Abby Williams

Abby Williams Email and Phone Number

Content Strategist. 🍬 I enhance entrepreneurs, creators & public figures’ personal brands on social media with strategic content. 🌟 Clients in Shark Tank, Forbes, Goop, People, GQ, and more @ Content Candy Co.
Abby Williams's Location
Washington, District of Columbia, United States, United States
Abby Williams's Contact Details

Abby Williams personal email

About Abby Williams

Working with some of the most seasoned entrepreneurs like Daymond John (Shark Tank, FUBU) and Candace Nelson (Sprinkles Cupcakes, Pizzana), I help public figures enhance their personal brands through custom content strategies.I drive results through captivating content & social media strategies, with a focus on YouTube and Instagram.With a degree & national certification in PR, I’m uniquely positioned to intentionally craft and protect creators & entrepreneurs’ online reputation by making sure their content is intentional & aligned with their values.By getting strategic with the content they’re posting, I’ve helped my clients:👉🏼Maximize their metrics (We’re talking MILLIONS of new views on IG & YouTube and growing your audience by thousands!)👉🏼Amplify their impact & drive their mission👉🏼Attract new opportunities like brand deals, collaborations and more👉🏼Monetize their social media presence through YouTube Partner Program, Instagram Bonuses & paid brand deals👉🏼Get back their TIME, so they can focus on what they really love! I created Content Candy Co. so that I could provide my content strategy and content creation services to more purpose-driven entrepreneurs, creators and public figures. We work with clients from Shark Tank ABC, Forbes, GQ, Goop, People, WSJ, TODAY Show, Hollywood Reporter, CNBC, Black Enterprise, TMZ, Fox Business, Complex, Essence, NBC News, Business Insider, Vanity Fair, Glamour, NBC, and more. Ready to take your online presence from aimless & stressful to amplified & strategic? ✨👇🏼Apply to work with me at: https://contentcandyco.com/contact

Abby Williams's Current Company Details
Content Candy Co.

Content Candy Co.

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Content Strategist. 🍬 I enhance entrepreneurs, creators & public figures’ personal brands on social media with strategic content. 🌟 Clients in Shark Tank, Forbes, Goop, People, GQ, and more
Abby Williams Work Experience Details
  • Content Candy Co.
    Ceo And Co-Founder
    Content Candy Co. Aug 2022 - Present
    Washington D.C, Us
    After 6 years in the social media marketing industry, I created Content Candy Co. to elevate purpose-driven brands, creators and entrepreneurs' online presence.We’ve work with notable clients from Shark Tank ABC, Forbes, GQ, Goop, People, WSJ, TODAY Show, Hollywood Reporter, CNBC, Black Enterprise, TMZ, Fox Business, Complex, Essence, NBC News, Business Insider, Vanity Fair, Glamour, NBC, and more.At Content Candy Co., we drive results through captivating content & social media strategies, with a focus on YouTube and Instagram. We also provide content strategy consulting services to those who create & post content themselves!By making sure we’re getting strategic with the content my clients are posting, I’ve helped them:👉🏼Maximize their metrics (We’re talking MILLIONS of new views on IG & YouTube and growing your audience by thousands!)👉🏼Amplify their impact & drive their mission👉🏼Attract new opportunities like brand deals, collaborations and more👉🏼Monetize their social media presence through YouTube Partner Program, Instagram Bonuses, paid brand deals & driving business sales👉🏼Get back their TIME, so they can focus on what they really love! 👉🏼Craft & proactively protect their online reputation through intentional, aligned contentWe use content strategy & content creation to create impactful online presences for our clients, developing strong personal brands, increasing audience reach and engagement, and creating new business opportunities.
  • English Meadows Senior Living
    Head Of Social Media Marketing And Pr
    English Meadows Senior Living Jan 2022 - Present
    Elliston, Virginia, Us
    Leading all social media, PR and advertising campaigns for English Meadows corporate and 15+ assisted living campuses. -Social Media Content Development + Management-Press Releases, Blogs & Promotional Materials-Advertisement Design + Campaign Management-Overseeing Website Redesign + SEO Improvements-Coordinating Photo and Videoshoots
  • The Shark Group
    Content And Youtube Strategist
    The Shark Group Sep 2021 - Oct 2023
    New York, Ny, Us
    Leading content ideation, content strategy, script writing, content development and editing direction. I am hands-on in Daymond’s channel, leading SEO keyword research, video optimization, and channel management. YouTube Growth Results 👇🏼⭐️IN 2021:•4.25 million views (+1,263% increase)•26,975 new subscribers (+165% increase)•400.1K hours watch time (+651%)•64.6 million impressions (>999%)•3.4% impression CTR (+37%)•1,765 clicks to paid resources•600% increase in ad revenueIN 2022:•23 million views (384% increase from 2021)•82.1K new subscribers•687K hours of watch time (72% more than 2021)•Top 10 videos gained 17 million views
  • The Shark Group
    Youtube Coordinator
    The Shark Group Jan 2021 - Sep 2021
    New York, Ny, Us
    Managing and creating digital strategy for Daymond John’s YouTube channel. I’ve increased channel views by 2,695% (2M) and subscribers by 142% (20K) in 2021 using SEO strategy. I've gained experience in script writing, YouTube SEO, project management and social media marketing.
  • The Shark Group
    Digital Marketing Content Intern
    The Shark Group May 2020 - Dec 2020
    New York, Ny, Us
    As a digital marketing content intern, I curate branded content for Daymond John and the Shark Group, such as YouTube copy, thumbnails, blogs and sales copy. I also help develop email campaigns, sales funnels and interpret YouTube and email analytics. Working on the Youtube channel has taught me about SEO and creating content specifically for this medium.
  • The Odditty
    Youtube Video Editor
    The Odditty Nov 2021 - Mar 2022
    Creating YouTube videos for The Odditty, a social media influencer with over 32K YouTube subscribers, 500K+ collective social media followers, and an E! News People’s Choice Award nomination. I take hundreds of raw footage clips and turn them into a visual story - editing using Premiere Pro and adding cuts, graphics and kinetic text into 10 minute to hour long vlogs. Crafted to represent my client’s video editing style and personality!I also design custom thumbnails for YouTube using frames from each video and overlaying text and graphics.
  • Cnv Creative
    Copywriter
    Cnv Creative Jun 2021 - Jan 2022
    I write compelling, SEO-driven blogs and social media copy for various clients and businesses through CNV Creative. In addition, I also edit videos and graphics for social media content
  • Valley Landscaping
    Social Media Manager
    Valley Landscaping Jun 2020 - Mar 2021
    Christiansburg, Va, Us
    I create and post content for Instagram, LinkedIn and Facebook, monitor and analyze data and feedback, develop job postings and maintain customer relations throughout all social media platforms.
  • English Meadows Senior Living
    Social Media Marketing Specialist
    English Meadows Senior Living Aug 2019 - Dec 2020
    Elliston, Virginia, Us
    Create digital content, such as video advertisements, commercials, segments for the local news, and virtual tours, while managing all social media accounts and photographing events. Learning how to market in the Senior Living industry and gaining further experience in content creation and social media management.
  • Hurst Communications Llc
    Video Production Assistant
    Hurst Communications Llc Aug 2019 - Jan 2020
    Directed and produced video commercials and advertisements for companies. Learned how to set up camera equipment, became proficient with Adobe Premiere Pro, and learned the ins and outs of production. I've taken the skills I learned through this job to be able to produce and edit videos for my clients.
  • Chris Hurst For Delegate Campaign
    Social Media Director
    Chris Hurst For Delegate Campaign Aug 2018 - Jan 2020
    Worked on both of Delegate Hurst's campaigns as the head of social media and content creation. Wrote letters to constituents, crafted newsletters, assisted in planning fundraisers, photographed and produced videos at public events, managed Delegate Hurst’s social media accounts and created graphics. I learned about the world of politics, professionalism, and producing content on behalf of a public figure.
  • Virginia Tech Recreational Sports - Mccomas Hall
    Supervisor
    Virginia Tech Recreational Sports - Mccomas Hall Feb 2018 - May 2019
    I served as the first line of contact for patrons and staff members. I managed dozens of student employees, ensured the safety of hundreds of customers, served as a customer service representative at the front desk and cultivated a positive and safe work culture. I am CPR and First Aid certified and trained to resolve any situations that may occur within a gym.
  • Bumble App
    Brand Ambassador
    Bumble App Aug 2017 - May 2018
    Austin, Texas, Us
    I created marketing campaigns, social media content and advertised for Bumble, showcased my creativity through marketing projects, such as setting up a mutually beneficial promotional event at a local boutique, wrote published articles about my experience with Bumble on HerCampus and distributing merchandise to students. I gained real marketing experience through this position and learned how to plan successful events for consumers.
  • Virginia Techniques Gymnastics
    Coach
    Virginia Techniques Gymnastics Sep 2016 - Feb 2018
    As a coach I gained leadership experience, customer service experience through interacting with parents, communication experience through learning how to teach new skills to athletes and responsibility through coaching hundreds of kids. I learned how to adapt quickly, work as a team with my co-workers, balance respect and friendliness as a leader, and reframe ideas to make sense for each individual I coached.

Abby Williams Skills

Public Relations Video Production Adobe Indesign Social Media Adobe Premiere Pro Adobe Photoshop Video Editing Instagram Online Advertising Adobe Creative Suite Adobe Lightroom Adobe Illustrator Microsoft Office Media Writing Journalism Photography Videography Event Planning Fundraising Political Campaigns

Abby Williams Education Details

  • Virginia Tech
    Virginia Tech
    Public Relations/Image Management

Frequently Asked Questions about Abby Williams

What company does Abby Williams work for?

Abby Williams works for Content Candy Co.

What is Abby Williams's role at the current company?

Abby Williams's current role is Content Strategist. 🍬 I enhance entrepreneurs, creators & public figures’ personal brands on social media with strategic content. 🌟 Clients in Shark Tank, Forbes, Goop, People, GQ, and more.

What is Abby Williams's email address?

Abby Williams's email address is vt****@****ail.com

What schools did Abby Williams attend?

Abby Williams attended Virginia Tech.

What skills is Abby Williams known for?

Abby Williams has skills like Public Relations, Video Production, Adobe Indesign, Social Media, Adobe Premiere Pro, Adobe Photoshop, Video Editing, Instagram, Online Advertising, Adobe Creative Suite, Adobe Lightroom, Adobe Illustrator.

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