Abbie Heironimus (Vancil) Email & Phone Number

Bellevue, WA, US

Significant experience implementing, executing, leading, and managing marketing and sales campaigns for software and technology companies and their partner channels. My day-to-day duties spanned various strategic, creative, product, and program management tasks:✔ Built comprehensive go-to-market, digital, and sales campaigns for technology & partner.

Bothell, WA, US

• Coded Alchemy offers InaaS (Innovation as a Service), building custom software solutions that transform your business and put you in control. Websites. Mobile applications. Legacy migrations. AI and machine learning..
• Driving brand development of all company materials from scratch (logo, colors, photography, keymessaging, target personas, etc.).
• Developing all external-facing marketing and sales materials (website, marketing materials, sales pitch decks, contracts, etc.).
• Increasing brand awareness, customer base, partnerships, revenue, and profits.
• Creating budgets and managing all company finances, invoicing, contracts, etc.
• Leading internal teams and external teams to ensure the client’s success

Redmond, Washington, US

• During my time as a Microsoft vendor, I collaborated across several teams throughout the Microsoft ecosystem, including Cloud & Hosting, Office 365 Product Teams, OCP, US Partner Group, US SMB, Go-to-Market, and WW.
• Collaborated with Microsoft managers to strategize, create, and manage marketing and sales campaigns and programs to meet their goals (more than 100 projects and counting).
• Enabled Microsoft’s technology partners (OEMs, distis, VARs, ISVs, and resellers) to bring their solutions to market, and convert more leads.
• Product campaigns and marketing materials included Microsoft 365, Office 365, Azure, EMS, Windows, Dynamics, Xbox, Windows Server, Power BI, Skype for Business, as well as individual partner solutions.

London, GB

• Served as the main client liaison for the US SMB team and many other groups at Microsoft. Worked with clients to design marketing campaigns that will most effectively utilize their marketing budget by determining.
• Created and managed project/campaign schedules to ensure all projects are delivered on time and on budget.
• Coordinated with internal delivery teams (designers, developers, and project management) to develop and deploy projects that capture clients'​ vision, goals, and timelines.
• Analyzed campaign results to optimize for key performance indicators and adjust accordingly.
• Developed, nurtured, and maintained client relationships on behalf of Metia.
• Invoiced, tracked revenue, and drove new business.

Bellevue, WA, US

• Designed, implemented, and managed multiple projects and relationships with client groups across Fortune 100 technology corporations. Ensured consistent implementation across campaign and marketing initiatives..
• Developed, executed, and managed timelines for marketing campaigns and projects.
• Created concepts, content, graphic design, and layout for marketing materials for multiple mediums (including email, PowerPoint decks, sales handbooks, guidebooks, online tools, webinars, case studies, and online.
• Created and managed digital marketing campaigns using Google AdWords, Google Analytics, and Bing.
• Identified potential issues in order to find solutions and manage project risk.
• Organized, managed, and engaged with multiple internal and external teams to ensure client and campaign success.

Bellevue, WA, US

• Drove all office management duties, as well as assisted project managers with creating and editing marketing collateral for a full-service, technology-centric marketing agency.
• Planned, organized, and executed client events including webinars, live training sessions, and workshops.
• Organized, scheduled, and tracked client communication.
• Wrote and edited copy for landing pages, solution sheets, and battle cards.
• Executed weekly client tracking reports for SEO/SEM campaigns, surveys, and partner engagement.
• Supported marketing campaigns and projects for Microsoft, Dell, AT&T, mindSHIFT, and Unified Logic.

• Worked directly with the owner and coach of the team to promote, fundraise, and increase awareness for the team.
• Coordinated team events, training camps, and fundraisers.
• Managed and created content for the team website.
• Wrote press releases for local newspapers, magazines, and radio stations.
• Made radio appearances with local personalities.

Pullman/Spokane/Tri-Cities/Vancouver/Everett/Global, Washington, US

• Taught communication skills to undergraduates at Washington State University. Instructed students in editing, writing for precision, as well as writing for journalism, broadcast, business, and advertising.
• Created class curriculum for more than 200 students including quizzes, lectures, assignments, and activities to effectively assess and promote educational growth.
• Graded, tracked, and recorded daily assignments for student transcripts.