Abby Young

Abby Young Email and Phone Number

Senior Director of Global PR at Burton Snowboards @ Burton Snowboards
burlington, vermont, united states
Abby Young's Location
Burlington, Vermont, United States, United States
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Abby Young personal email

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About Abby Young

Leads global press and communications efforts for Burton Snowboards. Oversees the company’s top editorial stories for the New York Times, NPR, BBC, USA Today, ABC, NBC, Vogue and more. Develops strategies for Burton's network of global PR agencies and communications efforts. Contributed to publicity efforts for Burton during six Winter Olympics, hundreds of new product launches and a wide range of corporate and executive communications. Member of Burton's Women’s Leadership Initiative founded by Burton owner Donna Carpenter from 2006 to 2018. Also served on the Board of Directors for the Chill Foundation from 2012-2018. Executive Producer of Jake Burton's HBO Documentary, 'Dear Rider'.

Abby Young's Current Company Details
Burton Snowboards

Burton Snowboards

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Senior Director of Global PR at Burton Snowboards
burlington, vermont, united states
Website:
burton.com
Employees:
849
Abby Young Work Experience Details
  • Burton Snowboards
    Senior Director Of Global Pr
    Burton Snowboards Feb 2019 - Present
    Burlington, Vermont Area
    -Lead public and media relations efforts for Burton worldwide. -Executive Producer of Jake Burton's HBO documentary, 'Dear Rider'.-Contributing writer to biographical coffee table book '13: The Story of Jake Burton Carpenter'
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  • Burton Snowboards
    Global Pr Director
    Burton Snowboards Dec 2012 - Feb 2019
    Burlington, Vermont Area
    -Led internal PR team of four direct reports + four domestic and international agencies-Oversaw all press and comms strategies for Burton and its owned brands-Ghostwrote select speeches, interviews & internal communications for Burton founder Jake Burton and Burton CEO Donna Carpenter. -Pitched and ran point on editorial features on Burton with the New York Times, Vogue, USA Today, Associated Press, Outside TV, NBC, Refinery 29, NPR and more.
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  • Burton Snowboards
    Senior Communications Manager
    Burton Snowboards May 2006 - Dec 2012
    Burlington, Vermont, United States
    Wrote hundreds of press releases; developed communication plans for all brand acquisitions (The Program, Channel Islands, DNA). Created communication tools for corporate restructures (layoffs, office relocations and factory closures). Wrote dozens of interviews, talking points and internal communications on behalf of company founders.
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  • Burton Snowboards
    Marketing Copywriter
    Burton Snowboards May 2003 - Apr 2006
    Burlington, Vermont, United States
    Created all Burton Press Kits, which were over 100 pages in length. Wrote women’s catalog copy for both the 2006 & 2007 dealer and consumer catalogs. Edited company founders' ‘Six’ book about their 10-month trip following winter around the world.
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  • Burton Snowboards
    Communications Coordinator
    Burton Snowboards Nov 2001 - May 2003
    Burlington, Vermont, United States
    Managed, edited and wrote content for the Burton.com news section. Oversaw the 2004 team rider bio card project, including interviewing all Burton sponsored athletes and writing their bios. Wrote all women’s product copy for the 2005 Burton wholesale and consumer catalogs.
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  • Burton Snowboards
    Burton Rider Service Representitive
    Burton Snowboards Aug 2001 - Nov 2001
    Burlington, Vermont, United States
    Serviced Burton customers with product questions, returns and warranty issues.
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  • Answerthink
    Copywriter
    Answerthink Jan 2000 - Aug 2001
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  • Brannblau
    Copywriter
    Brannblau Sep 1997 - Sep 1999

Abby Young Skills

Copywriting Public Relations Marketing Communications Brand Development Corporate Communications Social Media Marketing Content Strategy Press Releases Social Media Advertising Blogging Integrated Marketing Digital Marketing Digital Media Creative Writing Editing Copy Editing New Media Publicity Creative Strategy Writing

Abby Young Education Details

Frequently Asked Questions about Abby Young

What company does Abby Young work for?

Abby Young works for Burton Snowboards

What is Abby Young's role at the current company?

Abby Young's current role is Senior Director of Global PR at Burton Snowboards.

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What is Abby Young's direct phone number?

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What schools did Abby Young attend?

Abby Young attended University Of Michigan, Uppsala University.

What are some of Abby Young's interests?

Abby Young has interest in Social Services.

What skills is Abby Young known for?

Abby Young has skills like Copywriting, Public Relations, Marketing Communications, Brand Development, Corporate Communications, Social Media Marketing, Content Strategy, Press Releases, Social Media, Advertising, Blogging, Integrated Marketing.

Who are Abby Young's colleagues?

Abby Young's colleagues are Clark Gundlach, Kevin Sullivan, Kimberly Mackenzie, Isabel Coto Garcia, Anna Tian, Honza Hellebrand, Dea Morrison.

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