• Build and grow strategic Go-To Market strategy for new sub brand Perfume & Body.• Manage daily site maintenance, ensuring stability, updates, and troubleshooting. • Develop and execute SEM, SEO, affiliate, re-messaging, and acquisition programs to drive awareness and conversion. • Lead business analysis of customer metrics and models based on lifetime value.• Drive rapid, profitable growth in the Digital Marketing channel while achieving sales and margin objectives. • Routinely engaging in stakeholders and developed regular programs as needed.• Monitor KPI metrics, define testing strategies, and interpret changes in shopping behavior. • Prepare and execute new collection launches, optimizing product setup and planning out GTM strategies to present to the CMO & CEO quarterly. • Lead the development of new marketing members while cultivating advancements in onboarding training material. • Monthly annual ads budget management targeted towards company revenue goals.• Provide creative direction and craft clear, concise language for all related materials. • Oversee the organizations calendar for all communications and sales including externals & internal activities.• Manage PR efforts for brand image as well as Email/SMS marketing for ecommerce and leads department.

- Assist high profile Talent/models with day to day on set.- Create a seamless environment to run things smoothly for the day or week.- Manage communication amongst clients, vendors, and additional staff.- Assist CEO with brand photo shoots, new creative marketing campaigns and collection events for ex: Swim Week in Miami FL, new collection drops and shoots every quarter in Miami beach, Fashion shows, etc.

- Transcribed meeting minutes to support sales, business development and senior management teams.- Handled incoming and outgoing mail, email and faxes.- Used QuickBooks to produce monthly invoices, reports and other deliverables.- Upheld strict timetables by maintaining accurate, balanced calendars.- Used advanced software to prepare documents, reports and presentations.- Updated spreadsheets and created presentations to support executives and boost team productivity.

- Provide support to a Global Team within the Microsoft Cloud Marketing organization to drive impact with leading client teams.- Support a number of Microsoft teams including sales, marketing, analyst relations, and events. - Serve as a liaison between our internal stakeholders (product marketing, sales, etc.) and our internal operations team.- Meet with stakeholders to keep them abreast of program outcomes. - Pull and gather data to write monthly reports, reviews, etc.

• Managed day to day tasks for client• Organized calendar events and meetings• Booked travel accommodations internationally/domestically• Research for business, marketing, branding for business development •. Manage & curate Google Ads marketing campaigns • Interview/hire new employees/contractors • Created excel spreadsheets with client data/business details

• Worked closely with agents assisting sensitive cases• Monitored the floor and daily operations/task• Trained new agents, organize files and coach team weekly• Oversaw instore irate team and online customer service team