I lead a team of talented content marketers and collaborate with digital, field and product marketers to grow Akamai’s cloud computing business through outcome-driven messaging and lead and demand gen campaigns. I also collaborate closely with global sales leaders and lead efforts to bridge communications gaps between marketing and sales.

I create internal and external marketing campaigns to help communicate the value X-Force Red can offer clients, and increase pipeline. - Contribute to YoY double-digit revenue and signings growth. - Produce webinars, events, videos, ebooks and other content which have broken IBM Security records. Blog post received 104,000+ views in three days, the highest views in IBM Security history. X-Force Red webinar named #1 marketing event across all IBM in Q1, with $20 million in validated lead revenue and ~$4.5 million in deal progression. Programs created $100 million+ in pipeline in 2021. - Built content library to provide sellers and clients one message about the value our team provides. Library includes solution briefs, "first­ person-voice" case studies, decks, quick reference guides, value propositions, taglines, website, email copy and videos. Created newsletter for 1300+ subscribers. Pivoted messaging to include our expanding team, which grew from 200 in 2018 to 1000+ in 2022.- Lead writing, production and social media teams for communications and content-centric campaigns. Present enablement sessions to sellers and ROI metrics to executives.

Since joining Bay Dynamics, I have taken on many additional positions outside of traditional public relations, including being promoted to "acting Chief Marketing Officer" while the company searched for a full-time hire. My responsibilities include(d): -Building a public relations program from the ground up-Hiring and managing a PR agency team.-Creating PR campaigns by generating newsworthy story ideas for cyber security and business reporters. -Developing research reports, interactive and traditional infographics, press releases, blog posts, bylines, ebooks, white papers, briefs and more.-Pitching story ideas to reporters and influencers across print, online, and television media. Landing coverage in high profile cyber security and business publications including The Wall Street Journal, CNBC, Bloomberg, Financial Times, CSO, eWeek, SecurityWeek, Crain's New York, SC Media and more.-Writing and editing copy for press releases, bylines, blog posts, briefs, email campaigns, infographics and other content assets.-Re-writing company website and leading a website design team in a website revamping project.-Creating lead generation campaigns (i.e. one of my favorites was a case study ebook), including editing and writing copy for digital advertisements.-Producing lead-generating, topical webinars. -Re-writing value proposition, data sheets and other sales enablement assets.-Produced, wrote and hosted videos showcasing topical interviews with Bay Dynamics thought leaders and outside industry experts.-Leading analyst relations and social media.-Producing quarterly, metrics-focused reports for the board of directors metrics.-Building relationships with relevant community organizations.

At Trustwave, I led the media relations program in addition to developing new lead-generation content such as infographics, whitepapers, survey/research reports, video case studies, social media campaigns and more. I helped Trustwave build its reputation as a leading Managed Security Services vendor while also promoting their threat intelligence/ethical hacking SpiderLabs team. My accomplishments included:-Developed topical, relevant story ideas for various media outlets. Landed national and local television segments on CNBC, CNN, Bloomberg TV, CBS Evening News, Fox Chicago, ABC 7 Chicago and more that featured Trustwave's SpiderLabs team's research and managed security services/compliance relate stories. Media trained ethical hackers who had never spoken to a reporter before. In print, I landed stories in major cyber security and business news outlets including The Wall Street Journal, CSO, SecurityWeek, NY Times, Time Magazine, BBC, Dark Reading, Bloomberg, SC Media and more.-Led the global public relations effort and managed multiple PR agencies located in the U.S., APAC, EMEA and LATAM-Wrote thought leadership blog posts and bylines-Produced a customer video case study that was used for lead gen opportunities-Produced and edited a social media campaign video series surrounding Cyber Security Awareness Month-Served as the local company spokesperson being interviewed by local Chicago news outlets-Developed ideas for and led customized survey/research reports used for lead gen as well as creating proactive news featuresTrustwave was acquired by Singtel Telecommunications.

While working at LAK PR, I represented a variety of clients including law firms, a tech start-up, non-profit organizations and others. My responsibilities included developing and pitching newsworthy story ideas to the media in addition to writing blog posts, press releases, media advisories, bylines and other materials. During my time at this agency, I developed a strong list of media contacts - reporters who I loved working with, respected and some of whom I continued to work with when I moved on to Trustwave. I landed my clients in a variety of publications and television outlets based on their specific audience and needs. Publications included The Wall Street Journal, The New York Times, Bloomberg, Reuters, Associated Press, various legal and non-profit-specific publications and others.

I worked as a freelance Associate Producer working on a new series for MTV.

I covered human interest, crime and feature stories for the FOX 25 Primetime News at Nine. Every day I would find a story idea, pitch the idea to a team of producers, set up and conduct interviews, write the story and finally, present it on-air. My ideas came from my own contacts. I love meeting new people and building long-lasting relationships.

Lead crime reporter for the 4P, 5P, 6P and 10P newscasts. Wrote stories, conducted daily interviews, covered live breaking news, presented original ideas to a team of producers, researched, built strong relationships with various contacts, appeared live on National television stations, covered court cases, anchored cut-in's

Lead reporter for 5P, 6P AND 10P newscasts. Wrote multiple stories on a daily basis, researched, dug up original story ideas, presented ideas to a team of producers, covered crime, features, court cases and human interest stories, built a network reliable contacts, fill-in anchor for weekend morning show, reported stories in Spanish and English, edited stories

Wrote, edited, researched and presented stories in English and Spanish, conducted daily interviews, assisted in launching Spanish newscast, promoted to anchor and producer of Spanish newscast, hired and trained a co-anchor, Live weather reports in Spanish, pitched story ideas daily to a team of producers