Responsible for the account, category, promotional strategy, distribution and broker management of all major east & central retailers; Key accounts include Wegmans, Harris Teeter, The Fresh Market, Food Lion, Wakefern, Hannaford, Market Basket, SEG, Ingles, Food City, Weis, Lowes Foods, HEB, Giant Eagle, Meijer, Fresh Thyme, Hy-Vee, Roundy’s, Brookshire, Heinen’s, etc.

Responsible for the account, category and distribution management of all major east coast retailers. Key accounts include Wegmans, Harris Teeter, The Fresh Market, Food Lion, Wakefern, Hannaford, Market Basket, SEG, Ingles, etc.

• Responsible for distribution management and forecasting for regional DSD and national distribution partners throughout the Rocky Mountain and Southwest regions of the United States• Management of all field activations across various national and regional retailers through respective geography by leveraging both internal sales teams and external merchandising partners to successfully execute priorities based on seasonality, promotional periods and locations of high indexing markets• Regional account management, broker management, promotional planning and relationship management of various retail chain business throughout respective regions

• Responsible for managing and maintaining relationships with accounts throughout the Southeast part of the United States while developing areas for potential growth and distribution within territory• Accountable for driving sales while translating Heath-Ade’s philosophy and objectives to both retailers and customers• Execute overall sales priorities, objectives and goals while strategically using sales metrics to leverage sales velocity in respective accounts through POS exposure, retail execution and relationship management

• Business Development & Sales: Responsible for creation of branding, concept mapping, product sourcing, business decisions and sales execution; generated nearly 400% revenue growth in year 2 single handedly via eCommerce platform• Marketing: Lead in merchandise design, creating & publishing marketing collateral in various forms of digital media to represent brand & engage community; generated over 50K following on Instagram (@wagsandweights) in less than 24 months, utilize Google Analytics and engagement trends

• Coordinate all internal and external marketing and promotional efforts including merchandising, social media, community relations, PR, in-store sign collateral, information, events & demos• Content creation and publication for multiple social media channels and platforms for the company; maintain brand standards while communicating to team members, the public and stakeholders; support media relations, email marketing and other PR initiatives• Implementation of community partnerships, in-store events and external events to grow brand awareness; maintain budget, partnerships and donations to maximize win-win partnerships

• Responsible for supporting internal & external marketing collateral for sales & field marketing teams• Sales Enablement: Facilitate, organize and run sales briefings to equip reps with useful sales collateral each quarter• Multimedia: Carry out creative efforts through print materials, digital media, podcasts, interactive PDFs and videos for North America Field Marketing• Event Planning: Assist with concept ideas to incorporate in company events and creation of visuals to support those concepts

Freelance graphic designer working and collaborating with marketing, sales and other departments as needed to create presentations, board presentations, videos, print ads, brochures, logos, social media campaigns, posters, flyers, and other collateral to enhance brand awareness.

Responsible for assisting with the day-to-day tasks with the Corporate Partners program including servicing the current partners, assisting in sales efforts, creative requests, operations, scheduling, and task lists. • On-Site Promotions: Assist with the approval process and on-site logistics for the vendor/partner activities at the U.S. Open. • Merchandise Management: Assist with the full-time merchandise staff in running the Merchandise Pavilion and Satellite Tent for the Open ChampionshipsDirecting over 1,600 volunteers in various areas of the merchandise operation and assisting vendors• Visual Marketing Program Campaign: assist with creating and implanting all visual marketing material. Organize and support all creative and campaign promotions.

Video Production Company focused on delivering visually creative, cutting edge and powerful products. Responsible for assisting in creating, shooting, editing and producing short films, music videos, corporate commercials. • Project manager for clients from onset to completion of creative solution• Developed scripts and creative storyboard concepts • Utilize word of mouth marketing, Internet marketing, and Internet marketing techniques to increase traffic, brand awareness based on client’s requests