abbie Fitzpatrick

What company does Abbie Fitzpatrick work for?

Abbie Fitzpatrick works for Beattie Mcguinness Bungay

What is Abbie Fitzpatrick's role at the current company?

Abbie Fitzpatrick's current role is Freelance Digital Account Manager and Senior Community Strategist.

What is Abbie Fitzpatrick's email address?

Abbie Fitzpatrick's email address is ac****@****ail.com

What is Abbie Fitzpatrick's direct phone number?

Abbie Fitzpatrick's direct phone number is +4479908*****

What schools did Abbie Fitzpatrick attend?

Abbie Fitzpatrick attended The University Of Manchester, Tuxford Comprehensive School.

What skills is Abbie Fitzpatrick known for?

Abbie Fitzpatrick has skills like Digital Marketing, Online Marketing, Blogging, Marketing, Press Releases, Digital Strategy.

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